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Matt Plapp - America's Best Restaurants

Restaurant Marketing Secrets

Dive into Matt Plapp's top Restaurant Marketing Secrets. Posted daily, host Matt Plapp will take an in-depth look into what he sees in the Restaurant Marketing landscape. The three things Matt believes in when it comes to marketing are:A - Attracting your customer's attentionB - Build a database from that attentionR - Retaining attention in your databaseAnd, by the way, ABR also stands for America's Best Restaurants. (Duh!)Learn more about Matt Plapp by visiting his website at www. MattPlapp.com

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Auteur

Matt Plapp - America's Best Restaurants

Catégorie

Business

Site du podcast

mattplapp.com

Dernier épisode

23 oct. 2026

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Épisodes

Exercise - Restaurant Marketing Secrets - Episode 108 11.11.2022

You want to run hard and grow your restaurant but you're ignoring the #1 engine you have, YOUR BODY!  Exercise is the key to you taking your game to the next level, so get to it! Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links bel...

You Are What You Consume - Restaurant Marketing Secrets - Episode 107 10.11.2022

Social media, ,the news, the wrong books and tv are STALLING your growth as an entreprenuer. Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www.mattplapp.com  

Find Frequent Customers- Restaurant Marketing Secrets - Episode 106 09.11.2022

Whats the #1 place your restaurant will find frequent customers and WHY are you ignoring it? Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www.mattplapp.com  

Restaurant Masterminds & Events/Shows - Restaurant Marketing Secrets - Episode 105 08.11.2022

If you spend all of your time around your restaurants workers, you're DOOMED!  You need to get into rooms with other owners that are SMARTER than you. Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere...

Lead, Market, Sell- Restaurant Marketing Secrets - Episode 104 07.11.2022

Stop ONLY working in your restaurant and follow this formula. Lead Market Sell Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www.mattplapp.com  

Opening A Restaurant, How To Market It - Restaurant Marketing Secrets - Episode 103 04.11.2022

When you open a restaurant, don't ignore marketing and your story FROM THE BEGINNING!  Everyone waits until the 2 month honeymoon wears off and then panics.  You should be working on this months before you open, just like you are EVERYTHING else that goes into creating the restaurant.  Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marke...

Responding to Restaurant Reviews - Restaurant Marketing Secrets - Episode 102 03.11.2022

How do you respond to ALL of your reviews?  Here's how I think you should. Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www.mattplapp.com  

Your Training, Reading & Learning - Restaurant Marketing Secrets - Episode 101 02.11.2022

What are you doing to UP your game and mindset?  Training and education are important to me, and have made a HUGE differennce in the growth of my company.  But when I look around at small businesses, especially restaurants, I don't see it playing a big enough role.   Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restauran...

Restaurant Coupons Vs Restaurant Offers - Restaurant Marketing Secrets - Episode 100 01.11.2022

Coupons vs offers, what's the differnce?  A LOT! There's a huge gap in education on this topic and it's because local  restaurants have never had the data to make the right decision, well here you go! Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR a...

Data To Back Up Your Marketing Decisions - Restaurant Marketing Secrets - Episode 99 31.10.2022

As they say "knowing is half the battle." In this episode we dig into the DATA to give a client feedback on a suggested change to their customer acquisition marketing. Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subs...

Tourism Marketing For Restaurants And Entertainment Attractions - Restaurant Marketing Secrets - Episode 98 28.10.2022

Social media KNOWS when your customers are in town, why don't you leverage that to drive SALES! Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www.mattplapp.com  

One Legged Stool...AKA Your Marketing - Restaurant Marketing Secrets - Episode 97.2 27.10.2022

You're marketing is TOOO one dimensional. I screwed up, I made 2 "episode 97's" :)  So this is your second episode 97, but today we're talking about how your marketing looks like a 1 legged stool! Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and m...

Catering & Birthday Concierge Service - Restaurant Marketing Secrets - Episode 97 26.10.2022

We just launched a new service, calling our customers, customers, to wish them a HAPPY BIRTHDAY and their catering leads.   Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaura...

Viral Restaurant Marketing Campaign - Restaurant Marketing Secrets - Episode 96 25.10.2022

Lets talk about an upcoming interview I have with a restaurant owner about how he went VIRAL and leveraged multple parts of his marketing plan to gain massive attention, excite him employees and engage his community. Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to...

Don't Let $50,000 Stop You From Gaining $1 Million - Restaurant Marketing Secrets - Episode 95 24.10.2022

Are micro decisions stopping you from hitting bigger goals? Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www.mattplapp.com  

Stop Making Excuses On Money - Restaurant Marketing Secrets - Episode 94 21.10.2022

You're wasting thousdands, TENS OF THOUSANDS, with the poor decisions you're making on running your business. Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www.ma...

Terrible Restaurant Coupons - - Restaurant Marketing Secrets - Episode 93 20.10.2022

Let's review a terrible restaurant coupon magazine, well, at least the attempt by these restaurants is terrible. I'm sure the circulation of the magazine isn't too shabby and might actually drive profits if the owners of the restaurants didn't create terrible ads. Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant a...

Get In The Right Rooms Owners - Restaurant Marketing Secrets - Episode 92 19.10.2022

You're the sum of the 5 people you spend the most time around, and right now that's servers and kitchen staff....THINGS AREN'T LOOKING GOOD FOR YOU! Get to events, masterminds, trainings and here's why...LISTEN! Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to chec...

It's Not $2,000 it's $100,000 - Restaurant Marketing Secrets - Episode 91 18.10.2022

Small businesses, like me and you, have this problem with investing in our growth and honestly looking at the DOLLARS & CENTS correctly. Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.america...

You Can't Get A 6-Pack ONLY Driving Past The Gym - Restaurant Marketing Secrets - Episode 90 17.10.2022

Let's talk about culture and what it takes to build an unbreakable one! Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www.mattplapp.com  

McDonalds & Coke Do It...Why Don't YOU!- Restaurant Marketing Secrets - Episode 89 14.10.2022

I'm so tired of hearing about restaurants about not running ad campaigns EVERY day, EVERY week, EVERY Month! If Coke and McDonalds do it, you might think that YOU SHOULD! Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and s...

Your Daily Efforts - Restaurant Marketing Secrets - Episode 88 13.10.2022

What are you doing to get to your goals?  Do you have a roadmap as it relates to your marketing and sales? How many posts, emails, texts, etc? Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.a...

You're Ignoring The #1 & #2 Search Engines - Restaurant Marketing Secrets - Episode 87 12.10.2022

Restaurants, by you ignoring video you are eliminating a HUGE place you could be found online every minute of every day. Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants...

Their Dynamic Digital Signage Sold Me A Smoothie - Restaurant Marketing Secrets - Episode 86 11.10.2022

As I was waiting for my lunch, I ended up buying a 2nd lunch! Is your in-store marketing selling food? Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www.mattplapp...

Your Restaurant Needs To Be Different- Restaurant Marketing Secrets - Episode 85 10.10.2022

I'm so tired of the same ole, same ole!  Your restaurant MUST be different, otherwise you will fail to garner the attention you need to THRIVE! Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www....

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