Nathan Bush

Add To Cart: Australia’s eCommerce Show

Business EN ↓ 677 episodes

Add To Cart is Australia's leading ecommerce and retail podcast, hosted by Nathan Bush. Over 600 conversations with the founders, operators and digital leaders building Australian ecommerce. Episodes cover ecommerce strategy, DTC brand building, omnichannel retail, email and SMS marketing, performance marketing, fulfilment, and the tech stack decisions that shape how retail brands actually sell online. Free community, newsletter and resources at addtocart.com.au. Proudly supported by Shopify and Klaviyo.

Be sure to visit the podcast's website and support the creator: addtocart.com.au

Author

Nathan Bush

Category

Business

Podcast website

addtocart.com.au

Latest episode

Oct 29, 2026

Where to listen?

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Episodes

Chase the Vibe: The LSKD Story | #076 02.05.2021

In this episode of Add To Cart, we are joined by Jason Daniel from LSKD, who produce high-quality functional sportswear with a street aesthetic. Based out of Logan, QLD, LSKD is now a globally recognised label and has been seen on some of the most famous athletes, adventurers and enthusiasts. This chat with Jason covers how his mum helped him bring his idea to life, how a mentor relationship chang...

CHECKOUT Simon Griffiths from Who Gives A Crap | #075 29.04.2021

In this episode of Add To Cart, we checkout Simon Griffiths, Co-founder and CEO of Who Gives A Crap, a direct to consumer toilet paper brand who have revolutionised the product, offering subscription, funky packaging and a certain cool factor.  What’s more, they donate 50% of their profits to help build toilets in developing nations with a goal to make sure everyone in the world has access to prop...

Clothing Connections: How Excess Stock Can Build Communities | #074 25.04.2021

In this episode of Add To Cart, we are joined by Anthony Chesler, CEO of Thread Together, an organisation that aims to drive social and environmental change by connecting excess retail clothing with people in need. Whether these people are impacted by floods, bushfires, domestic violence, homelessness, asylum seekers, leaving jail or even, COVID, Anthony and his team hope to restore some dignity t...

CHECKOUT Stu French from Ethicool | #073 22.04.2021

In this episode of Add To Cart, we checkout Stu French, Co-Founder of Ethicool, a children’s book publisher and online retailer. Stu has an eCommerce background, having worked in digital roles for Telstra and AGL, but he’s also a children’s author.  Combining his two career areas, Stu, with his wife Teigan, launched Ethicool in February 2020, selling kids books with great stories and ethical messa...

From Replicas to a Unique Experience: The Life Interiors Story | #072 18.04.2021

In this episode of Add To Cart, we are joined by Basil Karam, CEO and co-founder of online homewares store, Life Interiors. As with many in the homewares category, Life Interiors had a massive 2020 and are on track for an even bigger 2021 off the back of a replatforming over to Shopify Plus, a smart omnichannel set up and investment in technologies including augmented reality and artificial intell...

CHECKOUT Matt Barnett from Bonjoro | #071 15.04.2021

In this episode of Add To Cart, we checkout Matt Barnett from Bonjoro, the 1-1 personalised video messaging platform that started as a sales hack for an agency Matt was running.  Bonjoro went from hack to side hustle to global business in 18 months, and now has teams across five continents. Links from the episode: Threadless Traction by Justin Mares & Gabriel Weinberg Facing up to Customers: H...

How to Not Win Ad Awards with Michael Beveridge | #070 11.04.2021

In this episode of Add To Cart, we are joined by Michael Beveridge, currently content director at Bailey Nelson and the creative brain behind advertising for brands such as Koala and Good Pair Days. Michael started his career as a copywriter before becoming a contestant on Big Brother and then a breakfast radio host before joining then start-up Koala. In this chat, Michael talks about the benefits...

CHECKOUT Jeremy Meltzer from i=Change | #069 08.04.2021

In this episode of Add To Cart, we checkout Jeremy Meltzer from  i=Change.  Jeremy and his team have raised over $2m to help women and girls escape out of poverty, abuse and slavery, partnering with brands such as PE Nation, PillowTalk and National Tiles. Links from the episode: Patagonia Starting Greatness by Mike Maples Jnr Giving is the New Selling: The i=Change Story  | #044   Questions answer...

The Art of a Good Drop: The Digital Wine Ventures Story | #068 04.04.2021

In this episode of Add To Cart, we are joined by Dean Taylor who has a long history in the online business world. He has founded and sold wine businesses such as CrackaWines, My Wine Guy and The Wine Collective. In this chat, Dean discusses his latest venture, Wine Depot, which aims to simplify and streamline the warehouse and fulfilment process for wine manufacturers who want to go direct to cust...

CHECKOUT James Bartle from Outland Denim | #67 01.04.2021

In this episode of Add To Cart, we checkout James Bartle, Founding CEO of Outland Denim.  The former motocross rider was inspired to build a company that drives social change and saw denim jeans as the ultimate product to achieve this.  Six years in, the brand has its own Cambodia-based production services employing local seamstresses, appears in stores across Australia, the US and Canada and has...

Rug Love: The Miss Amara Story 28.03.2021

In this episode of Add To Cart, we are joined by Alex Tanya and Aaron Weller from online rug retailer, Miss Amara. A million miles away from the shouty men who traditionally seemed to be the only option in rug sales, Miss Amara use beautiful content, styling services and amazing customer service to modernise the business. Today they are on track to surpass $20m in revenue and are shipping to Austr...

CHECKOUT Mike Angell from Vop | #065 25.03.2021

In this episode of Add To Cart, we checkout Mike Angell, Co-founder of Vop, an app that allows brands to create a shoppable TikTok feed.  From small beginnings as a self taught programmer, Mike has managed to work with some of the biggest names including, Black Milk , Shopify and Culture Kings.  Links from the episode: Vop Culture Kings Koala Manscaped Shopify Blog The Insiders Guide To TikTok: Ho...

Direct to Drinker: The Stone & Wood Story | #064 21.03.2021

In this episode of Add To Cart, we are joined by Steve Blick. In a past life, Steve was a school teacher, but now he educates grown ups about beer as the head of Direct to Drinker at Stone & Wood. In today’s chat Steve dives into the complexities of running a website off the back of two different platforms, how a subscription offering has changed how they interact with drinkers and how the maj...

CHECKOUT Oliver & Ruby Hagen from Hagen's Organics 18.03.2021

In this episode of Add To Cart, we checkout Oliver & Ruby Hagen, who run Hagen’s Organics, a second-generation butchery based in Melbourne.  Links from the episode: Pickings and Parry Australian True Crime Case File Gastropod Masters of Scale How I Work Paddock to Pixel: The Hagen’s Organics Story  | #025 Questions answered in the podcast: What is the weirdest thing you’ve ever bought online? ...

Sharing the Shopping Cart: The YouPay Story | #062 14.03.2021

In this episode of Add To Cart, we are joined by Matt Holme, the CEO and Founder of YouPay. YouPay allows users to share their filled out checkouts with others to pay on their behalf - think gifting for partners, buying office equipment or authorising kids payments. Matt talks us through how he came up with the idea while trying to buy a gift for his wife and the range of use cases the technology...

CHECKOUT Kate Collinson from Kate Collinson Digital Consulting 11.03.2021

In this episode of Add To Cart, we checkout Kate Collinson from Kate Collison Digital Consulting. Links from the episode: Bunnings Temple & Webster The Perpetual Traffic COVID-19: Six months on. Where is Australian eCommerce now? | #027 Questions answered in the podcast: What is the weirdest thing you’ve ever bought online?  Who is your favourite retailer?  Which retail fad do you wish was his...

Wipeout Survivors: The SurfStitch Story | #060 07.03.2021

In this episode of Add To Cart, we are joined by Justin Hillberg, Managing Director of SurfStitch. From being the innovative leaders and market darlings of the ASX, to going through voluntary administration and now back to profitability, Justin has led his team at SurfStitch through it all. In this chat he shares his views on everything from how discounting is not ideal but there are ways to do it...

CHECKOUT Jess & Stef Dadon | #059 04.03.2021

In this episode of Add To Cart, we checkout Jess and Stef Dadon,, the duo behind the How Two Live blog and podcast and Founders of the TWOOBS footwear brand.  Links from the episode: Glossier All BIrds How Two Live Smartless  The Untethered Soul by Michael Singer Followers, Footwear & Fashion Week: The Twoobs Story | #046   Retail Global (sponsored) Questions answered in the podcast: What is t...

The Psychology of Conversion: The Preezie Story | #058 28.02.2021

In this episode of Add To Cart, we are joined by MIchael Tutek, Founder and CEO of Preezie. Michael actually had the idea for his business when he was a fifteen year old salesperson at The Good Guys. He held onto the concept and built it into what’s now known as Preezie - a guided conversion and discovery platform for online retailers. In today’s chat, he tells us the story of how his idea as a fi...

CHECKOUT Hannah Spilva & Verity Tuck from LVLY | #057 25.02.2021

In this episode of Add To Cart, we checkout Hannah Spilva and Verity Tuck, Co-founders of gifting business, LVLY.  From backgrounds in advertising, Hannah and Verity are now turning over in excess of $3m with LVLY delivering amazing posies in beautiful jars with heart warming and slightly cheeky messages on them. Links from the episode: Mecca   Adore Beauty Lady Brains You LVLY F*cker: Appealing t...

Disrupting a Dog's Dinner: The Scratch Story | #056 21.02.2021

In this episode of Add To Cart, we are joined by Mike Halligan, Co-founder of Australia’s self proclaimed “best dog food” brand, Scratch. Mike has a long history helping grow Australian eCommerce brands and took the leap into his own venture when his dog got sick. Determined to reinvent the world of dog food, Scratch was born. In this chat, Mike discusses their subscription-only business model, wh...

CHECKOUT Kellie Hush, Fashion Entrepreneur | #055 18.02.2021

In this episode of Add To Cart, we checkout Kellie Hush,  former editor in Chief of Harper's Bazaar with more than 20 years’ experience in the Australian and international fashion industry.   Links from the episode: Net a Porter Mecca Fashionopolis by Dana Thomas The Future of Australian Fashion featuring Kellie Hush | #013   Questions answered in the podcast: What is the weirdest thing you’v...

Fart Books Make Millionaires: The Ethicool Story | #054 14.02.2021

In this episode of Add To Cart, we are joined by Stu French, Co-Founder of Ethicool, a children’s book publisher and online retailer. Stu has an eCommerce background, having worked in digital roles for Telstra and AGL, but he’s also a children’s author. Combining his two career areas, Stu, with his wife Teigan, launched Ethicool in February 2020, selling kids books with great stories and ethical m...

CHECKOUT Rhys Furner from Shopify 11.02.2021

In this episode of Add To Cart, we checkout Rhys Furner, Head of Partnerships and Sales Development for Shopify Plus in the APAC region.  Rhys was one of the first handful of Shopify employees when the company first landed on Australian shores. Links from the episode: Culture Kings Supreme  RFPs  High Output Management by Andy Grove The End of the World by Josh Clark Arming the Rebels: Inside the...

Toilet Talk: The Who Gives A Crap Story | #052 07.02.2021

In this episode of Add To Cart, we are joined by Simon Griffiths, Co-founder and CEO of Who Gives A Crap, a direct to consumer toilet paper brand who have revolutionised the product, offering subscription, funky packaging and a certain cool factor. What’s more, they donate 50% of their profits to help build toilets in developing nations with a goal to make sure everyone in the world has access to...

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