Mike Massie
The Martial Arts Business Podcast
The Martial Arts Business Podcast is the business podcast for martial art school owners and instructors, covering all topics related to starting and running a martial art school, hosted by Small Dojo Big Profits author Mike Massie. Whether you’re looking for information on martial arts marketing, retention, curriculum, staff development, martial art school management, or starting a martial art school, we’re sure to cover it!
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Auteur
Mike Massie
Catégorie
Site du podcast
Dernier épisode
8 janv. 2024
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Épisodes
Ep. 53: Why I Hate Teaching Martial Arts To Children 08.01.2024 51:15
Do you hate teaching martial arts to children? You're not alone! In this episode of The Martial Arts Business Podcast, Mike Massie explains how he went from loving to hating teaching children's martial arts classes. Mr. Massie then goes into the many reasons why children are so much more difficult to teach today than they were when he started his career as a professional martial arts instructor. A...
Ep. 52: End of Year Tasks to Boost Your Profits 11.12.2023 46:27
In this episode of The Martial Arts Business Podcast, Mike shares several tips regarding end of year tasks that'll lower your overhead and boost your profits. And, he offers up some timely advice on how to run holiday parties for your students.
Ep. 51: Holiday Slumps and How to Avoid Them 04.12.2023 44:06
In this episode of The Martial Arts Business Podcast, Mike reveals how to avoid suffering from those dreaded holiday slumps in your dojo. And, in The Tip of the Week, he explains how you can wow your prospective clients and ensure they choose your school over your competitors.
Ep. 50: A Short Thanksgiving Message 24.11.2023 10:45
In this week's podcast episode, Mike shares a story from his earliest days as a studio owner about the importance of prioritizing time for yourself. Happy Thanksgiving!
Ep. 49: How to Go Full-Time In Your Martial Arts Studio 20.11.2023 49:08
In this episode of the Martial Arts Business Podcast, Mike shares his top 7 tips for making the transition from part-time to full-time in your martial arts studio. And in The Tip of the Week, he talks about upping your mental game.
Ep. 48: Common Mistakes That Sabotage Martial Art School Owners 13.11.2023 47:42
In this podcast episode, Mike reveals common mistakes martial arts school owners make that sabotage their financial success. And in The Tip of the Week, Mr. Massie tells you how to avoid wasting your hard-earned dollars paying gurus for information you can get free online.
Episode 47: Interview with Jeet Kune Do Instructor JB Jaeger 06.11.2023 1:01:59
Check out the MA Biz U mobile app at: https://mabizu.com/mabizu-mobile-app/ In this episode of The Martial Arts Business Podcast, Mr. Massie interviews JB Jaeger of Maryland Jeet Kune Do. And, Mike explains the importance of tracking metrics in The Tip of the Week.
Ep. 46: Why Your Problems Are Self-Inflicted And What To Do About It 30.10.2023 44:51
In this episode of The Martial Arts Business Podcast, Mike Massie discusses why most of the challenges martial arts school owners face are self-inflicted. Then, he reveals what school owners can do to overcome those challenges. In the final segment of the podcast, you'll also find out what you should do to survive a recession. Full show notes can always be found at https://www.martialartsbusinessd...
Ep. 45: Why Dojo Owners Have It Made 23.10.2023 38:46
When it comes to our business model, martial arts school owners have it made compared to other small businesses and industries. While this statement might fly in the face of your current experience as a studio owner, in this episode I explain why I believe it to be true. Also, you'll learn The Five Core Disciplines & Skills that you must master in order to have a successful dojo, straight from...
Ep. 44: The State of the Martial Arts Industry and Choosing Success 16.10.2023 35:49
Mike's back! In this episode of The Martial Arts Business Podcast, Mr. Massie discusses his return to coaching, relaunching the podcast, the state of the martial arts industry, and choosing success. Enjoy!
Ep. 43: How to Weather COVID In Your Martial Arts Studio 13.11.2020 42:17
In this episode of The Martial Arts Business Podcast, Jason Keaton of Blind Fury Jiu-Jitsu interviews Bill Jones, owner of Top Level Martial Arts in Cuyahoga Falls, Ohio. The topic? What martial art school owners are really doing right now to weather the pandemic, lockdowns, and resulting recession. You can watch the interview below, or… The post Ep. 43: How to Weather COVID In Your Martial Arts S...
Ep 42: Is Negativity Ruining Your Dojo? 20.01.2017 22:26
Negativity will absolutely ruin your dojo. Just off the top of my head, here are three examples of how being negative will hurt your business. The post Ep 42: Is Negativity Ruining Your Dojo? first appeared on Martial Arts Business Daily .
Martial Arts Business Podcast Episode 41: Interview With Matt Page 19.02.2016 1:07:48
In this episode of the Martial Arts Business Podcast, Mike interviews Matt Page, creator and star of the hit web series Enter The Dojo. And in the Tip of the Week, Mike shares some suggestions on how to deal with negative comments on your Facebook ads. The post Martial Arts Business Podcast Episode 41: Interview With Matt Page first appeared on Martial Arts Business Daily .
Podcast Episode 40: Interview With Chris Perilli 12.12.2015 1:20:11
“How to REALLY Market Your Dojo With Online Video!” As online video marketing becomes increasingly important for martial art schools, more and more school owners are seeking to leverage this advertising medium to get more students. However, marketing online with bad video can do your dojo more harm than good. And that’s why we have… The post Podcast Episode 40: Interview With Chris Perilli first a...
Podcast Episode 39: Interview With Top Sales Trainer Wes Schaeffer 12.11.2015 1:07:35
Wes Schaeffer – the man they call “The Sales Whisperer” – is an Air Force veteran, a graduate of the U.S. Air Force Academy, a father, author, coach, keynote speaker to Fortune 500 companies, and a heck of a funny guy. He’s also the guy that sales organizations turn to when they need someone to… The post Podcast Episode 39: Interview With Top Sales Trainer Wes Schaeffer first appeared on Martial A...
Podcast Episode 38: How To Go From 50 to 150 Students With Small Dojo Big Profits! 20.10.2015 1:35:34
Eighteen months ago, Bill Jones was struggling to make ends meet in his Brazilian jiu-jitsu school with 45 students, all while working a full-time day job and raising a family. Then he stumbled across one of Mike’s books on Amazon, and took the plunge on the rest of the Small Dojo Big Profits training materials.… The post Podcast Episode 38: How To Go From 50 to 150 Students With Small Dojo Big Pr...
Martial Arts Business Podcast Episode 37: Interview With Dave Chesser 16.09.2015 1:03:44
“How Not Starting A Martial Art School Can Help You Start A Martial Art School!” In this episode of the podcast Mike interviews internal martial arts instructor and kettlebell coach Dave Chesser. As a young man, Dave saved his money and moved to Taiwan to study internal martial arts with the masters. His goal was… The post Martial Arts Business Podcast Episode 37: Interview With Dave Chesser first...
Martial Arts Business Podcast Episode 35: Pricing, Selling, And Having Haters 22.07.2015 21:35
In this episode of the Martial Arts Business Podcast, Mike Massie discusses pricing, advertising your prices, and when the ideal time is to reveal your prices. Mike also provides some perspective on haters and what it really means for you and your business when people criticize you. And, in the Tip of the Week, Mike… The post Martial Arts Business Podcast Episode 35: Pricing, Selling, And Having H...
Podcast Episode 34: Filling In Gaps In Your Martial Arts Business Knowledge 06.07.2015 36:10
In this podcast episode, Mike explains why having gaps in your martial arts business knowledge and systems can keep you from achieving your financial goals for your dojo. And, in the Tip of the Week, Mike provides tips on accelerating your learning in the areas of martial art school management and marketing, and he explains… The post Podcast Episode 34: Filling In Gaps In Your Martial Arts Busines...
Martial Arts Business Podcast Ep 33: Interview With Tom Whitaker 25.06.2015 1:04:10
In this week’s Martial Arts Business Podcast Mike interviews an old friend of his, Tom Whitaker from Collinsville, Illinois. Tom is a longtime martial artist and a former professional kickboxer, and he runs a very successful school in a town of just under 25,000 people. Yet, despite operating in a small town he and his… The post Martial Arts Business Podcast Ep 33: Interview With Tom Whitaker firs...
Ep. 32: How to Clone Yourself In Your Dojo 15.06.2015 17:39
Ever wish you could clone yourself in your dojo? I think everyone does at some point. In this week’s podcast episode, I explain how to develop staff members who can do the things you do just as well, and sometimes even better, so you can have a life outside of the dojo. Also, I rant a bit about people who want to take shortcuts to success. And finally, in the Tip of the Week, I talk about Facebook...
Ep. 31: Are Cash Outs Destroying Your Dojo? 04.05.2015 26:18
In this podcast episode, Mike Massie discusses the practice of cash outs, also known as paid in full memberships, in the context of whether or not they are a wise practice for martial art school owners to adopt. And, in the Tip of the Week, Mike shares some simple tips to help you manage your cash more effectively in your martial art school.
Ep. 30 Reality Vs Fantasy In Running A Dojo 15.04.2015 24:51
In this episode of The Martial Arts Business Podcast, Mike discusses fantasy versus reality in running a martial art school. Is running a dojo all it's cracked up to be? Or is it harder than you might think?
Ep 29: Interview With Taimak Star Of The Last Dragon 03.04.2015 50:40
In this episode of The Martial Arts Business Podcast, Mike Massie interviews Taimak, star of the cult classic martial arts flick from the 80s, The Last Dragon! We discuss how getting the role impacted Taimak's life, how the movie addressed racial stereotypes in general, his early training with Grandmaster Ron Van Clief, the influence TLD has had on popular culture, and his latest projects.
Ep. 28: How NOT To Treat A Student With Previous Experience 16.03.2015 32:46
When you're shopping martial arts studios in person, there’s no telling what sort of jackassery that you’ll run into... as evidenced by the stories Mike shares in this Martial Arts Business Podcast episode. And in The Tip of the Week, Mr. Massie shares insights on how to make connections and get your name out when you’re starting to teach classes in a new community.
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