Advisory Conversations with Tim Seymour and Deb Halliday

Hetty Verney is The Conscious Accountant - a financial mentor who has spent nearly 30 years helping business owners understand their numbers and make them work properly. She began her career as a single mum building a practice around 3 children, determined to provide for them without missing the nativity plays and the football matches. That early pressure shaped how she works today: practical, hon...

The big conversation in this episode is simple: Advisory should never depend on one person. Too many firms build advisory around the owner or one key advisor, and whilst that can work for a while, it eventually creates a ceiling. The business slows down, clients wait longer for answers, and the owner becomes the bottleneck. Real advisory is not about being the smartest person in the room. It is ab...

In this episode of Advisory Conversations, we explore one of the biggest challenges facing accountants, bookkeepers, and financial coaches as they move into advisory services. Many practitioners successfully make the transition from compliance work to advisory, only to find themselves trapped in a new problem. Every important client conversation, every strategic decision, and every piece of advice...

In this episode of Advisory Conversations, we discuss one of the biggest shifts accountants, bookkeepers, and financial professionals must make when moving from compliance into advisory. Advisory is not about having all the answers. It's about leading better conversations. Many practitioners believe advisory means becoming the expert who solves every problem. In reality, the most effective advisor...

In this episode of Advisory Conversations, we share the story behind Croissants and Coffee — a simple idea that grew into something much bigger than we ever expected. What started as an informal online breakfast meeting for small business owners quickly became a thriving community built around support, accountability, and real conversations. Rather than another networking event where people exchan...

In this episode of Advisory Conversations, we're tackling one of the biggest challenges facing accounting professionals making the move into advisory services: hitting a growth ceiling. For many firms, advisory starts well. Clients value the conversations, fees increase, and the work becomes far more rewarding than traditional compliance services. But over time, a common problem appears. Every imp...

The real conversation in this episode is about the shift from compliance work to true advisory. Because advisory is not about adding more pressure onto the practice owner. It is not about becoming the person every client depends on for every answer. Real advisory is about building a framework, a system, and ultimately a team that can consistently deliver value without everything relying on one ind...

At the heart of this episode is a conversation many accounting professionals and financial coaches are having right now. How do you move from being the person who does everything… to building an advisory service that delivers real value without you becoming the bottleneck? In this episode of Advisory Conversations, Tim Seymour and Deb Halliday explore why advisory is not simply “doing more” for cl...

This episode looks at what’s really driving the shift from compliance into advisory. And it’s not just demand. It’s what’s changing around us. With AI and automation taking over more of the technical work, the question isn’t whether advisory matters, it’s how you actually deliver it in a way that works. Because advisory isn’t something you bolt on. It’s something you build properly. We talk about...

This episode focuses on a shift many accounting professionals and financial coaches are trying to make, moving from compliance work into advisory. But the real conversation is this. Advisory isn’t just about adding another service. It’s about how your business is designed. We talk about why so many firms struggle to make advisory stick, not because they lack knowledge, but because everything still...

Most accounting practices don’t struggle because they lack knowledge. They struggle because everything still depends on them. In this episode, we talk about the shift from compliance to advisory, and why it’s not about adding more services, it’s about changing how your business is designed. We share the story behind APX, how it started, what we were both seeing in practice, and why we knew there h...

Deb shares how her career started in retail before moving into finance and bookkeeping, and how that path led her to build a business designed to deliver more than just compliance. A big part of that was creating a model that doesn’t rely on one person, removing the bottlenecks that often sit with the business owner. We talk about what it really takes to build a team that can deliver advisory work...

This episode focuses on Tim Seymour’s journey from compliance-based accounting into a more advisory-led way of working. Tim shares how his career began at sixteen in international banking, and how those early years shaped his understanding of financial management, discipline, and responsibility. From there, we explore the key moments that led him into accountancy and eventually to building his own...