Nathan Bush

Add To Cart: Australia’s eCommerce Show

Business EN ↓ 642 episodes

Add To Cart is Australia's leading ecommerce and retail podcast, hosted by Nathan Bush. Over 600 conversations with the founders, operators and digital leaders building Australian ecommerce. Episodes cover ecommerce strategy, DTC brand building, omnichannel retail, email and SMS marketing, performance marketing, fulfilment, and the tech stack decisions that shape how retail brands actually sell online. Free community, newsletter and resources at addtocart.com.au. Proudly supported by Shopify and Klaviyo.

Author

Nathan Bush

Category

Business

Podcast website

addtocart.com.au

Latest episode

Jul 9, 2026

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Episodes

CHECKOUT Sharon Anderson from The Lott | #041 24.12.2020

In this episode of Add To Cart, we checkout Sharon Anderson, Head of Digital Lotteries at The Lott, known for their brands including Powerball, Oz Lotto and Instant Scratch Its.   Links from the episode: Donald Trump toilet brush Country Road QR Codes Digital Adaptation by Paul Boag A Gentleman in Moscow by Amor Towles Billion Dollar Dream Seller: The Tatts digital lotteries machine | #037 Acast (...

CHECKOUT Ed Ross from TradeMutt | #040 17.12.2020

In this episode of Add To Cart, we checkout Ed Ross, Co-founder of TradeMutt.  After working on cattle stations and doing a Ag diploma, Ed found himself in Brisbane working as a Carpenter.  He and another tradie mate got delivered some devastating news, which inspired them to change what workwear looks like and make a real impact on mental health in the construction industry and beyond.  Links fro...

Arming the Rebels: Inside the world of Shopify Plus with Rhys Furner | #039 13.12.2020

In this episode of Add To Cart, we are joined by Rhys Furner, Head of Partnerships and Sales Development for Shopify Plus in the APAC region. Rhys was one of the first handful of Shopify employees when they first landed on Australian shores. He shares his Australian retail observations over the Black Friday sale period, takes us behind the scenes on the Shopify recruitment process and shares how h...

CHECKOUT Domm Holland from Fast | #038 10.12.2020

In this episode of Add To Cart, we checkout Domm Holland from Fast, a one click online login and checkout experience. An entrepreneur and self-taught engineer, Domm has founded and scaled companies in the logistics, transportation and technology sectors.  Links from the episode: Hollister Black Wolf Nation asos   Amazon Business Wars podcast Fast Solving the Internet's Checkout Problem: The F...

Billion Dollar Dream Seller: The Tatts digital lotteries machine | #037 06.12.2020

In this episode of Add To Cart, we are joined by Sharon Anderson, Head of Digital Lotteries at The Lott. You would know The Lott for their brands including Powerball, Oz Lotto and Instant Scratch Its. This is a unique retailer as there are no physical goods to shift and this episode provides a fascinating insight into how you can still sell something that is totally intangible. Sharon takes us beh...

CHECKOUT Pip Brett from JUMBLED | #036 03.12.2020

In this episode of Add To Cart, we checkout Pip Brett, owner of JUMBLED, an award-winning homewares and fashion retailer. Based out of Orange in regional NSW, Pip and her team have created a product range which would be better described as a gallery and a customer base that would be better described as a community.  Links from the episode: JUMBLED Merci Stop, Collaborate & Listen  JUMBLED Love...

Hi-Vis on Mental Health: The TradeMutt Story | #035 29.11.2020

In this episode of Add To Cart, we are joined by Ed Ross, Co-founder of TradeMutt, the home of funky workwear with an important message. After working on cattle stations and doing a Ag diploma, Ed found himself in Brisbane working as a Carpenter. He and another tradie mate got delivered some devastating news, which inspired them to change what workwear looks like and make a real impact on mental h...

CHECKOUT Carl Hartmann from Lyre's | #034 26.11.2020

In this episode of Add To Cart, we checkout Carl Hartmann, a serial entrepreneur, co founder of Temando, Compono and Lyre’s Spirit Co.  Carl took the shipping and fulfillment solution, Temando from an idea to one of the largest Australian technology companies, having raised over $55m in funding.  Compono, an end to end talent solution company, was born from Carl’s own hiring frustrations and his l...

eCommerce Payment Trends in 2020: What's changed and what's coming | #033 22.11.2020

In this episode of Add To Cart, we are joined by Chris Titley, a stockbroker at Morgans. Chris has a special interest in fin techs, digital banks and payment methods. He even hosts his own podcast on the matter, Bank to the Future, where he interviews founders and leaders from fintech businesses who are doing things a little differently. During the chat, Chris covers everything from the buy now pa...

CHECKOUT Gabby Leibovich from Catch | #032 19.11.2020

In this episode of Add To Cart, we checkout Gabby Leibovich, Co founder of Catch, the business he and his brother started in 2006 from a garage in Melbourne and sold in 2019 for 230 million dollars.   Links from the episode: Chemist Warehouse Start Up Nation Catch of the Decade: How to Launch, Build & Sell a Digital Business by Gabby & Hezi Leibovich Catch Building Australian eCommerce Gia...

Solving the Internet's Checkout Problem: The Fast Story | #031 15.11.2020

In this episode of Add To Cart, we are joined by Domm Holland from Fast, a one click online login and checkout experience. Originally from Australia, Domm recently moved his family over to San Francisco to chase his vision. Domm talks us through how he came up with the idea for Fast and created a working prototype in 48 hours, how he secured a Co-founder and investors using Twitter and why he thin...

Colour & Confidence: The JUMBLED Story | #030 08.11.2020

In this episode of Add To Cart, we are joined by Pip Brett, owner of JUMBLED, an award-winning homewares and fashion retailer. Based out of Orange in regional NSW, Pip and her team have created a product range which would be better described as a gallery and a customer base that would be better described as a community. This chat covers everything from how regional retailers often make better stor...

eCommerce Entrepreneur School: From Temando to Lyres Spirit Co. | #029 01.11.2020

In this episode of Add To Cart, we are joined by Carl Hartmann, a serial entrepreneur, co founder of Temando, Compono and Lyre’s Spirit Co. Carl took the shipping and fulfilment solution, Temando from an idea to one of the largest Australian technology companies, having raised over $55m in funding. Compono, an end to end talent solution company, was born from Carl’s own hiring frustrations and his...

Building Australian eCommerce Giants: Secrets & strategies from Catch founder, Gabby Leibovich | #028 25.10.2020

In this episode of Add To Cart, we are joined by Gabby Leibovich, Co founder of Catch, the business he and his brother started in 2006 from a garage in Melbourne and sold in 2019 for 230 million dollars. Gabby studied a Computer Science degree in pre internet days, but it was a passion for retail that really inspired his business career and led him to become an Australian eCommerce pioneer. A natu...

COVID-19: Six months On. Where is Australian eCommerce now? | #027 18.10.2020

In this episode of Add To Cart, we are re-joined by Kate Collinson, eCommerce consultant & growth marketer and Craig Somerville, Managing Director of digital marketing agency Reload Media. It has been six months since we first met with these two for an insider’s take on Australian eCommerce in the time of COVID and we are due for an update. This chat includes tips on how retailers should appro...

Jeans for Freedom: The Outland Denim Story | #026 11.10.2020

In this episode of Add To Cart, we are joined by James Bartle, Founding CEO of Outland Denim. The former motocross rider was inspired to build a company that drives social change and saw denim jeans as the ultimate product to achieve this. Four years in, the brand has its own Cambodia-based production services employing local seamstresses, appears in stores across Australia, the US and Canada and...

Paddock to Pixel: The Hagen's Organics Story | #025 04.10.2020

In this episode of Add To Cart, we are joined by Oliver and Ruby Hagen, who run Hagen’s Organics, a second-generation butchery based in Melbourne. The Hagen family are no strangers to change, starting in the 1980’s selling organic fruit and veg, then shifting to meat in the late 90s. Siblings, Oliver and Ruby, continue to run the company with an online presence very much at the core of the busines...

You LVLY F*cker: Appealing to the Millennial Customer | #024 27.09.2020

In this episode of Add To Cart, we are joined by Hannah Spilva and Verity Tuck, Co-founders of gifting business, LVLY. From backgrounds in advertising, Hannah and Verity are now turning over in excess of $3m with LVLY, delivering amazing posies in beautiful jars with heart warming and slightly cheeky messages on them.  In this chat you will hear how they solved the ultimate challenge with flower d...

Domino's Digital Growth Secrets | #023 20.09.2020

In this episode of Add To Cart, we are joined by Michael Gillespie, Chief Digital & Technology Officer at pizza giant, Domino’s. The conversation takes us from the early days of digital at Domino’s, pioneering online pizza sales right through to the most recent AI innovations the team is rolling out across Australia and beyond. Michael shares his tips for up-selling and cross-selling success,...

Bootstrapped & Brave: The Merry People Story | #022 13.09.2020

In this episode of Add To Cart, we are joined by Danielle Holloway, Founder & CEO of Merry People. Dani recognised a gap in the market for fashionable, functional, wearable gumboots and used her house-buying savings to turn that idea into a reality. Six years on, the business operates across Australia and the US and is a fantastic example of doing one thing and doing it exceptionally well. Dan...

The Do's & Don'ts of Influencer Marketing | #021 06.09.2020

In this episode of Add To Cart, we are joined by Danielle Lewis from the influencer marketing platform and agency, Scrunch. Whether you’re a TikTok regular or a social media novice, understanding how to best utilise influencers within your business can be daunting. Danielle gives us tips on what you should look for when selecting influencers to represent your brand, how to brief them to get the be...

The Mistakes that Made Us: How Mr Pool Man Transformed the Pool Industry | #020 30.08.2020

In this episode of Add To Cart, we are joined by Tom and Natalie Hintze from Mr Pool Man. These two siblings have taken their dad’s pool store and transformed it into an eCommerce powerhouse which has disrupted the very slow moving world of pool parts and accessories. Tom and Nat discuss everything from split testing free shipping to manufacturing their own product to qualifying for B Corp status...

The Insider's Guide To TikTok: How short form video boosts eCommerce conversion | #019 23.08.2020

In this episode of Add To Cart, we are joined by Mike Angell, Co-founder of Vop, an app that allows brands to create a shoppable TikTok feed. From small beginnings as a self taught programmer, Mike has managed to work with some of the biggest names including, Black Milk, Shopify and Culture Kings. He shares his thoughts on everything social media from communities and their preferred platforms to t...

Passion & Polish: The Kester Black Story - How the World’s First Beauty B Corp Continues to Grow | #018 16.08.2020

In this episode of Add To Cart, we are joined by Anna Ross, founder and CEO of beauty brand Kester Black. The business started as a fashion label, then sold jewellery, but it wasn’t until Anna noticed a lack of cruelty-free nail polish colours, that ethical cosmetics became the focus. Tripling business revenue in just three months, Kester Black expanded and went on to become the world’s first make...

Beyond Click & Collect: Driving Digital Traffic In Store | #017 02.08.2020

In this episode of Add To Cart, we are joined by Lee Hardham, Co-founder of Brauz, to talk about Reserve Online Pick Up In Store, a relative newcomer alongside Click & Collect, allowing customers to check product availability in physical local stores. We discuss the technology and metrics of this strategy as well as the opportunities for customer engagement it provides that brands such as Fore...

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