Leslie Silverman
A Category of One
Welcome to A Category of One: deep, honest conversations with entrepreneurs about how we show up as the truest version of ourselves, both personally and professionally. I’m Leslie Silverman, brand strategist and curious human, and this podcast was born from one belief: when we let our light shine, we give others permission to do the same. Each week, I sit down with founders, creatives, and business leaders to explore identity, ambition, doubt, reinvention, and the uncomfortable growth no one talks about. We go beyond tactics and into: -Authentic leadership -Building a brand aligned with who yo...
Author
Leslie Silverman
Category
Podcast website
Latest episode
Jul 8, 2026
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Episodes
How to Bring Play and Creativity Back Into Your Adult Life with Lara Galante 08.07.2026 31:14
Somewhere between childhood and retirement, play gets treated as something you're supposed to grow out of. The decades in the middle are for being productive and serious. Lara Galante doesn't buy that. In this episode of A Category of One, I sat down with Lara Galante, the founder of Find Your Inner Parakeet, where she runs creative workshops that help grown adults remember how to play. Her events...
How to Heal Chronic Symptoms by Regulating Your Nervous System with Grace Secker 01.07.2026 34:51
In this episode of A Category of One, I sat down with Grace Secker, a somatic trauma therapist and nervous system coach who healed herself from years of chronic pain and fatigue before building the work she does now. We start with the nervous system, the part of you running in the background of every symptom and reaction, often saying no before your mind has caught up. Grace's view is that most ch...
How to Find the Story Behind a Hard-to-Sell Product with Shawn Teasley 24.06.2026 34:02
Most marketing advice assumes you already have something exciting to sell. Shawn Teasley is a marketing and social media strategist and the founder of Social Tonic, and some of her most interesting projects are the ones nobody would call flashy. One of her clients sells energy efficient building products, the kind of thing that lives behind the drywall where no one ever sees it. No drone footage,...
How to Plan Events That Help People Show Up as Themselves with Vivian Butler 17.06.2026 35:26
In this episode I sat down with Vivian Butler, a licensed therapist turned event planner and founder of Vivian Butler Events. We started with how a counselor ends up running an events business, but it kept circling back to something bigger: what it actually takes to build a room where people feel safe enough to be themselves. Vivian's path didn't follow a plan. She moved through restaurants, socia...
How to Use Generosity as a Business Mantra with Janne Robinson 10.06.2026 58:52
I met Janne Robinson years before this podcast existed. Then, back when I joined the first cohort of her year-long program, Your Truth Is Your Medicine, I was rebuilding myself after a codependent marriage, and she was the first person who truly gave me permission to be who I am. Janne is a poet, author, facilitator, and keynote speaker, and she has built a business by refusing to narrow herself d...
How to Build a Business That Runs Without You with Jessica Millhiser 03.06.2026 39:01
In this episode of A Category of One, I sat down with Jessica Millhiser, the founder of J.Mills Consulting and an operations strategist who helps service-based entrepreneurs build businesses that are clear, organized, and intentional. Jessica's work sits at the intersection of structure and intuition, and that combination is rare. We talked about what it actually takes to build a business you can...
How to Reconnect to Your Inner Child Through Creativity with Kelly O'Connell 27.05.2026 31:11
In this episode of A Category of One, I sat down with Kelly O'Connell, founder of the brand studio Kind & Funny, to talk about creativity, self-expression, and what it looks like to stay connected to the version of yourself that existed before the world started shaping you. Kelly is one of those people who walks into a room and gives everyone else permission to take up more space. She runs a b...
How to Let Your Authentic Voice Lead in Business and on Stage with Paula Friedland 20.05.2026 38:44
In this episode of A Category of One, I sat down with Paula Friedland, licensed counselor, certified life coach, actress, singer, and creator of Soul Speaks, a program she's been teaching in some form for nearly 20 years. Paula's work starts with public speaking but doesn't stay there. It opens into something most people don't expect: a practice of being fully yourself, with one person, in any roo...
How to Stop Outsourcing Your Worth and Feel at Home in Your Body with Gabby Jockers 13.05.2026 36:58
Gabby Jockers is a boudoir photographer based in Colorado, but that description doesn't really cover it. What she actually does is help women figure out what's standing between them and feeling at home in their own bodies, and then create an experience built around that. Not around what a boudoir shoot is supposed to look like. Around what each person actually needs. This conversation goes a lot o...
How to Grow Your Business Through Strategic Partnerships and Referrals with Marie Mack 06.05.2026 36:12
Marie Mack showed up to one online networking event, and that's where Leslie met her. One time. The universe was paying attention. In this episode of A Category of One, Leslie sits down with Marie Mack, a business strategist, partnerships expert, and operations consultant who runs two complementary businesses entirely remotely. This conversation covers a lot of ground: how Marie went from blogging...
How to Embrace Your Natural Hair and Stop Treating It Like a Problem with Sadie Hessing 29.04.2026 29:32
In this episode of A Category of One, I sat down with Sadie Hessing, a curly hair specialist based in Boulder, Colorado, whose work goes far beyond hair. This conversation started with curls, but it quickly opened up into something deeper. Sadie shares how so many people grow up seeing their hair as something to fix, and what begins to shift when that narrative changes. Not just in how it looks, b...
How to Find Your Why and Use It as a Decision-Making Tool with Danette Shaifer 22.04.2026 40:08
In this episode of A Category of One , I sit down with Danette Shaifer, a coach and certified Why Discovery facilitator through Simon Sinek’s Optimism Company, to explore what it actually looks like to get clear on your why—and then live from it. This conversation started from a shared experience. Danette guided me through my own why discovery process, and what stood out wasn’t just the clarity—it...
How to Build What You Didn’t Plan and Trust It Anyway with Emily Garcia 15.04.2026 37:47
In this episode of A Category of One , I sit down with Emily Garcia, keynote speaker and founder of Tribe Mind Body Wellness, a counseling practice that has grown far beyond what she originally set out to build. This conversation starts with what happens when you pay attention to what’s pulling you, even when it doesn’t make logical sense. Emily shares how her business evolved from a solo practice...
How to Support Your Mind and Body Holistically Through Ayurveda with Maria Gabriela 08.04.2026 41:34
In this episode of A Category of One , I sit down with Maria Gabriela Guevara, an Ayurvedic practitioner and former pharmacist, to talk about what it looks like to support your body and mind in a way that actually feels sustainable. We start in an unexpected place—Mercury retrograde, the equinox, and the feeling that something is shifting—and move into a deeper conversation about intuition, midlif...
How to Turn Relationships into Real Business Growth with Ben Albert 01.04.2026 37:54
In this episode of A Category of One, I sit down with Ben Albert, owner of Balbert Marketing LLC, founder of GrowGetters ONLY, and host of the internationally recognized podcast Real Business Connections, to talk about what it actually looks like to grow a business through relationships. This conversation moves beyond the surface-level idea of “networking.” Ben shares how people approach relations...
How to Reconnect to Your Body and Redefine Health with Dr. Rachel Kapustka 25.03.2026 40:09
In this episode of A Category of One , Leslie sits down with chiropractor and lifestyle medicine practitioner Dr. Rachel Kapustka to explore health, burnout, and what it actually means to heal. Dr. Rachel’s work centers on the nervous system and the understanding that no amount of discipline, optimization, or mindset can override a body that doesn’t feel safe. Through her own lived experience—incl...
How to Scale a Solo Business Without Employees with Pia Silva 18.03.2026 39:45
What if scaling your business didn’t require hiring a team, working more hours, or chasing endless clients? In this episode of A Category of One, Leslie Silverman sits down with entrepreneur, author, TEDx speaker and NoBS Mastery founder Pia Silva to talk about a different way to build a business centered on expertise, leadership, and freedom. Pia shares the philosophy behind her new book Scale So...
Trailer: A Category of One Podcast 09.03.2026 2:18
If you’ve ever felt the tension between who you really are and who you think you’re supposed to be in business, this podcast is for you. In this short introduction, Leslie Silverman shares why she created A Category of One — a podcast built around deep, honest conversations with entrepreneurs about authenticity, identity, and the courage to do things differently. Each week, Leslie sits down with f...
How to Become a Category of One Through Authentic Messaging with Rachael Johnson 09.03.2026 35:03
In this episode of A Category of One, Leslie Silverman sits down with copywriter and messaging strategist Rachael Johnson, founder of Rachael Johnson Creative, to talk about authentic messaging and what it really takes to build a brand that stands out. Rachael shares her approach to copywriting through brand voice clarity, messaging strategy, and deep customer research. Instead of trying to sound...
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