#5Things: This Week in Social

Instagram tests NFT display options, Elon Musk unveils his new plans to Twitter investors, TikTok shares insights into emerging gaming trends and more on this weeks’ #5Things! The Things: Elon Musk unveils plans for Twitter Instagram to test NFT display options Podcasting to become a $4 Billion Industry by 2024 New Study based on 14,000 campaigns outlines Snapchat Best Practices TikTok shares insi...

Facebook unfriends its podcast platform, Instagram expands Reels to 90 seconds, Twitter tests a “close-friends” feature and more on this week’s #5Things! The Things: Facebook Shutting Down Podcast Platform After Less Than One Year Twitter Testing “Close-Friends" Twitter Circle Feature Snapchat Shares New Insights into the Potential for Brands to Connect with Audiences in the App Instagram Expands...

Elon Musk turned his sights from Mars to Twitter, purchasing the platform for $44 billion! Find out about this development as well as LinkedIn’s engagement growth, Reddit Ads’ potential and more on this week’s #5Things! The Things: Elon Musk Buys Twitter for $44 Billion Reddit Shares New Insights into the Potential of Reddit Ads Twitter Reportedly Working on a Vibe Check Feature LinkedIn Continues...

Got to BeReal! Find out about the new app sweeping the nation, Meta’s 10-year growth plan for wearables, the best times to post on social, and more on this week’s #5Things! The Things:  YouTube Shorts Now Allows Creators to Splice in Long-Form Videos Meta's 10-Year Growth Plan for Wearables The Best Times to Post on Social Media in 2022 TikTok Launches ‘Interactive Add-Ons’ to Help Brands Build Mo...

Elon Musk has a busy week, Snapchat launches dynamic stories, TikTok opens AR Tools to all users and more on this week’s #5Things! The Things:  BeReal is Sweeping the Nation Consumer Acquisition has Published Key Metrics on UGC in Advertising TikTok opens AR effects tool to all users Elon Musk and Twitter Snapchat Launches 'Dynamic Stories' Sources: The Verge, Social Media Today, Consumer Acquisit...

Twitter shares insight into travel trends, Instagram adds new messaging features, Snapchat publishes its 2022 "Snapchat Generation" report and more on this week's #5Things! The Things:  Snapchat Publishes 2022 'Snapchat Generation' Report Twitter Shares New Insights into Evolving Travel Trends New Study Looks at the Rise of Virtual Influencers Twitter Tests New Interactive Ad Settings Instagram Ad...

TikTok gets into the stories game, Twitter’s annual brand bracket returns, Instagram brings back its chronological timeline option and more on this week’s #5Things! Twitter’s Annual Brand Bracket is Back  TikTok Rolling Out Stories-Feature to More Users  Instagram Launches Algorithm-Free Feed Sorting Options to All Users  Report Details 66% of Brands Increasing Influencer Spending  TwiHow podcasts...

This week is our first ever LIVE episode in front of an audience! Our resident emerging tech expert, Amanda Davis, spent 5 days in Austin, TX at SXSW and brought back the biggest takeaways:  Digital events will supplement physical events, not cannibalize them.  Mixed Reality is (finally) finding its stride.  NFT's have officially moved beyond "speculative value propositions." Web3 is deeply impact...

We have a special mid-week drop in the feed because Grey is launching a new podcast with #5Things' very own, Tommy Boyce called Famously Online.  Today we are featuring the pilot episode, Caught a Vibe Shift: Trend Forecasting & Gen-Z Versus Millennials In this week’s Famously Online Tommy is joined by Brandon Solis, the Director of Social & Communications at Grey, to discuss ideas put for...

The White House briefs TikTok users on the war in Ukraine, Instagram launches a new moderator option for live streams, Pinterest allows pinners to share Idea Pins on other platforms and more on this week’s #5Things! The White House is briefing TikTok stars about the war in Ukraine  Twitter Reverses Decision to Put Users in Algorithmic Timeline Automatically Instagram Launches New Moderator Option...

Smile for the Thumbnail! YouTube is reportedly paying podcasters to create filmed content for the platform, Amazon launches a new audio app, Twitter drops a new trend report and more on this weeks #5Things! YouTube Reportedly Paying Podcasters to Create Filmed Content Amazon Launches Amp, a Radio Service Music App Twitter Drops 2022 Conversation Trends Report Report Details The Importance of First...

Tik-Tok? More like Tik-Ten! TikTok expands video length to 10 minutes, Reddit launches a new Discover tab feature, Instagram unveils automated captions for feed videos and more on this weeks #5Things. The Things:  TikTok Expands Video Length to 10 Minutes Reddit Launches New Discover Tab Meta Shares Updates on Its Automated Object Identification System Instagram Launches Automated Captions for Fee...

Swipe right on Doja Cat! Snapchat and Ticketmaster announce an events partnership and new in-app features, Meta launches Reels in Facebook, Twitch launches an ads incentive program and more on this weeks #5Things. The Things: Meta Launches Reels in Facebook Globally with Additional Features Meta Publishes 2022 Evolving Trends Report Instagram Stories Add Likes Snapchat and Ticketmaster Announce Pa...

Class is in session and it’s still G.R.E.Y on this week’s #5Things! YouTube Outlines its 2022 platform, TikTok shares insights on their consumer purchase journey, Twitter announces the winners of its annual “Brand Bowl” and more! The Things:  YouTube Outlines 2022 Platform: Community, Collaboration, and Commerce  TikTok Shares New Insights into the Impact of TikTok Clips in the Purchase Journey  T...

The podcast is celebrating it's 100th episode! To mark the occasion, Joey, Amanda, and Tommy dive into 5 large topics that have come up over the past two years. Influencers Gaming Audio Commerce Events The team discusses how the categories have evolved over the past two and a half years, the high and lows, and what brands can expect as the evolve. Buckle up this one is a fun one! Special thanks to...

It’s the dawning of the age of avatars! Meta introduces 3D avatars to Instagram stories, TikTok experiments with video avatars, Snapchat hosts a bitmoji concert and more on this weeks #5Things! Meta Introduces 3D Avatars to Instagram Stories TikTok Is Experimenting With New Video Avatar Tools, Audio-Only Live-Streams  Twitter Launches New 'Toolbox' Hub  Snapchat Hosts Bitmoji Virtual Concert  Inst...

A bored ape viewed your profile! TikTok tests letting users see who viewed their profile, Twitter and Meta get deeper into NFT’s, and a new study details increasing social media adoption by 65+ audiences on this week’s #5Things! The Things:  Twitter Introduces NFT Profile Pictures  Facebook and Instagram to Reportedly Let Users Make, Showcase, and Sell NFTs  TikTok Testing Creator Subscription Fee...

Pinterest brings all the boys to the yard! The platform publishes male behavior report, Meta addresses ethics for virtual influencers, Microsoft signs the biggest gaming acquisition in history and more on this week's #5Things. The Things: Meta is Developing an 'Ethical Framework' for the Use of Virtual Influencers Microsoft Purchases Activision Blizzard fr $70 Billion Twitter Publishes New Guide o...

There’s testing galore on this week’s #5Things! Learn about Instagram’s new Status display, Twitter’s live reacts, LinkedIn’s audio spaces, and more. The Things:  Instagram Tests Allowing Users to Re-arrange Posts on Profile Page Instagram Tests New ‘Status’ Display Twitter Shares New Insights into the Evolving Gaming Conversation Twitter Releases Live Reacts to Platform LinkedIn Launches Test of...

Tiktok’s Distance Dancing to the dentist office! Tiktok signs a partnership with Atmosphere, Adam Mosseri outlines IG's key focuses, social media shopping is projected to hit 1.2 Trillion dollars and more on the first #5Things of 2022! The Things:  TikTok Launches Partnership with Atmosphere Instagram's Chief Outlines the Key Areas of Focus for the App in 2022 Shopping on Social Media Projected to...

We wish you a Merry Tikmas! e.l.f. cosmetics debuts a long-form “movie” on TikTok, Instagram tests a new “Dancify” capability for Reels, LinkedIn publishes a report of Gen-Z insights, and more on this week’s holiday #5Things! The Things: TikTok Publishes 2021 Music Recap Instagram's Testing a 'Dancify' Option for Reels Which Would Automatically Sync Video and Music Meta Opens Up Simplified AR Crea...

Find out how the Tok’s get made! Leaked reports reveal new insight into TikTok’s algorithm, Instagram brings back the chronological feed, Pinterest acquires video editing app Vochi, and more on this week’s #5Things. The Things:  Leaked Documents Reveal Data on TikTok’s Algorithm New Twitter CEO Parag Agrawal Speaks on Platform’s Future Pinterest Acquires Video Editing App Vochi to Expand its Creat...

Jack Dorsey leaves Twitter, Ludwig leaves Twitch, new insights that will tell you so much more about your friends based on their Spotify Wrapped and much more on this week's #5Things.  The Things: Jack Dorsey Resigns as Twitter CEO Effective Immediately Ludwig Leaves Twitch, Joins YouTube Gaming Exclusively TikTok Announces Creator Next and Video Gifts Twitter Reportedly Launch Reply Downvotes to...

YouTube thumbs’d down the “thumbs down” button, Twitter brings crypto and NFT’s home to roost, TikTok brings Stitch into the mix and more on this week’s #5Things! The Things:  TikTok Adds Disney Characters to its Text-To-Speech and Voice Effect Features Twitter Looking to Enter the NFT and Crypto Space YouTube Drops the Thumbs Down Button Instagram Reportedly Working Adding Moderators to Lives and...

The social holiday shopping village is open.  A little water cooler talk alleges Meta is opening brick-and-mortar VR/AR stores, Instagram will launch livestream shopping and free holiday shipping and much more on this week's #5Things! The Things:  Meta Reportedly Opening Brick-and-Mortar VR/AR Stores Twitter Blue Launches in US with Ad-Free Article Viewing and More  Instagram to Launch Livestream...