enrollmentFUEL
Accelerate with enrollmentFUEL
Welcome to Accelerate with enrollmentFUEL , where we chat all things higher education and strategic enrollment management. Whether you're a seasoned enrollment professional or just starting out, join us as we uncover the tools, techniques, and insights to elevate your institution's recruitment efforts and support student success. Episodes will cover topics like essential functions of enrollment departments, expert CRM strategies, best practices for full-funnel Student Search campaigns, digital and social media trends, and optimizing communication flows. Get ready to explore strategies that dri...
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enrollmentFUEL
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Podcast website
Latest episode
Feb 13, 2026
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Episodes
The Road to Enrollment Success: A Chat with Audrey Crum 13.02.2026 38:58
On today's episode of Accelerate with enrollmentFUEL , Susanna, Jessica, and Lars are joined by Audrey Crum , Director of Strategy at the University of Tulsa. In light of hefty strategizing geared toward enrollment and ROI, Audrey's team at Tulsa has greatly benefited from goal restructuring, focusing on OKRs to drive success and momentum. What are OKRs, you ask? Listen in to learn more!...
The Rise of Fake Applications: A Chat with Anthony Ranatza 30.01.2026 34:59
In today’s episode, Susanna, Jessica, and Lars sit down with Anthony Ranatza , Director of Admission at Southeastern Louisiana University, to uncover a growing challenge facing enrollment teams nationwide. After identifying a troubling pattern on his own campus, Anthony realized the issue wasn’t isolated—fake applications are increasingly flooding admissions systems across the country. What does t...
Campus Visit & Outreach: A Chat with Melody Ferguson 19.12.2025 31:04
Joining Susanna and Jessica on this episode of Accelerate with enrollmentFUEL is Melody Ferguson , Dean of Admission at Pacific Lutheran University. Melody has one child in college with another closely following, so the discussion centers on the current state of the college visit experience and the effectiveness of outreach to prospective students. Melody also provides some great insight into the...
Prioritizing Enrollment Management: A Chat with Dr. Jason Meriwether 05.12.2025 42:28
This time on Accelerate with enrollmentFUEL , Susanna, Jessica, and Lars are joined by Dr. Jason Meriwether , Vice President of Enrollment at Sam Houston State University. A contributor to FUEL's Octane magazine, Dr. Meriwether is also an accomplished author and speaker. His latest book, Prioritizing Enrollment Management , is available on Amazon and is a fantastic resource for enrollment man...
The Higher Ed Landscape: A Chat with Jessica Shasserre 21.11.2025 21:11
Welcome back to Accelerate with enrollmentFUEL ! On today's episode, Susanna and Lars introduce the newest member of the team, Jessica Shasserre ! Jessica serves as the Vice President of Client Development at enrollmentFUEL and brings with her a wealth of enrollment experience. Join the gang as they discuss the challenges facing higher education professionals today, why some people see vendor...
Enrollment Success Today & Tomorrow: A Chat with Jeff Baylor 24.10.2025 41:31
Accelerate with enrollmentFUEL is back with another episode of unlocking those secrets to enrollment success. Joining Lars and Susanna is Jeff Baylor of the University of Virginia College at Wise giving the inside scoop on what really makes a difference in recruiting. Jeff's experience in his Vice Chancellor of Enrollment position brings insights all across the higher ed board from wins in ma...
Graduate Admissions: A Chat with Dr. Alyssa Orlando 15.08.2025 46:28
On today's episode, Susanna and Lars are joined by Dr. Alyssa Orlando , Senior Director of Graduate and Professional Enrollment at Clark University in Worcester, MA. Dr. Orlando has recently completed her Ph. D., focusing her research on identifying and overcoming inherent bias in a holistic masters degree admissions process. The conversation covers many topics, including bias in enrollment,...
Enrollment Success with Ready Resources: A Chat with Dr. Amy Adams 11.07.2025 34:59
Susanna and Lars are joined by Dr. Amy Adams , Executive Vice President for Planning and Advancement at Marion Community College in Marion, OH. Dr. Adams oversees the offices of Admissions, Career Services, Financial Aid, Institutional Advancement, Marketing and Communications, Student Records, Student Success and Engagement, and Workforce Solutions. To say that she wears a lot of hats is the unde...
Rethinking Enrollment Trends: A Chat with Bill DeBaun 27.06.2025 29:58
On today's episode, Susanna and Lars are joined by Bill DeBaun , Senior Director for Data and Strategic Initiatives at the National College Attainment Network (NCAN). Bill engages in policy research, data analysis, and resource development aimed at improving students’ college and career outcomes. The conversation covers many topics, including NCAN's mission (and how to join), a five-lett...
Bridging Communication: A Chat with Jazmane Brown 11.04.2025 30:31
In today's trans-Atlantic episode, Susanna and Lars are joined by Jazmane Brown , Account Manager at enrollmentFUEL. Jazmane brings her 20 years of enrollment management experience to the team at FUEL, and for the next 30 minutes, she'll bring them to our listeners as well! The discussion ranges across topics including best practices for email deliverability, the continued importance of...
Athletics & Enrollment: A Chat with Dr. James Troha 14.03.2025 38:24
On today's episode, Susanna and Lars are joined by Dr. James Troha , President of Juniata College. Jim not only serves as president, but also has a dual appointment as a representative on the Division III Board of Governor's and as the Chair of the Division III President's Council for the NCAA (he wears a lot of hats!). The discussion ranges across topics including best practices fo...
Navigating Financial Aid: A Chat with Tony Erwin 21.02.2025 26:27
Accelerate with enrollmentFUEL brings you a special episode where hosts Dr. Lars Farabee and Susanna Lehman are joined by renowned guest, Tony Erwin, a pioneer of financial aid and a warrior of enrollment. Susanna, Lars, and Tony talk about the challenges facing the financial aid world in higher education, best practices for taking on these challenges, and what to expect in the future with the new...
Graduate Culture: Building Campus Camaraderie 17.01.2025 37:25
Welcome to Accelerate with enrollmentFUEL ! This week, hosts Susanna Lehman and Dr. Lars Farabee explore the concept of "graduate culture." What does it really mean? Why does it matter? And most importantly, how can institutions foster a thriving graduate culture on their campuses? Tune in as Susanna and Lars unpack the term, share insights, and provide actionable strategies to create me...
Faculty as Partners: A Chat with Mandy Feiler 22.11.2024 27:33
On our second installment of Accelerate with enrollmentFUEL , hosts Susanna Lehman and Dr. Lars Farabee are joined by special guest, Mandy Feiler , Executive Director of Enrollment Management at the Peabody Institute of the Johns Hopkins University. Susanna, Lars, and Mandy talk about best practices for using faculty members in the recruitment process. Why is it important to use this incredible c...
Accelerate with enrollmentFUEL: Your All-in-One SEM Podcast 08.11.2024 31:01
Welcome to Accelerate with enrollmentFUEL , where hosts Susanna Lehman and Dr. Lars Farabee chat all things higher education and strategic enrollment management. Whether you're a seasoned enrollment professional or just starting out, join us as we uncover the tools, techniques, and insights to elevate your institution's recruitment efforts and support student success. Listen in for the g...
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