Rooted & Relentless

This one’s for the event hosts (yes, your ears are probably burning 🔥). In Part 3, Taylor and I break down what it actually takes to deliver a stellar stakeholder experience —not just for attendees, but for speakers, sponsors, vendors, volunteers… everyone who has a stake in the success of your event. We talk communication, long-term planning, project management, boundaries + deadlines, and what...

In Part 1 of this 4-part series with Taylor Smith, we break down how to evaluate events before you buy the ticket so you’re not leaving your family, spending real money, and walking back to your hotel room wondering what just happened. This episode lays the foundation for everything that follows. Key takeaways If the math doesn’t math, pay attention. Big attendance promises with chaotic marketing...

Episode Summary In this Clarity Coven feature, Steph sits down with Alisha Bean , a long-time client turned mastermind member, to talk about what actually breaks when a business grows—and why most founders don’t realize the real problem until they’re already overwhelmed. This conversation digs into the moment where things are technically “working,” but everything feels harder: communication is mes...

In this Clarity Coven feature, Steph sits down with Alissa Mills , aka The Luxe Momager —an Online Business Manager who left a demanding corporate role after a life threatening wake-up call and rebuilt her life and career around what actually matters. This conversation is about far more than operations and management. It’s about choice, sustainability, leadership, and the luxury of designing a bus...

In this episode of Rooted & Relentless , Steph breaks down one of the most overlooked stakeholder groups in business: Your Biz Buddies . These are the people who have never paid you, never hired you, and never collaborated with you—yet still recommend you, refer you, and do not hesitate to associate their reputation with yours. This episode is a quick, grounded reminder that your reputation is...

In this Clarity Coven feature episode, Steph sits down with Jaci Schreckengost—writer, market, speaker, and author of Housewarming Parties —for a conversation that blends messaging strategy, creative identity, and what it actually takes to stop operating from survival mode. This episode is a masterclass in becoming impossible to ignore online—without burning yourself out, reinventing the wheel eve...

In this episode of Rooted & Relentless , Steph continues the Stakeholder Experience Series by breaking down why collaborators and brand partners aren’t just “nice connections” — they’re stakeholders who directly influence your reputation, revenue, and future opportunities. Because collaborations don’t just get you seen. They get you trusted . And when you manage these relationships intentional...

Meet Kat Jackson , aka Kopilot Kat —a tech solutions architect and founding member of the Rooted & Relentless Mastermind. Kat brings tailored tech solutions to help service-based business owners stop forcing themselves into tools that were never designed for how they actually work. In This Episode: Kat’s evolution from VA → OBM → Tech Solutions Architect Why most business owners end up with to...

In this episode of Rooted & Relentless , Steph sits down with Rachael Perry , founder of Chateau Marigold and one of the founding members of the Clarity Coven inside the Rooted & Relentless Mastermind. What starts as a conversation about content creation quickly turns into something much deeper: grief as a catalyst, motherhood as a driver, boundaries as a business skill, and why relationsh...

In this episode of Rooted & Relentless , Steph sits down with Rachael Perry , founder of Chateau Marigold and one of the founding members of the Clarity Coven inside the Rooted & Relentless Mastermind. What starts as a conversation about content creation quickly turns into something much deeper: grief as a catalyst, motherhood as a driver, boundaries as a business skill, and why relationsh...

In this episode of Rooted & Relentless , Steph kicks off the Stakeholder Experience Series by breaking down why your clients are more than just the people currently paying you and why past clients and even your clients’ clients are part of your business ecosystem too. This conversation reframes client experience as a leadership responsibility , not a customer service task. Because when you tru...

In this episode of Rooted & Relentless , Steph kicks off the Stakeholder Experience Series by breaking down why your clients are more than just the people currently paying you and why past clients and even your clients’ clients are part of your business ecosystem too. This conversation reframes client experience as a leadership responsibility , not a customer service task. Because when you tru...

In this Clarity Coven feature, Steph sits down with Alissa Bellantoni — The Golden OBM. Alissa is an Online Business Manager, an Online Business Mentor, and the woman business owners call when the backend is on fire and burnout is knocking at the door. Alissa is one of the founding members of the Rooted & Relentless Mastermind, and in this conversation, we dig into what it actually looks like...

In this Clarity Coven feature, Steph sits down with Alissa Bellantoni — The Golden OBM. Alissa is an Online Business Manager, an Online Business Mentor, and the woman business owners call when the backend is on fire and burnout is knocking at the door. Alissa is one of the founding members of the Rooted & Relentless Mastermind, and in this conversation, we dig into what it actually looks like...

In this special Clarity Coven feature episode of Rooted & Relentless , Steph sits down with Kara Williams , founder of Help Me Kara and a founding member of the Rooted & Relentless Mastermind. This conversation is a masterclass in simplification, execution, and impact — especially for business owners who know they have something powerful to teach but feel stuck at the idea stage. Kara shar...

In this special Clarity Coven feature episode of Rooted & Relentless , Steph sits down with Kara Williams , founder of Help Me Kara and a founding member of the Rooted & Relentless Mastermind. This conversation is a masterclass in simplification, execution, and impact — especially for business owners who know they have something powerful to teach but feel stuck at the idea stage. Kara shar...

Catch up on the ENTIRE Stakeholder Experience Series: https://docs.google.com/document/d/1Odsm2fz_vkhGAj9T4uBibozotLpDhpOoFA9rSNrBCjM/edit?usp=sharing What if the fastest way to grow your business wasn’t more content, better hooks, or another launch strategy? What if it was your reputation ? In this episode of Rooted & Relentless , I’m officially introducing a concept that’s been quietly shapi...

Catch up on the ENTIRE Stakeholder Experience Series: https://docs.google.com/document/d/1Odsm2fz_vkhGAj9T4uBibozotLpDhpOoFA9rSNrBCjM/edit?usp=sharing What if the fastest way to grow your business wasn’t more content, better hooks, or another launch strategy? What if it was your reputation ? In this episode of Rooted & Relentless , I’m officially introducing a concept that’s been quietly shapi...

In this episode, Steph delves peels back the curtain on a characteristic many business owners miss, showcasing self-leadership as the foundation it is for lasting business success. She discusses how self-awareness, ownership, alignment, and resilience are crucial for growing a sustainable business. Steph shares personal insights and practical advice on leading yourself before leading others sheddi...

In this episode, Steph delves peels back the curtain on a characteristic many business owners miss, showcasing self-leadership as the foundation it is for lasting business success. She discusses how self-awareness, ownership, alignment, and resilience are crucial for growing a sustainable business. Steph shares personal insights and practical advice on leading yourself before leading others sheddi...

Summary Steph dives into the a fave topic of love & hate as we close another year = goal setting. She shares her journey from goal-hater to goal-setter. She emphasizes the importance of SMART goals and offers practical examples for different business functions. With a mix of humor and insight, Steph encourages listeners to set achievable, relevant, and time-bound goals, while also considering...

Summary Steph dives into the a fave topic of love & hate as we close another year = goal setting. She shares her journey from goal-hater to goal-setter. She emphasizes the importance of SMART goals and offers practical examples for different business functions. With a mix of humor and insight, Steph encourages listeners to set achievable, relevant, and time-bound goals, while also considering...

In this episode, Steph delves into the complexities of hiring offshore support for online businesses. She explores the ethical considerations, potential benefits, and challenges of outsourcing, emphasizing the importance of aligning business practices with personal values and community impact. The big zinger? There is no cut and dry right or wrong answer. This episode explores critical thinking at...

In this episode, Steph delves into the complexities of hiring offshore support for online businesses. She explores the ethical considerations, potential benefits, and challenges of outsourcing, emphasizing the importance of aligning business practices with personal values and community impact. The big zinger? There is no cut and dry right or wrong answer. This episode explores critical thinking at...

In this episode, Steph delves into the art of making the sales ask, emphasizing the importance of timing and building rapport, but making it short & sweet - you go for the jugular as soon as they give you the ammunition. She shares personal experiences and insights on how to identify the right moment to pitch, ensuring that the ask is made when there's a clear need. The discussion includes str...