Kristin Sanford

Ad It Up+: Making Ad Tech Simple(r)

Business EN ↓ 3 episodes

A podcast that makes ad tech make sense.  Each episode breaks down the complex, (and often confusing) world of advertising technology into real, digestible conversation that anyone can follow. From programmatic and pixels to measurement, creative, and AI, we’ll unpack the buzzwords, the complex processes, and break down how it all actually works as well as why it matters.  Whether you’re new to the space, looking to brush up on certain topics, or just tired of nodding along in meetings without fulling understanding the jargon, this podcast gives you the clarity (and confidence) to stay on top...

Author

Kristin Sanford

Category

Business

Podcast website

globalevents.mediaocean.com

Latest episode

Jul 1, 2026

Where to listen?

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Episodes

Ep 3: What the heck is an ad server? 01.07.2026

Listen for an easy-to-understand break down ad servers, diving into what they are, how they work, and why they're so important in modern advertising.

Ep 2: An Introduction to Ad Tech Pt. II 17.06.2026

In episode 2, we dive deeper into the ad tech ecosystem, breaking down how the process works from ideating an ad, to setting it live, to fine tuning it, and more.

Ep 1: An Introduction to Ad Tech Pt. I 02.06.2026

Tune in for a breakdown of the key players in advertising technology, and how they all come together to power the digital ads of today.

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