BE GOOD!

Research conducted by Wendy Wood, psychologist and worldwide expert in habits, tells us that nearly 43% of the time people are engaging in habits, repeating behaviors that they’ve done in the past, in the same context, while they’re thinking about something other than what they’re doing. We spoke with Wendy Wood, the author of "Good Habits, Bad Habits, the science of making positive changes that s...

In our next episode of B.E. GOOD!, we will be speaking with Cass Sunstein, one of the leading legal scholars who, for the past fifteen years, has been at the forefront of behavioral economics. Cass is the founder and director of the Program on Behavioral Economics and Public Policy at Harvard Law School and a prolific author, including the book Nudge: Improving Decisions About Health, Wealth and H...

During our first episode we are speaking with Dan Ariely, James B. Duke professor of psychology and behavioral economics at Duke University and author of three New York Times best-selling books, including Predictably Irrational. In this episode we dive into: • Dan’s frightening experience as a hospital patient, which later prompted him to launch an inquiry on how we can die better. • How finding h...