10 Minute Beauty Business Podcast with Lexi Lomax

Okay, let’s get real—if you’re the only one who knows the passwords, how to handle a client drama, where the inventory is, and how to fix the printer… we’ve got a problem. This episode is your wake-up call to stop building a business that can’t breathe without you. If you're constantly being interrupted, putting out fires, and doing everything yourself, you're not just busy—you're bottlenecked. An...

Feeling like you have to micromanage everything in your salon? Like your team just won’t take initiative —no matter how many pep talks or examples you give? You're not alone, but more importantly… you're not stuck. In this episode, we're getting to the real reason your team isn’t stepping up—and it’s not what you think. We’re talking about: Why this isn’t a motivation problem (and what...

Let’s talk about what freedom really looks like. In this episode, I’m taking you behind the scenes of one ordinary Saturday morning that showed me just how extraordinary your life can feel when your business is set up right. While I was in my kitchen making butter cookies with my daughter, sipping coffee in my comfiest weekend clothes, and fully off from salon mode… my business? Still making money...

Okay babe, let’s get real for a sec. If your salon feels like it’s running you instead of the other way around… I see you. You’ve got systems. You’ve got checklists. You might even have a waitlist of stylists wanting to work with you. But somehow it still feels like you are the one holding everything together with sheer willpower (and caffeine). Here’s the truth: scaling your business isn’t just a...

We’re in the era of the “hands-off salon owner”—but let’s get real: no system can replace your presence. In today’s episode, I’m sharing the hard-earned lessons from the seasons I tried to lead from a distance, what fell apart (and why), and how I’ve come to use systems as a support to my leadership—not a substitute for it. If you’ve been hoping your SOPs would run the show while you check out, th...

Let’s get brutally honest… there’s always one . The high earner. The it girl. The diva who makes you the most money and low-key runs your salon—until you realize, wait a minute , I’m the freaking owner. In this episode, we’re unpacking a hard but necessary leadership lesson: what happens when you give your power away in exchange for keeping the peace (and the revenue). And how to take it back with...

Hiring quickly to fill a gap might feel like survival—but it can cost you your culture, your sanity, and your bottom line. In today’s episode, we get brutally honest about one of the biggest leadership mistakes you can make: hiring for potential instead of alignment. We’re talking about: Why liking someone is not enough to bring them onto your team The expensive (and exhausting) fallout of hiring...

Ahhh, summer. The season of sunshine, sandals… and salon owners accidentally letting their momentum nosedive into a beach chair. Look, we all need rest. But if you’re treating July like a business sabbatical without the systems to back it up, Lexi’s got news for you: you’re about to f around and find out. 🙃 In this episode, she’s pulling back the curtain on one of the biggest leadership mistakes...

Halfway through the year. Did that hit you like a freight train too? If you’re feeling like time is flying and you’re still winging it behind the scenes of your salon, this episode is a pause-and-check-in moment just for you. We’re not just talking about goals or vision boards—we’re talking about what it actually takes to be the kind of leader your business needs. Not the perfect kind. Not the alw...

Ever had one of those days where you fantasize about locking the salon doors and tossing the keys into the ocean? Same. In this episode, we get real about the defining moments that shaped our journeys as salon owners. This is for the days when you’re carrying too much and wondering if it’s all even worth it. Inside this episode: Why your first goals still matter, even if they make you laugh now Ho...

Being a salon owner is deeply emotional work —even if no one tells you that upfront. In this episode, we're talking about what it really means to be an emotional container in your salon: for your team, your clients, and everyone in between. Whether it’s handling trauma-dumping clients, overly chatty assistants, or the team member who always has “just one more thing,” you’re constantly being pu...

If you’ve ever walked away from a team meeting with your heart pounding and your mind spinning, this episode is for you. Leading a team isn’t just about systems and strategy—it’s deeply personal. And when things don’t go as planned, it hits different. In today’s episode, we get real about the emotional side of salon ownership, why leadership is personal, and how to care deeply without letting ever...

If your business feels fragile—even while the numbers look good—you’re not alone. Most salons skip a crucial step when growing: building out backend systems that actually support their success. In this episode, we’re talking about what it really takes to scale sustainably, why working harder isn’t the answer, and how to stop relying on sheer willpower to hold everything together. You'll learn...

As salon owners, we’ve all had moments where we made a decision out of guilt, fear, or trying to keep the peace. But when emotion is your strategy, things get chaotic fast—and your business feels more reactive than intentional. In this episode, we’re digging into what it really looks like to lead with clarity, maturity, and confidence. We're talking about how to shift from emotional responses to e...

If you think you have a hiring problem, I’m going to lovingly tell you, you probably don’t. What you actually have is a leadership void. In this episode, we’re diving into the systems and structure that are actually missing when stylists don’t stick, when culture feels off, and when you keep finding yourself in a cycle of hiring, rehiring, and repeating. Spoiler: your team isn’t the problem. Your...

Are you exhausted from doing all the things but still wondering why your business feels like it’s stuck on a hamster wheel? You’re not alone—and I’ve got news for you: working hard doesn’t automatically mean you’re building something that lasts. In today’s episode, I’m giving you the wake-up call you didn’t know you needed. We’re diving into the truth about what’s actually keeping you from scaling...

Do you ever feel like you’re shouldering the weight of your business and life on your own? If you're a woman in leadership, chances are you’ve felt this burden—juggling decisions, managing a salon, handling your household, and trying to maintain that perfect Pinterest-worthy image. But what if I told you that you don’t have to do it all alone? In today’s episode, we dive into the importance of...

If you’re like most salon owners, social media can feel like the only way to grow your business. You're posting, engaging, and trying to keep up with the ever-changing algorithms. But what if I told you there’s a whole other world of visibility strategies that don’t rely on Instagram or TikTok? In this episode, we're shaking up the myth that social media is the only way to grow your salon....

You’re doing all the things—posting, running promos, keeping your team together—so why does it feel like you’re treading water instead of actually growing? If more effort meant more revenue, you’d be rolling in it. But that’s not how it works. This episode is all about breaking the cycle. We’re diving into the biggest mistakes holding you back and the three key shifts you need to start seeing real...

Ever feel like you’re stuck in the weeds, even though you're grinding hard? That’s because scaling isn’t about working harder—it’s about making the right moves at the right time. I'm breaking down the exact mindset shifts and strategies that will get your salon growing faster—without the burnout or spinning your wheels. You'll hear about: Why grit alone won’t scale your salon past that growth plat...

If you’re working hard but feel like you’re hitting a wall and just can’t seem to scale past that ceiling, this episode is for you. I’m breaking down the #1 mistake salon owners make when they’re trying to grow their revenue (hint: it’s NOT about working harder 😩). We’re talking all about how to stop spinning your wheels, get clear on your strategy, and create predictable growth without that drea...

Raising your prices is one of the hardest things to do in business, but it doesn’t have to be. If the fear of losing clients or facing pushback is holding you back, this episode is for you. We’re talking about how to shift your mindset around pricing, confidently communicate your value, and handle objections without second-guessing yourself. Because when your rates reflect your expertise, you attr...

Running a hairstyling business can feel like a never-ending to-do list, but what if you’re the one making it harder than it needs to be? In this episode, I’m breaking down the mindset shifts and strategies that help you stop overcomplicating things and start seeing real progress. So grab your coffee (or wine, no judgment), and let’s talk about how to get out of your own way and build a business th...

Okay, babe, let’s talk about something real. If your salon feels like a hot mess, a whirlwind of chaos, and you’re constantly running around putting out fires... it might be you. Yikes . But no worries, we can fix it! There’s a huge difference between salon owners who are stuck in that overwhelm and those who are scaling and thriving, and it all comes down to how you lead! If you’re still thinking...

Guess who's back? 🎉 After taking a much-needed breather (because let's be real, even business owners need naps), I'm spilling the tea on how to scale your salon without working yourself into the ground. If you're tired of feeling like you need to clone yourself or open 27 locations to hit those big revenue goals, this episode is your new best friend. We're diving into the real talk about salon gr...