Josh Dougherty

A Brave New Podcast

Business EN ↓ 100 episodes

Great marketing is all about making smart decisions, developing your discipline, understanding and meeting the needs of your prospective customers, and putting in place the right systems to make the whole process easier. A Brave New Podcast, with brand and marketing strategist Josh Dougherty, is here to teach you how to truly unlock your business potential through the power of marketing! Each episode will bring you insights, best practices, and top strategies from a variety of business leaders and marketing & sales experts. Tune in to A Brave New Podcast to learn how to build a more memorable...

Author

Josh Dougherty

Category

Business

Podcast website

abravenew.libsyn.com

Latest episode

Jul 8, 2026

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Episodes

Where Brand Building & Performance Marketing Intersect, with Kristi Annes 08.07.2026

Kristi Annes is a healthcare marketing executive with more than 15 years of experience building brands and driving growth at some of the most influential companies in health IT.  Kristi currently serves as VP of Marketing Strategy at IMO Health, a private equity-backed leader in clinical intelligence and data solutions, where she has spent nearly a decade defining how the company shows up in the m...

HubSpot Sensitive Data Update, with Hank Lander 01.07.2026

Product Management and innovation enthusiast, Hank Lander, currently serves as a Group Product Manager at HubSpot, focusing on Customer Data Protections. Hank's expertise lies in launching new products and building product pipelines. Prior to his current role, he was the Director of Product at ZoomInfo and worked at multiple early-stage startups. Hank holds an MBA in Entrepreneurship from MIT Sloa...

The Branding Multiplier, with Josh Dougherty 24.06.2026

Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based branding agency that crafts bold and memorable healthcare brands. They have specific expertise in healthcare technology, hospitals and specialty care providers, and healthcare nonprofits. Josh has 15 years experience building new brands from scratch, refreshing existing brands and building strate...

Service Pivots and Brand Evolution, with Jennifer Sargent 10.06.2026

Jennifer is a seasoned healthcare leader with expertise in leading start-up and high growth organizations, with a proven track record of executing on go-to-market and growth strategies in the employer, payor and provider channels.  Jennifer currently serves as Chief Executive Officer of Pacify Health, a leader in tech-enabled Maternity Management Solutions.  Previously, Jennifer served as General...

Brand Architecture and Healthcare M&A, with Josh Dougherty 04.06.2026

Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based branding agency that crafts bold and memorable healthcare brands. They have specific expertise in healthcare technology, hospitals and specialty care providers, and healthcare nonprofits. Josh has 15 years experience building new brands from scratch, refreshing existing brands and building strate...

People Are the Brand: How VitalPath Builds Trust Through Execution, with Bridget Locke 27.05.2026

Bridget Locke is Vice President of Strategic Marketing at VitalPath, a leading contract design and manufacturing partner focused on complex catheter solutions for the medical device industry. She specializes in helping highly technical B2B organizations translate complex capabilities into clear market positioning, scalable growth strategies, and high-impact customer engagement. With experience spa...

Building A Medical Device Brand, with Sharon Dayan 20.05.2026

Sharon Dayan is an accomplished, strategic marketing executive with over 15 years of experience driving growth for B2B, early-stage, and global technology and healthcare companies. Dedicated to working towards a "Healthier Tomorrow," Sharon has built a career around using cutting-edge technology to improve patient outcomes and solve complex market needs. Currently serving as the VP of Marketing at...

NACCDO-CMCA Takeaways, with Josh Dougherty 06.05.2026

Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based branding agency that crafts bold and memorable healthcare brands. They have specific expertise in healthcare technology, hospitals and specialty care providers, and healthcare nonprofits. Josh has 15 years experience building new brands from scratch, refreshing existing brands and building strate...

Building the Elektra Health Brand, with Jacqueline Parisi 29.04.2026

Jacqueline Parisi is the Head of Marketing at Elektra Health and brings over a decade of experience in brand strategy and growth marketing. She kicked off her career as the first U.S. copywriter at HelloFresh before transitioning into the digital health space. She has consulted for Seed to Series C digital health startups like Ophelia, Tend, Local Infusion, and Proper (incubated by Redesign Health...

Keys To Building A Great Culture, with Chad Kearns 22.04.2026

Chad Kearns is a Senior Vice President at Fired Up! Culture, bringing nearly 15 years of experience in building teams and leading organizations to his work in helping leaders build culture and engagement in the organizations they lead.  Before joining Fired Up! Culture in 2022, Chad headed a 50+ person marketing agency, guiding the organization through multiple growth periods and acquisitions. Dur...

How Care2U Delivers High-Acuity Care at Home, with Lon Hecht 15.04.2026

Lon Hecht is a seasoned healthcare executive with over 25 years of experience leading transformative growth. He joined Care2U as Chief Growth Officer in 2023 and became CEO in 2024, reflecting his strategic vision and results-driven leadership. Previously, Lon was SVP of Growth at Optum Home and Community Care, where he helped integrate and scale innovative healthcare models, including naviHealth,...

PR Fundamentals for Healthcare, with Danielle Ruckert 08.04.2026

Danielle Ruckert has built RH Strategic's healthcare practice into a hub for some of the industry's most urgent conversations. She consistently and deftly guides clients through thorny issues—from Medicaid cuts for rural providers to new technologies reshaping organ transplantation—shaping messages that resonate with policymakers, patients and investors alike. Her leadership has expanded the firm'...

Building a Great Healthcare Brand Via Consistent Experience, with Gail Findlay-Shirras 01.04.2026

Gail is passionate about fostering awareness and helping Canadians feel educated and empowered to take control of their health. She is driven to connect more people with high-quality healthcare because she wholeheartedly believes that proactive and preventive actions lead to better health outcomes. To this end, she is always seeking new opportunities and innovative methods to share Harrison's clin...

Tools To Empower Teams To Live Your Brand, with Josh Dougherty 25.03.2026

Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based B2B digital marketing agency specializing in tech and healthcare. Over the last decade plus, he's worked with clients to develop unique brands and accelerate business growth using web design, inbound marketing, and account-based marketing strategies. What you'll learn about in this episode: The i...

Building Member Trust and Engagement, with Annie Furlong 18.03.2026

Annie Furlong is VP of Consumer and Growth (B2C) Marketing at Carrum Health. Annie brings 15+ years of experience as a B2C, B2B2C, and B2B marketer and people manager to healthtech and employer benefits markets. She has worked at and consulted for startups, associations, and large publicly traded organizations. As a strategic, creative, & energetic marketer, Annie's professional passions include b...

When To Pursue A Brand Refresh, with Adam Taylor 11.03.2026

Adam Taylor is a multidisciplinary designer, illustrator, and educator with more than 15 years of professional experience in Utah, Michigan, and Seattle. Throughout his career, he has worn many hats within the ever-evolving world of design, but his strongest affinities lie in strategic brand development, UI/UX, and illustration. Adam also serves as a remote Assistant Professor of Graphic Design at...

Branding In A Regulated Space, with Jen Bruursema 04.03.2026

Jen Bruursema is Senior Director of Marketing and PR at DELFI Diagnostics, where she leads marketing strategy for FirstLook Lung, a blood-based test for early lung cancer detection.  With more than 20 years in healthcare diagnostics, Jen has built her career at the intersection of complex science and human behavior. She got her start at Digene, where she commercialized the first FDA-approved HPV D...

How To Build a Brand When Trust is the Product, With Erica Klinger 25.02.2026

Erica Klinger is the VP of Marketing at AMCP, the professional association for managed care pharmacy professionals, where she works to optimize medicine and improve lives with a diverse group of stakeholders from health plans, PBMs, policymakers, biopharma, students and educational institutions. Under her leadership, AMCP was recognized by ASAE in 2025 for a Gold Circle Award for best website and...

Edelman Trust Barometer, With Josh Dougherty 18.02.2026

Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based B2B digital marketing agency specializing in tech and healthcare. Over the last decade plus, he's worked with clients to develop unique brands and accelerate business growth using web design, inbound marketing, and account-based marketing strategies. What you'll learn about in this episode: Key f...

Securing Your IT - Why It Matters For Healthcare Brands, with Kevin Gemeroy 11.02.2026

Kevin is a fourth generation Seattle entrepreneur and small business owner who founded Dynamic Computing in the year 2000 while attending the Foster School of Business at the University of Washington. Over the past 20+ years, Kevin has built Dynamic Computing from the ground up into the thriving small business it is today. Kevin holds degrees in both Business Administration and Political Science f...

PointClickCare Rebrand, with Saige Carpenter 04.02.2026

Saige Carpenter is the Director of Brand Marketing at PointClickCare, where she leads brand strategy, enterprise positioning, and integrated marketing programs designed to build and protect brand equity, establish trust, and fuel buying consideration. She spearheaded the company's enterprise-wide brand refresh and ensures the brand shows up clearly and credibly at every stage of the buyer journey....

Building a Cancer Center Brand / CMCA, with Meredith Rae Vehar 28.01.2026

Meredith Rae Vehar, MPA, is Director of Communications at Huntsman Cancer Institute. Since joining the cancer center more than 20 years ago, Meredith strives to be an agent of progress and enable others to recognize their potential. She leads a team of creative communication professionals who represent the cancer center through brand management, social media, web content and design, publications,...

The Intersection of Brand & ABM, with Brianna Miller 21.01.2026

Brianna Miller is a digital marketing leader with over 15 years of experience building data-informed strategies that connect marketing efforts to real business growth. She currently serves as the Director of Demand Generation at Cohere Health where she develops multi-channel demand generation campaigns and account-based marketing strategies. Beyond her professional roles, Brianna is dedicated to a...

How Brand Helps Healthtech Startups Fundraise, Sell, & Scale, with Adam Taylor 14.01.2026

Adam Taylor is a multidisciplinary designer, illustrator, and educator with more than 15 years of professional experience in Utah, Michigan, and Seattle. Throughout his career, he has worn many hats within the ever-evolving world of design, but his strongest affinities lie in strategic brand development, UI/UX, and illustration.   Adam also serves as a remote Assistant Professor of Graphic Design...

Kicking off 2026, with Josh Dougherty 07.01.2026

Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based branding agency that crafts bold and memorable healthcare brands. They have specific expertise in healthcare technology, hospitals and specialty care providers, and healthcare nonprofits. Josh has 15 years experience building new brands from scratch, refreshing existing brands and building strate...

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