10X Franchise: Lead Generation, Marketing Systems & Growth Strategy

In this episode of 10X Franchise, I'm joined by Brigham Dallas, in which he shares the journey of founding Hello Sugar, a waxing and beauty franchise that has rapidly grown to become a leader in the industry. He discusses the initial inspiration behind the business, the challenges faced in franchising, and the innovative business model that incorporates technology and recurring revenue. Brigh...

In this episode of 10X Franchise, I interview Dan Deak, the founder of Home Halo, a non-medical home care franchise. Dan shares his personal journey into the home care industry, driven by a family experience that highlighted the need for quality care. He discusses the challenges of caregiver recruitment, the importance of core values in his organization, and the unique aspects of non-medical home...

In this episode of 10X Franchise Podcast, I interviewed Ethan about Lime Fresh Mexican Grill, exploring its origins, growth, and the importance of quality ingredients and hospitality in the restaurant industry. He discuss franchise opportunities, the significance of selecting the right partners, and the future expansion plans for the brand. The conversation highlights the unique customer experienc...

In this episode of 10X Franchise, Alisa Sparks shares her inspiring journey from a finance background in the military to founding Linden Creek, a successful interior design and home staging company. She discusses the importance of creating systematic approaches to design, the challenges she faced while building her business, and the success of her first franchise. Alisa emphasizes the value of com...

As the population ages, mobility is becoming one of the most important and underserved markets in home services. In this episode of 10X Franchise , Solomon Thimothy sits down with Dave Pazgan, founder of Liftology, to explore how mobility solutions can be scaled through franchising while keeping customer experience at the center of the business. Dave shares his journey into the mobility industry,...

What really happens behind the scenes when a real estate brand decides to scale through franchising? In this conversation, Solomon Thimothy sits down with Lisa Loser, COO of Iron Valley Real Estate, to unpack the transition from corporate leadership to real estate franchising, and what it takes to grow a franchise the right way. Lisa shares how Iron Valley evolved from a regional brokerage into a...

Why do some entrepreneurs push through difficult seasons while others walk away? In this episode of 10X Franchise, Chris Raimo breaks down why passion plays a defining role in long-term business success, especially when growth slows, pressure builds, and the work gets hard. Chris explains how businesses built purely on profitability often struggle during challenging periods, while founders who car...

Pet care demand exploded over the last few years, but only brands built around convenience are positioned to scale. In this conversation, Solomon sits down with Shaina Denny, founder of Dog Drop, to break down how convenience, flexibility, and clear positioning shaped a new kind of dog daycare business. Shaina shares how Dog Drop launched during the pandemic, why loving dogs isn’t enough to run a...

Wellness and beauty are converging fast. Glosshouz is one example of how founders are building scalable brands at the intersection of both. In this episode, Solomon sits down with Loni Le Van-Etter, founder of Glosshouz to explore the business behind one of the industry’s most distinctive concepts. Loni shares her entrepreneurial journey, the thinking behind Glosshouz’s one-stop wellness model, an...

How can wellness be made affordable, accessible, and enjoyable for everyone? In this episode, Solomon Thimothy interviews Jeremy Jacob, founder of Evolve , to explore how the brand is redefining the wellness experience. Jeremy shares the story of Evolve , from creating a flexible membership model to building a community-focused wellness environment. He also discusses franchising strategies, operat...

Entrepreneurship isn’t for the faint of heart. In this episode, Laura Wayland shares her entrepreneurial journey, from buying a wine and beer store during the recession to founding Friend Porch Cafe and expanding into franchising. Laura talks about the challenges she faced, the lessons learned, and the strategies that helped her grow her business. She emphasizes resilience, fearlessness, and scrap...

How do you turn a personal family need into a thriving franchise? In this episode, Solomon Thimothy interviews Jerod Evanich, co-founder of A Place at Home, to explore the journey of building a senior care franchise that prioritizes people and community. Jerod shares how the business started, the transition to franchising in 2017, and strategies for supporting caregivers while expanding into over...

Franchising isn’t just for restaurants or retail. Willie reveals how Dumpster Dudez grew a dumpster rental business into a franchise while prioritizing people, community, and smart business strategies. We’ll explore the origins of the company, the move to franchising, and the strategies behind its rapid growth. Willie shares how focusing on customer service, strong team dynamics, and innovative fi...

Sometimes the best opportunities come unexpectedly. Russell Clark reveals how he stumbled into the kolache business and grew it into a scalable, community-driven franchise in St. Louis. Russell explains how passion, community engagement, and exceptional customer service shaped his business.  He also shares insights on franchising strategies, the importance of localizing products for different mark...

Turning a passion into a business isn’t easy, but totally possible. In this episode, you’ll learn how dedication, community engagement, and smart franchising helped Camp Run-A-Mutt redefine dog daycare. Tune in as Dennis shares the story of founding Camp Run-A-Mutt , a cage-free dog daycare, and the challenges of introducing a new concept in the pet care industry. Dennis explains how educating com...

Ever wondered what it takes to grow a franchise business while maintaining trust, innovation, and strong relationships? In this episode, Robert Rasnick shares his journey in the franchise world, including the challenges of taking over a family business and the strategies he uses to scale operations successfully. Robert explains why putting people first is essential for sustainable growth, how bala...

Curious how a business can combine purpose, growth, and community impact? Jennifer Legere shares her journey of founding A Place to Grow , a nature-based childcare center and franchise, in this conversation with Solomon Thimothy. Jennifer discusses the inspiration behind her business, her focus on connecting children with nature, and the steps she took to scale through franchising. She explains ho...

Want to know why most startups fail and how to build a business that lasts? In this conversation, Solomon Thimothy interviews Michael E. Gerber, author of the E-Myth series, about entrepreneurship, business growth, and creating meaningful success. Gerber explains why working on your business instead of just in it is essential, shares lessons from successful brands like McDonald’s, and reveals how...