Russell Hill, Charity Dunning

What the Fixed Ops?! (WTF?!)

Join automotive expert and entrepreneur Russell B. Hill and CMO Charity Dunning as they venture into the world of automotive, fixed operations, and the successes and failures in life in the What the Fixed Ops?! podcast. Get new episodes by following our social media networks or by visiting us at www. FixedOPSMarketing.com/WTF .

Auteur

Russell Hill, Charity Dunning

Catégorie

Leisure

Site du podcast

fixedopsmarketing.com

Dernier épisode

6 juil. 2026

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Épisodes

Surcharges Too High? Here’s the REAL Cost. - #automotive #shorts #dealership 10.12.2025

High surcharges can push customers away fast. Scott Armstrong explains why today’s choices might come back to haunt dealerships in five years. Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless.  Schedule your complimentary consultation today. https://cale...

THIS is the Ugly Truth About Surcharges - #automotive #shorts #dealership 09.12.2025

Scott Armstrong explains the actual mechanisms processors use to "lower your costs" and why it's ultimately terrible for building lasting relationships with clients. Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless.  Schedule your complimentary consultat...

Dealers: You’re Paying WAY Too Much. Fix Payment Processing with Scott Armstrong 08.12.2025

Think you understand payment processing? Think again. In this episode, Russell and Charity get a full education from Scott Armstrong - Co-Founder of DealerCharge - who’s on a mission to revolutionize dealership payments. For 20+ years, the financial tech world has evolved at lightning speed... but dealerships? Still stuck using outdated systems, paying unnecessary fees, and giving up control of th...

He Didn't Expect to Love This EV! - #automotive #shorts #dealership 04.12.2025

Tony Thorstad shares a bit about the cars he drives, including his bZ4X electric - and he loves it! Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless.  Schedule your complimentary consultation today. https://calendly.com/don-278.  BE THE 1ST TO KNOW. LIKE...

What EVs Really Mean for Dealers - #automotive #shorts #dealership 03.12.2025

Tony Thorstad puts politics aside to break down whether EVs will actually hurt the car business or open new opportunities for dealers who adapt. Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless.  Schedule your complimentary consultation today. https://ca...

Tony's Biggest Failure - #automotive #shorts #dealership 02.12.2025

Tony Thorstad shares one of his biggest failures: supporting 60+ nonprofits at once and losing the depth of connection that truly mattered. His lesson? Fewer relationships, deeper impact. Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless.  Schedule your c...

Email & Direct Mail Still Work! - #automotive #shorts #dealership 01.12.2025

Tony Thorstad explains why email marketing and direct mail are far from dead and why his customers still expect them alongside newer digital tactics. Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless.  Schedule your complimentary consultation today. https...

Eliminate Wasteful Work! Do Only What You Love - #automotive #shorts #dealership 28.11.2025

Tony Thorstad went from one full-time job to two, until he cut the waste and focused only on the work he loves. Here’s the mindset shift that changed everything. Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless.  Schedule your complimentary consultation...

How He Cut $20K/Month in Spending! - #automotive #shorts #dealership 27.11.2025

Tony Thorstad cut $20K per month in ad spend by shifting away from Google Ads and doubling down on SEO. Here’s how he did it. Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless.  Schedule your complimentary consultation today. https://calendly.com/don-278....

How They Hit 240 ROs/Day! - #automotive #shorts #dealership 26.11.2025

Tony Thorstad reveals how simple word-of-mouth momentum and the Dare to Compare strategy helped make it happen. Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless.  Schedule your complimentary consultation today. https://calendly.com/don-278.  BE THE 1ST T...

The Best Process for Merchandising - #automotive #shorts #dealership 25.11.2025

Tony Thorstad breaks down how a properly documented merchandising process allows anyone on the team to step in and execute it. When the steps are clear, the work becomes consistent, efficient, and easy to replicate. No bottlenecks, no guessing.  Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big differe...

Behind the Scenes of Dealership Marketing with Tony Thorstad, Smart Motors Toyota 24.11.2025

Tony Thorstad is the marketing guru at Smart Motors Toyota, and in this episode of What the Fixed Ops?!, he shares how he navigates the unique challenges of automotive marketing today. We dive into: * The complexity of marketing Toyota vehicles with shifting incentives * How merchandising before inventory hits the lot can create challenges * Smart Motors' digital strategy for both variable and fix...

$100K STOLEN – What He Learned the Hard Way - #automotive #shorts #dealership 20.11.2025

Adam Marburger shares the story of when he was robbed of $100K and how it transformed the way he does business. Sometimes the hardest lessons lead to the biggest growth. Learn from his mistake, so you don’t have to make it. Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted...

How to Build GRIT - Mental Toughness Explained - #automotive #shorts #dealership 19.11.2025

Adam Marburger shares what it really takes to build grit. Something bad is always going to happen, with your kids, your career, or your health. To truly build grit, you need belief in yourself, a strong tribe behind you, and a list of non-negotiables that guide your actions when things get hard. Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic...

The Secret to Sales (Rejection?!) - #automotive #shorts #dealership 19.11.2025

Adam Marburger shares why the best salespeople aren't afraid to hear "NO." Learn how mastering rejection, staying patient, and thinking on your feet can take your sales game to the next level. Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless.  Schedule y...

The Victim Mindset is a DISEASE - Here's the CURE - #automotive #shorts #dealership 18.11.2025

Playing the victim keeps you stuck. Adam Marburger shares why forgiveness, of others and of yourself, is the key to breaking free from the victim mindset. You can’t grow if you’re still blaming. Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless.  Schedule...

This One Organic Post Beat Out Indeed - #automotive #shorts #dealership 14.11.2025

Adam Marburger shares how a single unpaid social media post brought in more applicants than Indeed. With a 74% recruiting return rate, social recruiting is changing the game. Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless.  Schedule your complimentary...

The Service Department is Where the Money Hides - #automotive #shorts #dealership 13.11.2025

F&I professionals are missing a ton of opportunity in the service department. Learn how to unlock retention and revenue post-sale with Adam Marburger. Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless.  Schedule your complimentary consultation today....

How to Get HOT Leads on Social Media (No More Cold Calling!) - #automotive #shorts #dealership 12.11.2025

Forget knocking on doors. The best leads today are finding you on social. Learn how LinkedIn and Facebook generate a different kind of opportunity, if you show up the right way. Adam Marburger explains how... Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; pricel...

Know Your People! Are They Hunters or Farmers? - #automotive #shorts #dealership 11.11.2025

Adam Marburger explains the one critical change that led his company, Ascent Dealer Services, to even greater heights than he imagined. Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless.  Schedule your complimentary consultation today. https://calendly.co...

Why You Need More Haters, The Truth About F&I, Social Selling | Adam Marburger Wins Every Time 10.11.2025

Most people can’t sell to dealers. Serial entrepreneur Adam Marburger figured out why and built a business around solving it. In this episode, Adam breaks down the difference between hunters and farmers, how he's structured his team for maximum impact, and why social media is the new sales floor. On this episode, Russell and Charity talk to Adam about: Where to find the best salespeople in the aut...

Elite Leaders Operate at THIS Level of Empathy - #automotive #shorts #dealership 06.11.2025

There are three levels of empathy. Most leaders never reach the top. Learn what it takes to lead with awareness, connection, and emotional mastery. Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless.  Schedule your complimentary consultation today. https:/...

"Everyone Wants to Go to Heaven, but Nobody Wants to Die" - #automotive #shorts #dealership 05.11.2025

Success is never owned, it's rented and rent is due everyday. Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless.  Schedule your complimentary consultation today. https://calendly.com/don-278.  BE THE 1ST TO KNOW. LIKE and FOLLOW HERE  www.linkedin.com/com...

Where Are You On Your Leadership Journey? - #automotive #shorts #dealership 04.11.2025

Take an inventory of people to better understand where you are on your leadership journey.  Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless.  Schedule your complimentary consultation today. https://calendly.com/don-278.  BE THE 1ST TO KNOW. LIKE and FOL...

Most Managers Never Reach This Level of Leadership - #automotive #shorts #dealership 03.11.2025

People follow a manager because they have to but they follow a leader because they want to. Christopher Singleton breaks down the levels of leadership and what it takes to rise to the top. Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless.  Schedule your...

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