The Divorce Revolution

500 episodes. Three different versions of this podcast. And one mission that hasn't changed since day one.   Holy sh*t, we made it to Episode 500! And to celebrate, I've got a pretty big announcement. We're officially saying goodbye to The Divorce Revolution and welcoming a brand-new chapter: The Art of Pre-Selling!   Today, I'm taking you behind the scenes of how we got here, why I've decided to...

I'm Amber Shaw. I spent 18 years in sales before I ever became a coach, and I've built two six-figure coaching businesses from scratch since then. What I know after all of it is that getting clients isn't about posting more, chasing the algorithm, or finding another magical strategy. It's about what happens BEFORE the sales call.   That's the pre-sell. It's how you position your offer, talk about...

You've invested in the courses, tried different strategies, maybe even created a low-ticket offer or a membership. But you're STILL struggling to sign clients consistently. What if the problem isn't that you haven't found the right strategy, but that you're investing in strategies your coaching business isn't ready for yet?   In this episode of The Divorce Revolution Podcast, we're talking about s...

One of the biggest mistakes I see coaches make is constantly chasing the next strategy. They sign a few clients, have a slow month, decide whatever they were doing isn't working, and move on to the next freebie, workshop, or launch. And then they wonder why they're still struggling to get consistent clients.   Today, I'm breaking down why constantly switching strategies keeps you stuck in feast-or...

Is your bonus actually making your offer more compelling, or are you just giving your clients more stuff to do?   In this episode of The Divorce Revolution Podcast, I'm talking about something I got wrong for a LONG time: bonuses.   I used to think a great bonus meant giving people more. Another course. Another training. Another call. More resources. More value, right? Not necessarily. Because you...

You know what you're selling for Black Friday but how the heck should you actually sell it?   Do you slash the price? Add a bunch of bonuses? Bundle things together? And once you've figured that out, how do you actually promote the thing without scrambling at the last minute?   In this episode of The Divorce Revolution Podcast, I'm breaking down exactly how I think about structuring a Black Friday...

Black Friday is coming, but does that mean you need to create a brand-new offer to sell?   In this episode of The Divorce Revolution Podcast, I'm kicking off a two-part Black Friday series to help you figure out what actually makes sense to sell this year without creating a bunch of extra work for yourself just because everyone else is launching something. Because here's the thing: you might alrea...

What if the reason people engage with your content but don't hire you is because they see you as a friend instead of the coach?   In this episode of The Divorce Revolution Podcast, I'm talking about a subtle messaging mistake I see coaches make all the time: being so focused on being relatable that they forget to show their audience they can actually lead them somewhere.   And listen, I'm NOT tell...

What if you walked into your next launch with people already ready to buy?   In this episode of The Divorce Revolution Podcast, I'm breaking down one of the biggest mistakes I see coaches make when they launch: waiting until the doors open to start selling.   You can spend weeks building the offer, writing the emails, creating the sales page, making the graphics, and getting every little detail re...

One great month can prove something is possible. It does NOT prove you've built something you can repeat.   In this episode of The Divorce Revolution Podcast, I'm sharing a story I've never told on the podcast before, and if I'm being real, it's one I haven't always felt comfortable talking about.   Back in 2023, my health and wellness business was doing really well. I'd built it to multiple six f...

Your story matters but in 2026, your story alone isn't enough to make you stand out.   In this episode of The Divorce Revolution Podcast, I'm talking about what actually makes you memorable in an online space where AI has made it easier than ever for everyone to create polished content, tell perfectly crafted stories, and—unfortunately—start sounding a whole lot like each other.   I'm sharing how...

You don't fear posting—you fear who might be watching.   In this episode of The Divorce Revolution Podcast, I'm talking about the real reason so many coaches hold back from being fully visible online and why it usually has less to do with confidence or imposter syndrome than we think. fileciteturn97file0   The truth is, most of us aren't afraid of being judged by strangers. We're worried about the...

Ready to implement what you're learning? The Sold Before the Call podcast teaches the mindset. The Selling Sprint teaches the system. Join the interest list to be first in line when I announce everything coming soon… Join the interest list here: https://products.ambershaw.com/signature-waitlist   Want clients who are already sold before they ever book a call? It starts with building a pre-selling...

Ready to implement what you're learning? The Sold Before the Call podcast teaches the mindset. The Selling Sprint teaches the system. Join the interest list to be first in line when I announce everything coming soon… Join the interest list here: https://products.ambershaw.com/signature-waitlist   Your business already has a sales team, you just don't realize some of them are asleep on the job.   I...

Ready to implement what you're learning? The Sold Before the Call podcast teaches the mindset. The Selling Sprint teaches the system. Join the interest list to be first in line when I announce everything coming soon… Join the interest list here: https://products.ambershaw.com/signature-waitlist     Your content shouldn't just get attention. It should build trust before you ever make an offer.   In...

Ready to implement what you're learning? The Sold Before the Call podcast teaches the mindset. The Selling Sprint teaches the system. Join the interest list to be first in line when I announce everything coming soon… Join the interest list here: https://products.ambershaw.com/signature-waitlist     Want easier sales calls? Stop trying to sell on them.   In this episode of The Divorce Revolution Po...

Ready to implement what you're learning? The Sold Before the Call podcast teaches the mindset. The Selling Sprint teaches the system. Join the interest list to be first in line when I announce everything coming soon… Join the interest list here: https://products.ambershaw.com/signature-waitlist   What if the thing keeping your coaching business stuck isn't your content but the way you're thinking...

If you've ever had someone get all the way to a discovery call only to hesitate because of the investment, uncertainty, or fear that coaching won't work for them, this episode is for you.   I'm breaking down why lowering the barrier to entry doesn't mean lowering your value, how a short trial can build trust without giving away your expertise, and why creating quick wins is one of the most powerfu...

Have you ever thought, "I know I can coach…so why aren't clients coming in consistently?"   In this episode of The Divorce Revolution Podcast, I'm talking to the coach who's already proven she can get clients—but still can't seem to create predictable income.   Maybe you've signed a beta client. Maybe you've landed a client through a referral, networking, or even Instagram. You know you're capable...

Ever walk away from a DM conversation thinking, "I just gave away an entire coaching session and they still didn't become a client?"   In this episode of The Divorce Revolution Podcast, I'm giving you a little tough love because the way most coaches are handling their DMs is quietly costing them clients—and they don't even realize it.   I see this all the time. A coach gets a message from someone...

Ever wonder why it seems like other coaches are signing clients from Instagram so easily…while you're posting consistently and getting nowhere?   The truth is, signing clients from Instagram is actually a very simple funnel—but simple doesn't mean easy. There are specific things that need to happen before someone goes from seeing your content to getting in your DMs, hopping on a call, and becoming...

It's June. Are you where you thought you'd be in your coaching business by now?   In this episode of The Divorce Revolution Podcast, I'm having the conversation that not enough coaches are willing to have publicly.   Because if we're being honest, there are a lot of coaches who started this year full of excitement and big goals…and now, halfway through the year, they're feeling frustrated, discour...

If I asked you right now where your next client is coming from…could you answer confidently?   In this episode of The Divorce Revolution Podcast, I'm talking about one of the biggest differences between coaches who occasionally get clients and coaches who create consistent, predictable income. Because there's a huge difference between getting a client here and there…and actually knowing where your...

Got a freebie but not sure if it's actually helping you get clients?   In this episode of The Divorce Revolution Podcast, I'm wrapping up our 4-part freebie series by talking about something I think most coaches miss: your freebie is not just a PDF or link in your bio—it's part of a bigger client-attraction system.   I'm breaking down what it actually looks like to turn your freebie into something...

If your freebie isn't turning into clients, the problem is probably not what you think.   In this episode of The Divorce Revolution Podcast, I'm breaking down why so many coaches assume they need to create a brand new freebie…when the real issue is usually somewhere else in the process.   Because I see this happen all the time.   A coach creates a freebie, promotes it for a little while, doesn't i...