Seriously Creative

Abby Beach, founder of The RV Social Lounge, joins us to talk about how she turned her random idea for a girls night into a full-fledged, successful business. Abby shares her experience buying an RV and transforming it into a flexible social space, including the bumps she hit along the way. We talk about how she funded her new venture, why doing too much research before diving in can be a bad thin...

After a brief- ish hiatus, we're back with what we're going to call Season 2 of the pod. In this episode, we share a behind-the-scenes look at some BIG changes we've made in our business, and how they've helped us spend less time on the tedious $%@# we don't like doing. We also share insights from a game-changing course that helped us automate our process, and get real about the ups & downs of cre...

Lisa Quine is an illustrator who specializes in large-scale murals and has worked for clients like Facebook, Aveda, Mercedes-Benz, DoorDash, and Hilton Hotels. Lisa joins us to share her experience leaving the corporate world to start her own business and how she found her first few clients. We talk about how to get started in large-scale murals, how she ended up with her own book deal (!!), and p...

Kristin Brewster, owner of Merkels Floral Studio, joins us to share her unique experience acquiring, renovating, and growing two very different brick & mortar businesses in the past several years. We talk about how buying an existing business works, how Kristin managed to grow and scale both her businesses, and her relationship with pricing her creative services. Kristin shares how she got started...

Kate Lofton, owner of Gold Rush Salon, joins us to share her unconventional journey to entrepreneurship. We talk about overcoming the stories we're all told about what "success" is supposed to look like, what to do when college isn't the path for you, and how to price your services when you have imposter syndrome. Kate also shares her journey to sobriety, and we all come clean about the embarrassi...

Lizzie Schlafer, owner of Lizzie Schlafer Photography, joins us to share her struggle to find her place in the professional world, and how she ended up turning her love for photography into a full-time career. We also talk about feeling lost after college, thinking you're not legitimate enough to turn your hobby into a business, and the fear we all have about doing it wrong. Lizzie shares her expe...

Your brand strategy is like a secret weapon for your business — it defines the value you offer, who needs it, and why they should pick you over your competition. In this episode, we cover the basics (what exactly IS brand strategy?), as well as how to define yours. We also talk about how branding is a surprisingly emotional journey, the difference between you & your brand, and how to know if your...

Lora DiFranco, founder of Free Period Press, joins us to talk about designing a business that fits your lifestyle. As a self-described recovering overachiever, she created Free Period Press to remind herself, and other go-getters, to slow down and take care. We talk about how her childhood influenced her business concept, lessons she's learned as an e-commerce business, and how she went from side-...

In this episode, we walk through the journey of creating our first few courses and products, including how we did it, how much money we made, and what we learned (so you can avoid our mistakes!). We also explain the difference between live vs. evergreen courses, how products & courses require different marketing, and what makes a good digital product. And we share how much $$ we've made through pa...

Morgan Scott, founder of The Good Space Co., joins us to talk about how her desire to support women led her to start a business hosting retreats, workshops, and ultimately an annual Collective. We talk about how she got started with events, how she organized a full-day creative conference without prior experience, and the biggest lessons she's learned along the way. We also chat about how being ha...

When it comes to running a business, mistakes are inevitable. They're also one of the best tools to show us what not to do moving forward. Today, we each bring our 3 biggest business mistakes and chat about the lessons we learned from them. We also share our best advice on how to make sound business decisions, spot red flags, and manage your cash flow as a new business. Enjoy! * Episode Page: http...

Introducing the Seriously Creative podcast! We're Jess & Gwen — branding & website designers and co-founders of Hey Hello Studio. We've had the chance to meet some amazing women running successful businesses, and our FAVORITE part of getting to know them is always connecting on the vulnerabilities we all have in common. * Things like: how they turned their passion into a full-time gig; staying on...