Advisers Assemble - Lead Generation For Financial Services

This time The Lead Ladies are joined by the managing director of Essex-based brokerage, EHF Mortgages to share his personal pet peeves and a few light-hearted, industry related ones! Follow Justin on  LinkedIn . Visit EHF Mortgages here . Visit Newspage here . Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content marketing for financial services....

Alex, Steph and Tessa share the adverts that have caught there eye this time, including Hannah's advert in her absence that has them fooled! Cats and dogs, roofing and makeup take the lead for this episode... We recommend you view all the adverts before or during listening to this episode to engage in the discussion. Immerse yourselves here . If you would like to send in an advert that has caught...

Alex continues to breakdown the Google Ads jargon this time with focus on the different bidding types. He shares what Google says about them, how they work and his experience using them. On this episode, Alex covers the following: 1. Manual CPC Bidding 2. Maximise Clicks Bidding 3. Smart Bidding 4. Target CPA Bidding Brought to you from the team at The Lead Engine who specialise in lead generation...

Part two of a two-part episode, Alex Curtis is back to focus on the last three different types of Google Ads campaigns. He shares what Google says about them, how they work and his experience using them. Part 2 breakdown: 1. Demand Gen Campaigns 2. Call Campaigns 3. Search Campaigns Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content marketing...

The first of a two-part episode, Alex Curtis is back on the Advisers Assemble podcast to focus on three out of six different types of Google Ads campaigns. He shares what Google says about them, how they work and his experience using them. Part 1 breakdown: 1. Performance Max Campaigns 2. Google Display Campaigns 3. Video  Campaigns Brought to you from the team at The Lead Engine who specialise in...

Alex, Steph and Tessa share the adverts that have caught their eye this month, bringing along a mixed bag of ideas. From text messages and QR codes to getting creative with Canva and copy writing, the team have got you covered! We recommend you view all the adverts before or during listening to this episode to engage in the discussion. Immerse yourselves here. Brought to you from the team at The L...

Alex is joined by Jason Berry, Group Sales Director at Crystal Specialist Finance and Co Founder of Mortgage Industry Mental Health Charter (MIMHC). Follow Jason on LinkedIn . Visit or sign up to MIMHC here. Visit Crystal Specialist Finance here . Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content marketing for financial services.   Brought to...

The team are back to share the adverts that have caught their eye this month, sharing what made them stop and look and how you could create similar promotions for your website or social media pages.  From 'adulting' and cleaning to furniture and music lessons, they have selected a range of cleverly thought about adverts for you to store away neatly in your catalogue of inspiration. We recommend yo...

Key Topics Covered: 1. Advertiser Verification: Importance of proving your identity and business legitimacy to Google. Required documents: Incorporation certificate and passport/driver’s license. Common mistakes to avoid, such as mismatches between your business name and what’s listed on the FCA register. Tips for ensuring your identification documents are properly uploaded. 2. Financial Services...

Key Points Discussed: 1. **Definition of Conversions and Key Events**:   - Historically, conversions were straightforward leads, typically tracked when someone filled out a form on a website.   - Now, Google refers to them as events or key events, emphasizing the importance of tracking user interactions before and after a lead is registered. This includes actions like scrolling, clicking buttons,...

Alex is back on The Advisers Assemble Podcast, this time to talk about remarketing and how to avoid spam enquiries - including what this means and why you need to be aware of it if you are running remarketing adverts or planning too. Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content marketing for financial services.   Brought to you by the te...

Alex and Tessa host this month's episode of Talking Ads with an array of adverts to share from food and drink to cars and dustbins. But, you'll find no rubbish here, just lots of useful ways to spruce up your website and social media! We recommend you view all the adverts before or during listening to this episode to engage in the discussion. Immerse yourselves here. Brought to you from the team a...

In a world where influencers and bloggers often tout quick fixes and shortcuts, it's refreshing to hear a different perspective. Join us as we sit down with Lee & Neezam, two successful professionals who believe in investing more time with their clients to achieve outstanding results.  They share their process from the moment a lead drops in their inbox and how they have refined this approach over...

Founder of Hoops Finance, Media Finance Expert and Financial Educator, Funmi Olufunwa joins The Lead Ladies on Room 101 after nearly a year on to share  parental updates and more! Will Funmi stick to her previous pet peeves and keep them locked away or has she found a new perspective on school life? Follow Funmi on LinkedIn. Brought to you from the team at The Lead Engine who specialise in lead ge...

It's only the Former Metallica of Mortgages and Slayer of Meerkats! Yes, Rhys Schofield joins The Lead Ladies on Room 101 to reveal is pet peeves and he isn't holding back! This one is hardcore... Plus, Rhys shares his passion for Warhammer and Wrestling...very rock 'n' roll!   Please note: Companies named in this podcast by Rhys Schofield represent the views held by Rhys and are strictly not repr...

The team are back this month with another eclectic mix of adverts to help get the creative juices flowing. From Smoothies and Satan to babies and dogs, it's another tail-wagging episode! We recommend you view all four adverts before or during listening to this episode to engage in the discussion. Immerse yourselves here . Brought to you from the team at The Lead Engine who specialise in lead gener...

Martin Lightbowne, Managing Director and Business Protection Specialist of OnPoint Financial joins Alex on the podcast once again, this time to chat about his monthly protection masterclasses and more! Visit OnPoint Financial here. Follow Martin on LinkedIn. Sign up / find out more about the protection sales skills masterclasses here. Brought to you by the team at The Lead Engine who specialise in...

Alex is back for another solo episode this time to highlight the importance of why specific content is king.  Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content marketing for financial services.   Brought to you by the team at The Lead Engine who specialise in generating mortgage leads .

In this episode, Steph makes her sparkling debut on the show and takes the trophy for the winning advert! From skincare to cars, tarantulas and more, the team hopes to inspire you with more ideas for your websites and social media platforms.  We recommend you view all four adverts before or during listening to this episode to engage in the discussion. Immerse yourselves here .  Brought to you from...

What are your buying habits like? How much research do you do before buying that shiny new car, fancy BBQ or booking a well-deserved holiday?  And, what does all this have in common with generating leads to your website?  In this episode, Alex shares the three key things you need to do to drive people looking for financial advice to your website. Brought to you from the team at The Lead Engine who...

Understanding the value of a click Is it worth trying to get free clicks from Google? Alex would heavily argue yes, as some brokers pay a lot per click to get people from Google to their website. No matter how deep their pockets, how big their budget nobody spends money on ads without a return, especially brokers. In this episode, Alex looks at the value of clicks generated from Google (not from a...

Alex is back with another solo episode, this time to highlight the importance of human interaction and the part this plays in  website performance.  Brought to you by the team at The Lead Engine who specialise in generating mortgage leads .

Our 'What Network Should I Join?' Series continues with Lesley Sharkey, Recruitment Director at Stonebridge - a Mortgage and Insurance Network.  Visit Stonebridge here. Follow Lesley on LinkedIn. Brought to you by the team at The Lead Engine who specialise in generating mortgage leads .

This month's episode of Talking Ads is barking mad! From an airline for dogs to canine cuisine, it's no secret that animals win over our hearts every time.  We recommend you view all four adverts before or during listening to this episode to engage in the discussion. Immerse yourselves here . Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content...

Alex is joined by this week's guests, Rory and Seb, the Founders of JLM:  A "boutique" mortgage network designed for "successful and aspiring firms and sole traders." Visit JLM Mortgage Network here .  Follow Rory on LinkedIn . Follow Seb on LinkedIn . Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content marketing for financial services.     Bro...