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John Bunn

Shifting Focus with John Bunn

Shifting Focus (Formerly How To Film Weddings) with John Bunn is the podcast for wedding photographers, videographers, planners, and industry pros who feel STUCK in the middle market. If you're tired of chasing trends and ready to focus on what really moves the needle—branding, pricing, mindset, and building relationships that lead to real growth—you're in the right place. With nearly two decades of experience and a background in educating tens of thousands through courses, masterminds, and one of the top wedding podcasts in the world, John brings a clear, approachable voice to the conversatio...

N'hésitez pas à visiter le site du podcast et à soutenir son créateur : howtofilmweddings.libsyn.com

Auteur

John Bunn

Catégorie

Education

Dernier épisode

1 oct. 2026

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Épisodes

361. Is It Time to Quit?? 19.08.2024

🚁 Enter to win a DJI Mini 4 Pro: https://howtofilmweddings.com/survey Giveaway Open August 5 – August 28, 2024. Over the last few months we have talked to a lot of people that are very worried about the future of their wedding videography businesses. Times are tough for a lot of people - so Nick is asking the question and giving you space to think... Is it time to quit?

360. The 2025 Wedding (Video) Industry is Hard 12.08.2024

🚁 Enter to win a DJI Mini 4 Pro: https://howtofilmweddings.com/survey Giveaway Open August 5 - August 28, 2024. To be honest, things are MUCH harder than they were in 2020-2022 for wedding videographers… but why is that? In this week's episode John breaks down what is going on in the market and what you can do to prepare for an entirely new landscape in wedding videography. If you are hurting for...

359. What a Planner Wants in a Wedding Videographer with Gabby Pinkerton of Cause We Can Events 05.08.2024

🚁 Enter to win a DJI Mini 4 Pro: https://howtofilmweddings.com/survey Giveaway Open August 5 - August 28, 2024. All videographers want to know what planners are thinking. What is going to make them refer us? What is going to make it so they won't refer us? In today's podcast Nick sits down with Gabby Pinkerton, a high end glamping wedding planner to ask her these questions and so many more. Follo...

358. How Important is Filming ______ on a Wedding Day? 29.07.2024

When you get started as a wedding videographer you feel the need to film EVERYTHING. It takes filming a few weddings before you figure out what you actually will use in your edit. Eventually, some parts of the day become more important than others. In this week's episode, John and Nick share their thoughts on the importance level of certain parts of the wedding day, based on their needs as a weddi...

357. How To Move Past Being 'Stuck' in an Edit 22.07.2024

Looking for an outsourcing partner? Check out Bride&Groom.video. Use promo HTFW100 for $100 off your first project.  https://bridengroom.video/htfw/ I'm sure you've been there - you plan and have an idea about how you'd like your wedding film to go... only to get 'stuck.' "Editing Block" can be a frustrating thing that can really bog down your process. So, what do you do when you don't know what t...

356. How Service Led To 6 Figures with Drew Coleman Films 15.07.2024

Most wedding filmmakers don't take the time to think about serving their clients or vendor network. In today's episode we bring on Drew Coleman of Drew Coleman films to talk about how he went from starting his business, to now averaging over $7000 per wedding, all through having a humble heart, and serving.  Drew took the time to 'get in the room' with the right people, serve them well, and focus...

355. How To Win Over Wedding Planners 08.07.2024

In today's episode, John is flying solo as he discusses how he builds relationships with wedding planners. Recently, John went from not knowing a luxury wedding planner in Georgia, to being her top referral. How did he do this? He breaks it all down in this week's episode. Also, a huge shoutout to our sponsors this week Mediazilla, and The Creative Cabana. Be sure to check them out at https://www....

354. Wedding Day Content Creators with Kenzie Sikes 01.07.2024

It seems over the past few months Content Creators are popping up all over the place and many wedding videographers are a little worried that their jobs are in jeopardy. We view the idea of content creation as a way to shift and grow your business, not as something that will take away from what we do. In today's podcast John interviews Kenzie Sikes of Content by Kenzie. She is a wedding day conten...

353. What are the Qualities That Make for a Successful Wedding Videographer Over Time? 27.06.2024

Welcome to "You Asked," our short from podcast where we answer your questions. Today, Nick tackles the question: "What are the qualities that make someone successful as a wedding videographer over the long run?" Want to be a wedding videographer for the long haul? Make sure you incorporate these 4 things.

352. Grow on Instagram with Brock Johnson 24.06.2024

Do you struggle with Instagram? This week we are joined by Instagram growth expert Brock Johnson to answer your questions! We cover everything from how to grow your following, to attracting the right buyers, to trends he is seeing in 2024 As a bonus, we have 10 Instagram prompts as a freebie at this link: https://howtofilmweddings.com/instagram/ Follow Brock here: https://instagram.com/brock11john...

351. How Do I Rank on Google Without Paid Advertising? 20.06.2024

Welcome to "You've Asked," our short-form podcast where we answer your questions. In today's episode Austin from Creative Cabana tackles the question, "How do I rank on Google without paid advertising?" Austin compares paid ads to organic SEO and which will work best for your business. Paid ads, like Google or Facebook, offer quick results if you're ready to invest, but organic SEO is like a marat...

350. Market your business WITHOUT Social Media with Rachel Traxler 17.06.2024

In this week's podcast, John brings on educator Rachel Traxler to talk all about how she has grown her photography business, as well as her educational brand. She is the host of the Gold Biz Podcast (https://racheltraxler.com/goldbizpodcast) and helps wedding professionals learn the ins and outs of the business. She is a Photographer Turned Business Coach Helping Photographers Scale Their Business...

349. How Do I Become a Better Shooter? 13.06.2024

In this episode of 'You Asked', Nick tackles the common question: "How can I become a better shooter?" Join us as we dive into five essential tips to enhance your shooting skills. Discover why manual control is crucial and how adjusting your shooting style can make your footage more dynamic and interesting. Don't miss out on our practical advice to help make you a better filmmaker.

348. Are you selling your weddings wrong? The 4 Buyer Types with Sam Jacobson 10.06.2024

Most of us try to sell to people in a way that would appeal to us. But the truth is, there are 4 different buyer types and you need to know what they are if you want to maximize your chances at selling them your services. Grab a notepad because if you take the info from this week's episode with Sam Jacobson and apply it, it will change your business. John sat down with Business Expert Sam Jacobson...

347. Why Should I Use a Service To Deliver My Wedding Films? 06.06.2024

Welcome to "You Asked," our short form podcast where we answer your questions. Today's question: "why should I use a service to deliver my wedding films?" Our guest, Michael from MediaZilla, sheds light on this vital aspect. MediaZilla is our preferred platform for delivering wedding films due to its promise of lifetime access for our clients, even if we sell or go out of business. Why consider su...

346. The LEGAL side of your business with Paige Hulse Law // How To Film Weddings 03.06.2024

Schedule a 1-on-1 mentorship call with John or Nick: https://howtofilmweddings.com/mentorship Whether you like it or not, your contract is SO important to your brand. In this week's episode we bring on our attorney Paige Hulse to talk through some very important things you should be thinking about when it comes to your contract, and your business. We wish it wouldn't happen, but if you find yourse...

345. Weddings Trends That Are On Their Way Out // How To Film Weddings 27.05.2024

If you've been in the wedding game for any time at all you'll recognize certain trends get popular in this industry and hang around. We decided to go to our Instagram account and ask our audience what are some wedding day trends that you think (or maybe hope) are on the way out. In this episode we'll read what you think is on the way at and react. Let us know what you think, do you agree or disagr...

344. How Do You Handle Delivery Times of Your Wedding Films? // You Asked 23.05.2024

Download 10 prompts to grow your instagram account here: https://howtofilmweddings.com/instagram Today's You Asked question was submitted by Esteban Pallajo of Ahavah Media, "How Do You Handle Delivery Times of Your Wedding Films?" Submit a question: https://howtofilmweddings.com/survey

343. From Instagram to Inbox // How To Film Weddings 20.05.2024

Download 10 prompts to grow your instagram account here:  https://howtofilmweddings.com/instagram Most of us aimlessly use Instagram, without a plan to help our ideal couples easily reach out to us. This is an incredible tool, that if used correctly, can fill your calendar with ideal couples. The main problem is, most of us wedding filmmakers don't have a strategy to go from instagram to our inbox...

342. What Are Some Instagram Strategies for Getting New Clients? // You Asked 16.05.2024

Download 10 prompts to grow your instagram account here: https://howtofilmweddings.com/instagram Today's You Asked question was submitted by Elijah from Two Eleven Weddings, "What Are Some Instagram Strategies for Getting New Clients?" Submit a question: https://howtofilmweddings.com/survey

341. Instagram is the Best for Getting People to Notice You // How To Film Weddings 13.05.2024

Download 10 prompts to grow your instagram account here: https://howtofilmweddings.com/instagram Most of us aimlessly use Instagram, without a plan to help our ideal couples and network become AWARE of who we are. This is an incredible tool, that if used correctly, can fill your calendar with ideal couples. The main problem is, most of us wedding filmmakers don't have a strategy. We don't know how...

340. How Do I Come Up with Content Ideas for Instagram? // You Asked 09.05.2024

Download 10 prompts to grow your instagram account here: https://howtofilmweddings.com/instagram Today's You Asked question was submitted by Benjamin Maughhan, "How Do I Come Up with Content Ideas for Instagram?" Submit a question: https://howtofilmweddings.com/survey  

339. Instagram is the Best for Networking - Instagram is the Best Part 2 // How To Film Weddings 06.05.2024

Download 10 prompts to grow your instagram account here: https://howtofilmweddings.com/instagram Are you making big mistakes when it comes to networking using Instagram? Did you know the number one feature used on IG is the DM?  Do you know how to not overdo it with potential clients, planners, photographers, and other vendors? In this week's episode, John and Nick walk through how to Network Usin...

338. What is the etiquette for 'tagging' vs. 'inviting collaborators' on Instagram? // You Asked 02.05.2024

Download 10 prompts to grow your instagram account here: https://howtofilmweddings.com/instagram Today's You Asked question was submitted by Brian Johnson, "What is the etiquette for 'tagging' vs. 'inviting collaborators' on instagram?" Submit a question: https://howtofilmweddings.com/survey

337. How Important is Instagram in 2024 // How To Film Weddings 29.04.2024

Download 10 prompts to grow your instagram account here: https://howtofilmweddings.com/instagram How important is Instagram in 2024? Spoilers... we think it's pretty important. Love it or hate it the social media application is an essential tool for wedding professionals in 2024. In this episode John and Nick share their thoughts on how to use Instagram and where they see people getting it wrong.

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