Brian Hood
6 Figure Creative
6 Figure Creative is a podcast that helps freelance creatives earn more money by doing what they love. If you’re trying to avoid the never-ending grind of a 9–5, or just want to earn more money doing what you do best (creating), 6 Figure Creative is your new favorite show! Join host Brian Hood and his guests as they explore topics such as mental health, finances, sales, marketing, time management, the digital nomad lifestyle, and more.
Where to listen?
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Episodes
#350: What 1,600 Sales Calls Taught Me About Closing Complete Strangers (7 Laws) 18.02.2025 36:47
Over the last couple of years, my team and I completed over 1,600 sales calls. That kind of volume exposes what actually works in sales - and what doesn’t. The brutal truth is that many freelancers think they’re decent at sales… But they’re actually just bad at lead generation. You’re only talking to the hottest of hot referral leads - the easy layups. The real challenge? Turning strangers into cl...
#349: Why SaaS Is Best for Freelancers to Model 11.02.2025 47:27
Most freelancers are making things hard than they need be by just "winging it" - stumbling through their business like they’re lost in the woods with no GPS. But here’s the thing: nearly every problem you have with your business has already been solved. The smartest minds in the world have figured out how to create predictable revenue, retain clients longer, and escape the feast-or-famine cycle. A...
#348: My top 4 lessons from 2024 04.02.2025 28:32
"Growth at all costs" can be dangerous. It's a CRAZY thing to try to grow only to sacrifice everything else in your life. Here's my 2024 in bullet points: → 2X’d the business (third year in a row) → Took my mom to Europe for a month (her first trip abroad) → Shut down operations for 2 weeks straight (paid the team to do nothing) → Zero 9pm work marathons (I never work past 5pm and never work weeke...
#347: Before Spending $1 On Paid Ads, Ask Yourself These 6 Questions 28.01.2025 19:19
Most freelancers make one of two big mistakes when it comes to paid ads: They dive in before they’re ready and burn cash they didn’t need to spend. They avoid ads like the plague—even when it’s their best option to make more money. If either one of those sounds familiar, this episode is for you. I break down 6 simple ways to know if ads are right for you right now. No more guessing. No more wasted...
#346: The $3/Day Paid Ads Strategy That Could Change Your Business 21.01.2025 20:04
$3 a day. That’s all it took for one of my clients to add $140,000 to their income last year. Sound crazy? It's not. This strategy is simple, low-risk, and requires no complicated funnels or tech setup. And the best part? You can set it and forget it. In this week’s episode, I’m breaking down step-by-step how to turn tiny ad spends into new clients using a straightforward strategy. Stop overthinki...
#345: The Only 6 Methods For Getting Clients in 2025 14.01.2025 24:25
Today we're continuing with our "Back to Basics" journey by focusing on something that's often overlooked by freelancers - promotion. Promotion is super important to keep the clients coming in, but a lot of freelancers think they just need to be good at what they do. They admire those who seem to have endless work, thinking it all comes from word-of-mouth alone. But, in the early days of freelanci...
#344: Why Freelancers Need to Stop Believing These 6 Paid Ad Myths ASAP 07.01.2025 27:37
You are AMAZING at what you do as a creative. You create stunning designs, produce incredible music, or breathe life into visual media like photos or videos. Paid ads aren’t for you, right? The truth is, paid ads can work for anyone, including freelancers. This has been proven time and time again, in industry after industry… Paid ads are one of the quickest ways to multiply your income and bring...
#343: The Secret Weapon For 6 Figure Freelancers: Email Marketing 31.12.2024 55:05
Love it or hate it, email marketing is the closest thing there has ever been to a "magic pill" for anyone looking for stability in their month-to-month income. The sucky thing is...most of us "fall victim" to email marketing ALL THE TIME. You get tons of tons of emails from people offering their products and services, but you never make use of this powerful tool yourself. Most freelancers I see ar...
#342: Freelancers: 8 Things You’re Too Afraid To Ask For 24.12.2024 21:01
Freelancers lose out on so much. Not because they aren’t talented. Not because they aren’t working hard. But because they never ask. In this week's podcast episode, I’m diving into the single most overlooked skill that can unlock more clients, more money, and more freedom in your business. It’s simple, it’s uncomfortable, and it works. Stop waiting for good things to happen. Go ask for them. For f...
#341: What To Do If 2024 Was A Freelancing Sh*tshow 17.12.2024 23:47
Was this year amazing for you? ...Or were you caught in a freelancing feast-or-famine sh*tshow where you felt like you were slamming your head into a wall over and over and over and over? If this wasn’t your best year ever as a freelancer, I need you to ask yourself one question: Do you actually have a plan for next year, or are you still hoping referrals magically fall into your inbox? That “wait...
#340: The Freelancer’s Survival Guide | 25 Tips for Payments, Productivity, and Profit 10.12.2024 36:44
Freelancing can make you feel like SUCH a failure sometimes (myself included). Whether you’ve been in the game for a month or a decade, there are always things you don’t know that you don’t know – until it’s too late. This week, I’m sharing 25 tips that can save you time, money, and a whole lot of frustration in your freelance career. From automating tedious tasks to upping your payment game, you’...
#339: How Freelancers Can Win Without Competing on Price | The Blue Ocean Trio 03.12.2024 37:15
Tired of fighting for scraps? The endless price wars. The brutal grind. The feeling that clients can’t tell you apart from a dozen other freelancers offering the exact same thing as you. It’s exhausting and soul-crushing, but you don’t have to play this game. There’s a way to escape the bloody red waters of competition and step into a blue ocean where you’re one of the only options. No price wars....
#338: The 5 Building Blocks Of Client Acquisition | Keys To Consistency 26.11.2024 48:06
Ever been through a "famine" as a freelancer? It suckkkkks. The feast or famine life is pretty miserable. One month you're flush with clients, the next you're scrambling, hoping for a random referral to pop into your inbox. Here's a hard truth for you: If you don’t have a full client acquisition system, you don’t have a real business. The good news is that once you nail this, it’s like flipping a...
#337: The Step-by-Step Process for Solving Any Business Roadblock 19.11.2024 22:39
You know that meme where everything is on fire, and the dog just sits there saying, “This is fine”? Yeah… that’s how most freelancers handle their business problems. Empty calendar? Nah it's cool. Terrible pricing? Meh. Awful clients? It’s fiiiiine. 🔥 Spoiler: It’s NOT fine. Here’s where I'll state the obvious: if you don’t actually solve these problems, they don’t magically disappear. They compo...
#336: Let’s Talk Profit | When $130k Per Year Isn’t Enough 12.11.2024 19:02
Imagine pulling in $130,000 a year as a freelancer… And still struggling to make ends meet. Sounds crazy, right? But it’s happening. And I’ll tell you why. The truth? Income is just one piece of the puzzle. If you’re not focused on profit, that big income number means nothing. In the latest episode of 6 Figure Creative, we dive deep into why chasing revenue alone can actually sink your business—an...
#335: My Favorite 7 Ways To Make Every Client Worth More 05.11.2024 39:34
How much is one client worth to you? Not just per project—but over the next 12 months? What about the next 12 YEARS? Most freelancers leave a ton of money on the table because they don’t know how to boost client value. In this week's episode of the 6 Figure Creative Podcast, I'm breaking down seven ways to make each client worth more—without overhauling your whole business. And here’s the best par...
#334: Why All Those Half-built Bridges Are Killing Your Business | The Dangers Of Dabbling 29.10.2024 18:35
Level with me for a second... Are you actually moving forward in your business, or just dabbling? My freelancers fall into the trap of trying to do everything. The result? Ten half-built bridges leading absolutely nowhere. It can be tempting to jump on every new, fun, shiny object you hear about. Ohhh that CRM looks awesome That direct offer funnel strategy Brian talked about was 🤌🏻 It's time I...
#333: Why You’re Stuck On The Feast Or Famine Roller Coaster (And How To Get Off) 22.10.2024 29:34
Are you stuck on the world's worst rollercoaster? You know, the one that goes from feast to famine every few months? If your freelance business is 100% relying on referrals and word of mouth, you might have unknowingly fallen into what I call the "Word of Mouth Death Trap"—where your income swings wildly, and you’ve got zero control. In this week's episode of 6 Figure Creative, I break down why th...
#332: 7 Must-Track Metrics That Will Make You More Money In 2025 15.10.2024 40:55
If you’re not tracking these seven key metrics in your business, you’re leaving money on the table. Seriously—most freelancers don’t bother, and it’s why they never hit the income goals they SAY they want. I just dropped a new episode breaking down the 7 metrics you need to track. If you focus on these, you’ll make more money AND do it consistently—plain and simple. It's not hard to do, but you DO...
#331: The Secret to Less Stress and More Progress 08.10.2024 22:07
Ever feel like you're drowning in things you can't control? I get it. It's frustrating when life throws curveballs like that potentially AMAZING lead ghosting you... Or that toxic client failing to pay you what they owe. But here's the reality: You have way more power than you think. This week’s podcast is all about "Controlling the Controllables". It’s simple—stop wasting energy on what you can't...
#330: What’s Working Now For Client Acquisition (A Guide For Freelancers) 01.10.2024 31:06
Tired of chasing clients like it’s a never-ending treadmill? Here’s the truth: Only ~3% of your potential clients are ready to hire you right now. The other 97%? They’re not even thinking about you. Think about it like car shopping. You're either part of the ~3% who are in the market for a new car and noticing cars EVERYWHERE, or you're part of the 97% where cars aren't even remotely on your mind....
#329: The 5 Major Pricing Mistakes That Keep You Broke 24.09.2024 33:23
NOTE: Sorry about the audio quality here. The mic cable had a short in it 😭 If you're working non-stop but still struggling to make ends meet, you're probably making one of these five major pricing mistakes. I just dropped an episode that breaks down 5 pricing traps freelancers fall into—and how to fix them before they burn you out. Here's the hard truth: you could be the great at what you do, gr...
#328: I Paid Alex Hormozi A Bunch Of Money To Spend A Day With Him 17.09.2024 40:11
Imagine getting your business ripped apart by a guy who runs a $250M empire. That’s exactly what happened to me when I spent an entire day locked in a room with Alex Hormozi and 9 other entrepreneurs. Alex didn’t hold back—he showed us exactly why we were stuck, why we were plateauing, and how to fix it. The biggest takeaways? I break them all down in this 38 min episode If you’re constantly juggl...
#327: Mastering The Art Of Self-Promotion | The Lead Generation Series 10.09.2024 31:45
Raise your hand if you suck at self-promotion... 🙋🏻♂️ 🙋🏼 🙋🏿♂️ 🙋🏻♀️🙋🏽♀️ (←that's probably you.) Sadly, self-promotion is where most freelancers hit a wall. It's one thing to create an amazing service or irresistible lead magnet, but it's entirely another to promote it effectively. If your calendar isn't booked solid with projects from ideal clients, then you likely suck at self-promot...
#326: The 4 Types of Lead Magnets That Actually Work | The Lead Generation Series 03.09.2024 32:49
Let’s dive into a crucial piece of the freelancer's marketing toolkit: The Lead Magnet. Imagine your lead magnet as an introductory handshake in the online world. It's your first impression, and we all know how vital that is. Your lead magnet isn’t merely a "hello"... it’s an "I understand your problems and I know how to help." Every lead is a person looking for a solution, and your lead magnet is...
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