AdTechGod Pod

John Hoctor, CEO and Co-Founder of Newton Research, joined AdTechGod to explore how agentic AI is transforming media buying, analytics, and advertising decision-making. From AI-powered data scientists to partnerships with dentsu, NBCUniversal, FreeWheel, and RPA, John shares why smarter analytics, not just automation, will shape the future of advertising and why human expertise remains essential....

AdTechGod sits down with Philip Inghelbrecht, CEO and Co-Founder of Tatari, to explore the future of connected TV (CTV), programmatic advertising, and AI-powered media buying. Philip shares how Tatari is transforming television advertising through direct publisher integrations, smarter measurement, and AI-driven optimization with Upstream and Tatari Max. They also discuss performance TV, brand bui...

Connected TV is becoming Commerce TV! AdTechGod is joined by Arthur Querou, CEO and Co-Founder of Vibe.co, for an exclusive platform demo showcasing how Vibe.co's integration with Walmart is transforming CTV advertising. Discover how Walmart's shopping and commerce signals enable smarter audience targeting, how AI simplifies campaign creation, and how advertisers can leverage retail data to drive...

Aliya J. Daniels, Co-Founder and Chief Operating Officer at Revry and President at PrismRiot, joins AdTechGod to discuss the future of multicultural advertising, privacy-first connected TV (CTV), and inclusive streaming. She shares her journey from entertainment law to building a global LGBTQ+ streaming network, explains how PrismRiot helps publishers scale without compromising audience privacy, a...

AdTechGod sits down with Nicole Scaglione, Vice President of CTV at PubMatic, to explore the evolution of connected TV advertising, agentic AI, and the growing creator economy. Nicole shares her journey in ad tech, how PubMatic is simplifying programmatic buying, and why premium advertising is increasingly defined by outcomes. They also discuss creator monetization, live sports, vertical video, an...

Aaron Goldman, CMO of Mediaocean, joins AdTechGod Podcast to unpack some of the industry's boldest anonymous confessions from Marketecture Live Chicago. From questionable audience targeting and brand safety failures to the value of mid-funnel marketing and ROAS, they challenge common ad tech assumptions. Aaron also discusses Mediaocean's AI platform, NIVO, and how automation is helping marketers r...

AdTechGod is joined by Jenny Yurko, WBD Advertising, A Skydance Company, to explore the future of identity, first-party data, and AI-driven advertising. Jenny shares insights on data clean rooms, interoperability, predictive analytics, and how publishers can leverage privacy-conscious data strategies to improve targeting and measurement. They also discuss the evolution of connected TV, the importa...

AdTechGod joined Abbey Ramsey, Chief Commercial Officer at Anoki AI, to explore the evolution of video advertising and how AI is reshaping CTV. Abbey shares lessons from her career at MTV, Tremor Video, and OpenAP, and explains how Anoki uses real-time video intelligence to understand what viewers are watching and turn those moments into actionable advertising opportunities. They also discuss cont...

Ian Maier, General Manager of AdTech at Hightouch, joins AdTechGod to discuss how first-party data, identity, AI, and measurement are reshaping advertising. Ian shares his journey from performance marketer to ad tech leader, breaks down the challenges brands face when activating customer data, and explains how AI can help marketers turn complex data into smarter audience, creative, and media-buyin...

AdTechGod joins with Gil Sommer, Vice President of Product Management at FreeWheel, to explore how connected TV advertising is evolving as live sports move deeper into streaming. They discuss the technical challenges of advertising at massive scale, contextual targeting, programmatic buying, measurement, advertiser outcomes, and how agentic AI could bring greater automation and precision to direct...

AdTechGod is joined by Tanja Mimica, Co-Founder and COO of Kovva, to discuss her journey from building and selling Martin to PubMatic to launching an AI-powered platform for media buyers. Tanja explains how Kovva automates cross-platform operational workflows, what AI could mean for junior media buyers, and why the future of agencies may depend on turning institutional knowledge into intelligence...

AdTechGod joins Alistair Hill, CEO and Co-Founder of OnDevice, to explore how advertising measurement has evolved beyond clicks. They discuss brand lift, data quality, incrementality, survey fraud, AI’s growing role in measurement, and why measurement should help improve the next campaign instead of simply reporting what happened. Takeaways: Clicks don’t tell the full story of brand advertising ef...

AdTechGod joined Tommy Burton, VP, Global Partnerships at Pacvue, to discuss the evolution of retail media, his experience at Amazon Ads, and how AI and automation are changing commerce. They explore measurement challenges, Amazon Business, agentic shopping, CTV, and what’s next for brands navigating the growing commerce media landscape. Takeaways: Retail media remains fragmented across platforms...

AdTechGod is joined by Bill Condon, Head of Global Advertising Sales at Gracenote, to discuss why content-level transparency is becoming essential in connected TV advertising. They explore how Gracenote’s content intelligence gives advertisers a clearer picture of where their ads appear, improves brand suitability, and helps identify premium inventory. Bill also discusses the importance of persist...

AdTechGod sits down with Mike Brooks, Founder of Brooks Industries, to explore the convergence of CTV and mobile apps, the future of TV data, performance CTV, product-market fit, and how AI is creating new opportunities across advertising. Interested in sponsoring the show? Contact ⁠ http://marketecturemedia.com Takeaways: CTV and mobile apps are converging: Mike sees significant opportunity as th...

AdTechGod is joined by Marissa Ramirez, Chief Commercial Officer at ShopSense AI, to discuss her journey from Amazon to the startup world, how AI is connecting content with commerce, the future of shoppable CTV, and why better ad experiences could help strengthen the open internet. Interested in sponsoring the show? Contact ⁠ http://marketecturemedia.com Takeaways: Marissa shares how her decade at...

AdTechGod sits down with James Grant, SVP of Equativ, to explore the evolution of connected TV, AI-powered media planning, performance TV, and the future of streaming advertising. James also shares lessons from powering live sports advertising and why outcomes, identity, and new CTV ad formats are shaping the next era of ad tech. Interested in sponsoring the show? Contact ⁠http://marketecturemedia...

AdTechGod sits down with Alex Brownstein, CEO and Founder at AHB Advisors, to examine where advertising and ad tech are heading. They discuss The Trade Desk’s organizational evolution, why mid-size agencies could become active acquirers, how AI may reshape the agency model, and why the industry may need to rediscover memorable brand building alongside performance and measurement. Read more from Al...

Mikey Garcia, VP of Advertising Engineering at Wurl, joins host AdTechGod to explore how AI, contextual intelligence, and FAST are reshaping connected TV advertising. They discuss scene-level targeting, smarter CTV signals, ad relevance, overlay ads, and why contextual advertising could unlock the next wave of CTV ad spend. Takeaways: AI is making scene-level contextual targeting in CTV more accur...

Josef Najm, Principal Investor at Thomson Reuters Ventures, will discuss his career journey from MediaMath and global brands to venture investing. Josef shares what investors look for in founders, the technologies that stand out, the impact of AI on advertising, and where he sees the biggest opportunities for startups over the next five years. Takeaways: Josef Najm shares his journey from MediaMat...

Jonathan Frohlinger, CEO of Big Happy, shares why creative remains advertising's biggest competitive advantage. From building high-impact 3D and CGI campaigns to discussing the future of mobile, digital out-of-home, and AI, Jonathan explains how brands can stand out in an increasingly crowded marketplace. Takeaways Jonathan shares his journey from Starcom and Verve to founding Big Happy. Why creat...

AdTechGod sits down with Tyler Denk, Co-Founder & CEO of beehiiv, to discuss how beehiiv evolved from a newsletter platform into a complete creator operating system. Tyler shares lessons from Morning Brew, why creators should own their audience, AI's role in publishing, and how beehiiv is reshaping newsletter and podcast monetization. Takeaways: Tyler shares how Morning Brew inspired the creation...

AdTechGod sits down with Andrew Swinand, CEO of Inspired Thinking Group (ITG) and former CEO of Publicis Groupe Creative U.S. and Leo Burnett. Andrew shares how AI-powered content automation is helping global brands produce personalized creative at scale, reduce production costs by 50%, cut campaign timelines from 8 weeks to 2 weeks, and drive stronger marketing performance. They discuss operation...

Entrepreneur and former Magnite Chief Product Officer, Adam Soroca, joins AdTechGod to discuss his journey building ad tech infrastructure, the evolution of programmatic advertising, lessons from Magnite's growth, and why AI-driven agentic workflows could fundamentally transform media buying over the next few years. Takeaways Adam shares his journey from Wall Street to founding nToggle and leading...

Casie Jordan, SVP of Programmatic Exchange & Commercial Solutions at Liftoff Mobile, joins AdTechGod to discuss Liftoff Mobile's IPO, the evolution of programmatic advertising, AI-powered creative optimization, the future of mobile app advertising, and why mobile remains the most undervalued advertising channel. Casie also shares her career journey, leadership lessons, and advice for women buildin...