Jennie Wright
Acquire- Lead Generation, Digital Marketing for Entrepreneurs
This is Acquire, the podcast that delves deep into the world of list building and online events, designed to empower entrepreneurs and marketers with the knowledge and strategies to master these essential business growth tactics. I'm your host, Jennie Wright, a list building and lead generation expert, with over 400 online events under my belt. Acquire brings you actionable insights, expert interviews, and success stories from entrepreneurs and industry leaders who have achieved remarkable results through their list building efforts and successful online events. Catch the show each week and di...
Where to listen?
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Episodes
EP 103: Would YOU Buy Your Own Offer? Here’s Why It Matters… with Shawn Q 02.09.2025 33:33
Are you the bottleneck in your own business growth? Ever feel like your business is growing—but you’re still stuck in the weeds? In this episode of Acquire, I sit down with my friend and fellow entrepreneur Shawn Q—co-founder of Abundance Worldwide, serial entrepreneur, and unapologetic Star Wars fan (yes, lightsabers included!). Shawn’s built million-dollar companies, coached countless founders,...
EP 102: Retention Is the New Conversion with Heather Wanninger 26.08.2025 29:51
What if the secret to scaling your business isn’t a new funnel—but a better client experience? In this episode, I’m joined by the brilliant Heather Wanninger —multi-business owner, creativity powerhouse, and Chief Experience Officer at Abundance Worldwide. Heather has built her career around creating those “surprise and delight” moments that transform how clients feel about you, your offers, and y...
EP 101: The Simple Systems That Take You From Hustle to Scalable Growth with Dan Jorge 19.08.2025 31:37
Are your big ideas getting stuck because you don’t have the right systems in place? In this episode, I’m joined by the incredible Dan Jorge, a marketing operations and systems strategist who has built a career on doing exactly that. From his early start hacking The Sims as a kid to designing powerhouse systems for today’s entrepreneurs, Dan’s story proves that creativity and structure can thrive t...
EP 100: Your Offer’s Not Broken—Your Message Is 12.08.2025 35:43
Are you unknowingly letting your best prospects slip through the cracks? Hitting 100 episodes is a big deal—and we’re celebrating in style with powerhouse guest Ghazzy Amin. She’s a force in both politics and business, with a bold, no-BS approach to sales that will completely change the way you think about converting leads. From her days knocking on doors during political campaigns to helping entr...
EP 99: The Most Overlooked Lead Gen Strategy That’s Crushing in 2025 05.08.2025 25:43
What if your next 500 leads came from a simple collaboration? no ads, no burnout? Ever feel like your lead gen is stuck on repeat? Like you’ve tried all the usual suspects—lead magnets, webinars, paid ads—and nothing’s hitting the way it used to? In this milestone 99th episode of Acquire, I’m pulling back the curtain on the strategies that are quietly outperforming everything else right now. These...
EP 98: Trademarks, Trust & Scaling Smart: What Every Business Owner Needs to Know 29.07.2025 24:14
Ever wonder if your business is legally protected… or if you're one cease and desist letter away from chaos? In this episode, I’m joined by Joey Vitale—award-winning trademark attorney and founder of Indie Law—for a straight-talking, eye-opening look at what it really takes to protect your brand. Whether you’re building your business brick by brick, launching a new offer, or already scaling someth...
EP 97: Team Up, Earn More: Why Micro‑Agencies Are Winning Bigger Projects 22.07.2025 22:10
Have you ever wondered how freelancers land those “agency-level” projects without actually running an agency? In this episode, I’m sharing how forming small, flexible collaborations—what I call a micro agency —changed the way I work, the projects I land, and the income I bring in. I’ll walk you through how I pulled together independent professionals to deliver end‑to‑end solutions, why this model...
EP 96: Your Copy Isn’t the Problem—Your Value Prop Is (Here’s How to Fix It) 15.07.2025 35:00
What if your competitor swapped in their copy for yours… and no one noticed? If you’ve ever worried your website sounds a little too “meh,” blends into the crowd, or could easily be mistaken for someone else’s, this episode is for you. This week, I’m sitting down with my friend and fellow conversion copy geek, Linda Melone—a copywriter, former personal trainer, and founder of The Copy Worx—t...
EP 95: In-Person Is Back: Why Coaches are Hosting Retreats Again (and it's working!) 08.07.2025 25:42
Are in-person retreats really worth the time, effort, and investment? (Spoiler: yes—when done right.) If you’ve been wondering whether to host a retreat, workshop, or live event as a way to grow your brand and serve your clients in a deeper, more meaningful way—this episode is your permission slip to seriously consider it. I’m walking you through why in-person experiences are making a major comeba...
EP 94: Staying Lean & Profitable: Avoiding Business Bloat 01.07.2025 27:30
Am I over-investing in software and tools I don’t really need? Have you ever found yourself drowning in software subscriptions, chasing shiny new tools, or outsourcing yourself right into overwhelm—only to realize your profits aren't reflecting your effort? If that hits a little too close to home, trust me—I’ve been there! (Hello, "Confusionsoft" days! 😉) In this candid conversation, I’m joined b...
EP 93: I wasn’t happy (and nobody knew) 24.06.2025 18:15
Have you ever felt secretly burnt out in your own business, even when everything looks great on paper? Maybe you've started feeling resentful towards clients. Maybe you're losing your excitement and can barely motivate yourself to show up at your desk. Maybe you're even wondering, "Why do I feel so isolated when everyone else seems to be thriving?" Trust me, friend, I’ve been there. In this very p...
EP 92: Your Website is Costing You Leads – Here’s How to Fix It 17.06.2025 30:30
Is your website actually converting—or just sitting there looking cute? In this video, I’m joined by my longtime friend (and total website genius) Andrea Krones, co-owner and Creative Director of Inkling Design. Andrea’s not just about pretty pages—she’s all about purposeful design that guides people toward action, grows your email list, and helps your site actually support your business goals. We...
EP 91: You’ve Outgrown Your Clients—Now What? 10.06.2025 24:41
Am I attracting the kind of clients who energize me—or exhaust me? Maybe you’re overbooked but burnt out. Maybe your rates don’t match your results. Or maybe you’ve just outgrown the clients you used to be excited about. In this episode, I’m diving into something I’ve been thinking a lot about: how our client rosters reflect the stage our business is in—and what it takes to shift into something th...
EP 90: Financial Success Without the B.S. for Entrepreneurs 03.06.2025 29:19
What’s the one financial blind spot keeping smart entrepreneurs stuck in “just-enough” mode? Ever wonder what happens when a burnout social worker accidentally becomes a powerhouse investor, early retiree, and financial coach for women? Let’s just say… it’s not what you’d expect—and it’s exactly what your business and bank account might need. In this episode, I’m sitting down with Annie Cole, the...
EP 89: Cancel Those Subscriptions: The One Tool Replacing My Entire Tech Stack 27.05.2025 29:57
Have you ever looked at your monthly software bill and thought, "Wait, how did this happen?!" (Guilty—I’ve totally been there.) Or maybe you feel stuck using tools you're paying way too much for, but the idea of switching feels daunting? And let’s be honest, do you even know what half of your subscriptions do anymore? Friend, if you're nodding your head, you’re not alone—and you’re in the perfect...
EP 88: Don't Let a Boring Brand Sabotage Your Success with Fifa Tran 20.05.2025 26:01
Ever look at someone’s brand and think, “Wow... how do I look like that without spending a fortune?” On this week’s episode, we’re getting into the truth about branding—and no, it’s not just logos and hex codes. I’m sitting down with the brilliant Fifa Tran, a Toronto-based designer and brand elevation expert who helps service providers and coaches build brands that don’t just look good—they conve...
EP 87: Why Your Launch Isn’t Failing—Your Pre-Launch Is 13.05.2025 25:41
Is Your Launch Flopping Because You Skipped This Step? Ever wonder why your launch didn’t convert like you hoped—even though your offer is rock solid, your sales page looks amazing, and you thought you did “everything right”? Here’s the truth: most launches don’t flop during the launch… they fail weeks before it even starts. In this solo episode, I’m peeling back the curtain on the pre-launch mist...
EP 86: Why Brands Are Paying Small Creators BIG Money (And How to Get Your Share) 06.05.2025 32:53
How can you turn your content, community, or next summit into sponsor gold? In this week’s episode, I’m sitting down with the go-to sponsorship coach— Justin Moore , founder of Creator Wizard , author of Sponsor Magnet , and the brains behind over $5 million in brand partnerships . And the best part? A whole lot of that came from working with small, mighty creators just like you. We’re diving into...
EP 85: Is Organic Marketing Dead? Here’s What’s Replacing It (and How You Can Still Win) 29.04.2025 29:55
Wondering why your organic reach has plummeted even when your content is 🔥? Let’s break down what’s really going on. In this episode, I’m tackling the big question head-on: Is Organic Marketing Dead? (Short answer? Not exactly. Long answer? You’re gonna want to hear this.) I’m pulling back the curtain on what’s really happening with organic reach in 2025, why the “post and pray” method isn’t cutt...
EP 84: CEO Power Hour: How to Manage Your Business Like a Leader 22.04.2025 30:11
Are you still stuck running your business like an overwhelmed solopreneur instead of leading like a CEO? In this episode, I’m joined by the incredible Donna Dube—certified Director of Operations, business growth strategist, and former ICU nurse turned systems powerhouse. (Yep, she’s lived the high-pressure life and brought that calm focus into entrepreneurship.) We’re pulling back the curtain on w...
EP 83: How to Maximize Revenue With a Multi-Offer Ecosystem 15.04.2025 34:20
What if scaling your business didn’t mean creating more —but creating smarter ? Ever feel like your single offer just isn’t cutting it anymore? You’ve got the audience, your funnel’s dialled in—but you’re still hitting a revenue plateau that just won’t budge? In this episode of Acquire , we’re talking about how to break through that ceiling and start building real momentum… the kind that stacks, s...
EP 82: Why Storytelling Drives Deeper Connections with Your Audience 08.04.2025 33:17
Have you ever wondered why some brands effortlessly attract ideal clients, while others struggle to stand out? Or maybe you're secretly dreading your next photo shoot because being in front of the camera feels…well, intimidating? Ever wish you knew the secret sauce behind visuals that not only look good—but actually convert? Today I’m thrilled to introduce you to my amazing guest, Nathalie Amlanie...
EP 81: What Makes a Summit Profitable? The Must-Have Elements to Turn Views into Sales 01.04.2025 24:27
Are you building a summit that fills your list and your bank account, or just one that “looks good” on paper? Ever wondered why some virtual summits pull in six figures while others barely break even? It’s not just about getting people to sign up—it’s about strategically designing your summit for conversions. In this episode, we’re cutting through the noise and diving into exactly what it takes to...
EP 80: ADHD, Entrepreneurship, and Simplification Hacks to Transform Your Business with Steph Blake 25.03.2025 27:00
What if your business could run smoother and more profitably with fewer tools, fewer tasks, and less overwhelm? In this episode, I’m sitting down with Steph Blake, founder of the Simple Business School , who went from a C-suite career in digital marketing to building a business that helps entrepreneurs streamline, scale, and ditch the hustle-for-hustle’s-sake mentality. We’re talking about why sim...
EP 79: Your Funnel Is Leaking Money—Here’s How to Plug the Holes 18.03.2025 30:11
What’s the #1 mistake that makes people bounce from your funnel before they ever hit ‘buy’? (Hint: It’s fixable, and I’ll tell you how.) Ever feel like you're pouring time, money, and energy into your marketing funnel but those sales just aren’t showing up? You're not alone, my friend—and chances are, your funnel is leaking valuable leads and revenue. In this episode, I’m digging into all the snea...
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