Blueleaf
The Augmented Advisor
The Augmented Advisor podcast, presented by Blueleaf , is a monthly show hosted by John Prendergast and Mike Langford . The show is designed to help independent financial advisors, RIAs, and broker-dealers discover opportunities to make their businesses more efficient, effective, and profitable while better serving their clients in the process. In each episode, some of today's brightest minds in finance, technology, marketing, and the wider world of business will join John and Mike for an exploration of new ideas that we think you will find interesting and useful in your business.
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Épisodes
The most amazing lead generation engine in Wealth Management 19.12.2024 1:05:49
The Ultimate Guide to Using YouTube for to growth a wealth management firm with James Shackell 🔥 Welcome to The Augmented Advisor! Today, we chat with James Shackell, a UK-based financial advisor with a thriving YouTube channel boasting almost 180,000 subscribers and 13 million views. James reveals his unique approach to maximizing video views, the three components essential to a successful video...
The Crucial and Surprisingly Broad Role of Video for Financial Advisors 24.10.2024 50:53
Join us for an enlightening episode of The Augmented Advisor, featuring Katie Braden, CFP and founder of Advisor Video Marketing. Katie shares her journey from creating one of the first virtual subscription businesses in financial planning to becoming an international speaker and consultant. Learn how to harness the power of video to enhance marketing and client communication. Discover the impor...
How Devin Carroll Built a Thriving Advising Business via YouTube & Podcasts 26.09.2024 1:02:26
Join us on the Augmented Advisor as we chat with Devin Carroll of Carroll Advisory Group. With nearly 50 million views on YouTube and a successful podcast, Devin has transformed his business through a unique content creation strategy. Discover how a straightforward approach has connected him deeply with audiences and clients alike. Learn about the one-two punch of YouTube and podcasting, the diffe...
Harnessing Short-form Video - Lessons from a Viral Video Marketing Wizard 06.06.2024 1:05:32
Want to learn how to create incredible growth using short-form video? Join John Prendergast and the most followed CFP® on the planet, Nick Meyer, as they dive deep into transformative strategies for mastering short-form video marketing. Nick’s wealth management and personal finance videos have been viewed over 350 million times so he knows how to create reach. This conversation is packed with act...
Build a Business on LinkedIn: Tips from a Rising LinkedIn Star and Advisor Marketing Wizard 25.04.2024 1:12:12
🔥 Are you looking to revolutionize your LinkedIn presence? Join John Prendergast and rising LinkedIn star Mando Sallavanti III, CFP®, CEPA, CLTC® as they dive deep into transformative strategies for mastering LinkedIn. This conversation is packed with actionable advice for anyone aiming to enhance their professional networking and build their business online. Discover the key insights that will c...
How Content Lands this Small Town Advisor Big Clients from over 300 Leads Per Year 14.03.2024 1:04:57
Pete Matthew isn’t your typical advisor. He’s cracked the code on two marketing channels. He’s netted almost 7 million video views and 4.5 million podcast downloads. And with over 300 leads per year and growing, his biggest problem is keeping up with the demand he’s created. Oh and the big clients he’s landing are London bankers while he’s from a tiny little town on the coast of England. Pete shar...
How this financial advisor ACTUALLY makes boring topics viral - a marketing whiz 15.02.2024 1:04:20
If you want to learn financial advisor marketing, you'll want to learn from Nate. Nate Hoskin is the 3rd most followed CFP in the world across social media. He dares you to come take his title and he'll even help you do it. How do you make a boring topic like Tax go viral? How do you build for conversion and not just views? And how do you build a system to simplify making successful content? We ta...
Getting leads by filming a Cooking Show in Barcelona on an iPhone? 28.12.2023 47:03
How does a latecomer to financial advice generate leads from her cooking show? That’s the curious case of Shelley Nadel, CFP. She is the founder of Financial Success Strategies and Food and Finance. What makes Shelley so interesting to me is that she’s combined 2 passions, food and finance, into a television-quality show that includes location shoots like Barcelona and Marrakesh Morroco and it’s f...
Growing Your Practice Through Media, Mission, and Client Experience 16.11.2023 42:27
Dawn has grown her wealth management business and brand by extending her client experience out into the world on a mission to help more people. In doing so, she’s built a fast-growing firm and a dedicated following. The thing that I found really compelling when I was looking at what Dawn Dahlby does online is the thing that terrifies most people, and certainly most financial advisors, thinking abo...
How Financial Advisors Can Grow Faster and Provide Better Service By Looking Beyond Their Local Networks 17.08.2023 51:28
Julie Pinkerton , CEO and Founder of ClientFirst by Evozen noticed a couple of trends that have likely affected your business in the recent years. First, clients are moving to other parts of the country well before their retirement years. This wave of movement has created interesting challenges for financial advisors looking to continue to serve these clients to the fullest. Second, the demograph...
Engaging Clients By Building An Innovative Experience Using Purposeful Design 20.07.2023 56:45
H. Adam Holt , CEO and Founder of Asset-Map is not the first financial advisor to have had an epiphany that led to a revamped approach to how we worked with his clients. But, he just might be the guy who's quest to design a client experience that led to the most meaningful impact for the wealth management industry to date. As you'll hear in this episode of the podcast, Adam and his team at Asset-M...
How Financial Advisors Can Leverage Technology To Remove Complexity From Their Clients Lives 15.06.2023 44:57
Ryan George , CMO of Docupace made an astute observation that "the industry has let the complications of the wealth management experience flow down to the client experience unnecessarily" and in this episode John Prendergast and Mike Langford joined him in-person for a conversation to unpack that assertion. The trio also dove into several ways that financial advisors can leverage technologies, inc...
Defending “Financial Planner”s and Building the 4th Great Profession 28.04.2023 47:24
James Lee , the new President of the Financial Planning Association (FPA) explains why financial planners are the 4th great profession alongside doctors, lawyers, and clergy. James talks about his advocacy for of financial planning and specifically mounting a legal defense of the term “financial planner”. He talks about his own values and practice led him down this path. And he shares his vision f...
SVB Hot Takes and Why Banking As A Service Is The Next Frontier For Financial Advisors 23.03.2023 49:28
Scott Wetzel , CEO of SkyView Partners and SKYVIEW 1 and Jason Henrichs , CEO of Alloy Labs Alliance and host of the Breaking Banks podcast share how RIAs and independent financial advisors are gaining access to banking solutions for their clients that were previously only available via wirehouse advisors. The rise of banking as a services for financial advisors holds immense promise for enhancing...
How Broker-Dealers Can Create The Best Wealth Management Experience For Financial Advisors 23.02.2023 42:05
Tammy Robbins , EVP and Chief Business Development Officer at Cambridge Investment Research shares how the landscape has changed for independent broker-dealers and the financial advisors they serve. The needs of today’s advisors and their clients have evolved dramatically in the past decade requiring broker-dealers to become more flexible and nimble in their approach to business. Other Resources M...
Avoiding Compliance Headaches The New SEC Rule Changes Will Create For Financial Advisors 09.02.2023 52:25
Ivan Barretto , Founder and Managing Director of RIA Compliance Concepts shares how financial advisors and RIA firms should adapt to the new SEC rules on " Outsourcing By Investment Advisors " and " Cybersecurity Risk Management ". As a former regulator, Ivan explains what to expect should the SEC or a state regulator decide to audit your financial advisory firm. Resources Mentioned In This Episod...
How Financial Advisors Are Leveraging Outsourcing And What The SEC Has To Say About It 15.12.2022 50:55
Just about every independent financial advisors and RIA outsources some of their business activities. For instance, very few serve as their own custodian or brokerage. But as Laura Gregg and her team at FlexShares ETFs outline in their latest survey titled " The Race to Scalability 2022 - Current Insights from 12 years of Advisor Research on Investment Management Trends " , advisors are outsourcin...
Behind The Creation Of A Digital Investing Platform For RIAs 23.11.2022 15:05
Live From RIA Summit 2022 with John Guthery, CFA and Peter Brittain of FushionIQ . Today's clients demand a digital experience from their RIAs that rivals that of the largest retail wealth management firms while offering the while glove approach the expect of a boutique shop. Hear how FushionIQ was born out of one firm's desire to deliver on this promise for their own clients. Other Resources Ment...
Carl Richards Lessons From Deep Thinking About Financial Planning, Wealth Management and Working With Clients 18.11.2022 58:45
This is a fascinating conversational journey that ranges from using Michael Kitces as a verb to leveraging deep empathy and the “ righteous tricks ” to help clients. Carl Richards shares some of his deep thinking about real financial planning, wealth management and working with human beings and their money to help them accomplish what’s important to them. Core Topics Covered In This Episode Making...
Why RIAs Need To Protect, Preserve, and Defend The Fiduciary Standard 17.11.2022 27:48
Live From RIA Summit 2022 with Knut Rostad , Co-founder and President of The Institute For The Fiduciary Standard . The Fiduciary Standard is the bedrock of the RIA business model. Yet as Knut shared with John Prendergast and Mike Langford, the very concept of a fiduciary is under attack and at risk of losing its relevance if RIAs do not defend it aggressively. Other Resources Mentioned In This Ep...
How RIAs Can Use Technology To Leverage Their Strengths And Mitigate Their Weaknesses 14.11.2022 31:07
Live From RIA Summit 2022 with Aaron Klein , Co-Founder and CEO of Riskalyze . Aaron joined John Prendergast and Mike Langford for an expansive conversation about the inflection points that lead to the innovations advisors rely on today and those that are set to propel the innovations of the future. Aaron also shared some details about the plans for rebranding Riskalyze as the company looks to gro...
Live From RIA Summit 2022 With Jeff Benjamin and Chuck Failla 09.11.2022 30:11
Jeff Benjamin , Senior Columnist at Investment News and Chuck Failla , Founder and CEO Sovereign Financial Group joined John Prendergast and Mike Langford from RIA Summit 2022 in Boston for a fascinating conversation about the current state and future of the RIA business. This is the first in a series of bonus episode recorded at RIA Summit 2022.
The Trend Toward The Personalization Of Investing At Scale 20.10.2022 46:25
Episode Guests: Katie Hendrix , Senior Researcher and Vice President at Dimensional Fund Advisors Shawn Jaberzadeh , Vice President at Dimensional Fund Advisors Historically, it has been incredibly labor intensive for financial advisors to deliver bespoke investment management to their clients. Until recently, even large companies like Dimensional Fund Advisors (DFA) required a minimum account ba...
Investing During A Period Of Volatility And Disruption 11.08.2022 56:33
Michael Lane , Head of US Wealth Advisory at iShares by BlackRock shares his unique perspective and insights on how financial advisors can better serve their clients during this time of high inflation, increased market volatility, and great uncertainty. The core of Michael’s approach is simple… and that’s just what we need in this uncertain time. Clients will tell you who they are and what they ne...
Serving the Family: How Financial Advisors Can Attract Extended Family and Retain Heirs as Clients 16.06.2022 49:58
Andrew Crowell , Vice Chairman, Wealth Management, D.A. Davidson & Co explains that the path to growth and long-term success for most financial advisors is sitting right in front of them. The children, grandchildren, and other members of the extended families of your clients are the surest path to growing a thriving business. In this episode, Andrew shares several strategies and simple techni...
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