Add To Cart: Australia’s eCommerce Show

In this episode of Add To Cart, we are joined by Alison Covington of Good360, a matchmaker helping to repurpose items of value by directing them to Australians most in need. Alison shares how retailers such as Big W, Harvey Norman and Lego have partnered with Good360 to make valuable contributions to their communities. We hear how it works, the success stories and the benefits for retailers. In a...

In this episode of Add To Cart, we are joined by Alita Harvey-Rodriguez, founder of MI Academy and creator of the Retail Hack Games, plus three members of the winning team, Jo Harris, Peter Knock and Yas Grigaliunas. Sharing their experiences of this unique event designed to inspire innovation and challenge traditional ways of working, the panel discuss how the Hack Games came to be, what the proc...

In this episode of Add To Cart, we are joined by Chris Mead, co-founder and CRO of CROSSNET. Chris, his brother and a friend came up with the idea for this new game, a mix of volleyball and foursquare (or handball, as Aussie kids know it), after a late night of brainstorming. They built a rough prototype, figured out the rules and played. Almost three years later, the game is in over 300 retail st...

In this episode of Add To Cart, we are joined by Kellie Hush, former editor in Chief of Harper's Bazaar with more than 20 years’ experience in the Australian and international fashion industry. We hear Kellie’s thoughts on the importance of brand stories, innovative retail partnerships and customer communities as well as lessons learned from the recent launch of and exit from, her own accesso...

In this episode of Add To Cart , we are joined by Carolyn Breeze from GoCardless. As the trend for consumption over ownership has grown, so has the subscription economy. Carolyn breaks down the ways in which a business can embrace subscription models, increase customer loyalty and generate more predictable revenue. A passionate advocate for smart and democratic solutions to assist our busy lives,...

In this episode of Add To Cart, we are joined by Matt Newell from The General Store. Recorded when Nathan and Matt met up at ‘Retail Live’, the discussion explores the most effective customer research methods (and when not to trust them), what kind of experiences make a real impact and the unique strengths of physical versus digital spaces. We also get Matt’s thoughts on a controversial ad campaig...

In this episode of Add To Cart, we are joined by Mike Doyle from Brisbane Airport Corporation. With foot traffic in the airport down by 96% due to COVID 19 flying restrictions, Mike and his team stepped into unfamiliar territory and built an eCommerce marketplace site from the ground up in just over two weeks. As Mike puts it, the process was ‘quick and dirty’, but the results speak for themselves...

In this episode of Add To Cart, we are joined by Ata Gokyildirim, a senior director at fraud prevention technology company, Forter . Ata uses a holistic approach to tackle fraud and insists that simply putting up a defensive brick wall will no longer work. His thorough understanding of the retail space puts him in a unique position to help retailers do what they do best. In his words, “I want to b...

In this episode of Add To Cart, we are joined by Kate Collinson, eCommerce consultant & growth marketer and Craig Somerville, Managing Director of digital marketing agency Reload Media. We discuss the ways in which the CoronaVirus pandemic is impacting the retail landscape in Australia and around the world and how businesses can best respond to this unprecedented crisis.  Questions answered in...

In this episode of Add To Cart, we are joined by Customer Experience expert Danny Phillips, Co-founder of the CX platform Omneo and agency Arkade . Danny’s business focuses on retention rather than acquisition and in this episode, we’ll find out why and hear his top strategies for holding onto your most valuable customers.   Questions answered in the podcast include:  How do you identify the most...

In this episode of Add To Cart, we are joined by Yasmin Grigaliunas, CEO & Co-Founder of the World’s Biggest Garage Sale. Yas has been leading the secondhand market in Australia through her innovative approach to reusing and recycling dormant goods. Starting as a charity, World’s Biggest Garage Sale has evolved into an investable business model with purpose and giving at its core.  Links from...

In this episode of Add To Cart, we are joined by Jason Andrew, chartered accountant and corporate advisor. Jason is focused on helping eCommerce businesses take their numbers seriously - and keep themselves accountable. As Jason says, “accounting is about accountability”. In this episode, Jason explains which metrics are the most important for eCommerce retailers, how to measure them effectively a...

In this episode of Add To Cart, we are joined by Jason Anderson from Andzen to discuss email automation. In this episode, we dive into email automation to understand how to optimise it for the best returns. We dive into the differences between popular email platforms - particularly Klaviyo and Dotmailer. We hear some examples from retailers such as Eco and Muscle Republic. And we even find out how...

In this episode of Add To Cart, we are rejoined by Josh Newport from Shopify Plus to discuss headless commerce. We quickly define what it is and then dive into the pros and cons of the headless model. We explore how retailers such as Koala and Adore Beauty have gone headless, Shopify’s position and how to get started to know if headless is right for your business.  Common questions answered in the...

In this episode of Add To Cart, we are joined by Dave Dennings who was most recently GM Digital Storefront Ops & Technology at Surfstitch. We discuss the upcoming discounting season and how retailers can join participate without giving away all of their margin. Common questions answered in the podcast include:  Should retailers participate in mass discounting?  What are some tactics retailers...

In this episode of Add To Cart, we are joined by Josh Newport from Shopify Plus to discuss the best growth metrics for your eCommerce growth.  Common questions answered in the podcast include:  What is considered a healthy growth rate for an eCommerce business?  How do you balance profitability along with revenue growth?  How do you decide which metrics are right for your business and how do you r...

eCommerce is a fast-moving game. And we get it, you're busy running an eCommerce store and keeping your customers happy. That's where we come in! Introducing Add To Cart - an expert podcast which collects the news, insights and research you need to know to keep you top of your eCommerce game. And of course, keep your customers adding to cart! Thanks to our sponsors, Shopify and Klaviyo ,...