Start Global Insights: Global Sales, Local's Expertise, Actionable Case Studies

This episode is about expansion to the Estonian market. My guest this time is a local Estonian expert with decades of experience in sales in Estonia and Eastern Europe. From the episode you’ll learn: What you should do before talking to potential Estonian customers Some pages from the Estonian history Why Estonia it is a good idea to make Estonia as an entry point to the European Union Where and h...

My guest in this episode is Vladyslav Sushko, the co-owner of the brave Ukrainian exporter Hybro Technologies, an innovating heating system producer, that survived twice during the russian invasion to Ukraine and relocated production first in 2014 and again in 2022. The story of their international expansion and future plans despite of the war. We will talk about: What is the most important to sta...

Johan Gustafsson, my guest at this show, a Swedish entrepreneur and business developer shares his experience in doing business with companies in Sweden. We will talk about: The most important things to know before entering Swedish market. Why trust is so important by international B2B sales? The aspects of negotiations with your potential customers in Sweden. What is common between Sweden and the...

The introduction to the Start Global Insights: Join us on this show and get answers about international trade directly from local players and global expansion experts. Let’s find together the answers to the questions: How to prepare your business for the international expansion? How to select proper focus markets? How to get market insights and research new markets? How to find a proper local part...