Practice Pulse

In this episode, Lindsay Marty from Above the Bar Marketing  shares expert insights on optimizing law firm websites in the age of AI. Topics include essential website elements, SEO strategies, content creation, and adapting to AI-driven search and reputation management. Chapters 00:00 Introduction to Law Firm Marketing 03:45 The Evolution of Law Firm Websites 05:54 Integrating Marketing Strategies...

Summary In this episode, State Bar of Wiscosnin, Practice Management Advisor, Brent Hoeft discusses the importance of rethinking law practice management and overcoming resistance to change. He identifies common mindsets that hinder improvement, such as the status quo and sunk cost fallacy, and offers strategies for continuous improvement centered around lean methodology. The episode emphasizes the...

In this special episode of the Practice Pulse podcast as we dive into the 2025 Wisconsin Solo & Small Firm Conference as well as the Solo, Small Firm, and General Practice Section. Hosted by Brent Hoeft, Practice Manager Advisor at the State Bar of Wisconsin, this episode features insightful conversations with Erin Ogden and Eliza Reyes both members of the 2025 Planning Committee. Discover the imp...

In this episode of the Practice Pulse podcast, host Brent Hoeft and guest Matt Beier from Wisconsin Lawyers Mutual Insurance Company (WILMIC) dive into the complexities of legal malpractice insurance. They discuss the importance of understanding malpractice insurance, the nuances of claims made policies, and the significance of tail coverage, especially for retiring lawyers. The conversation also...

In the inaugural episode of the Practice Pulse Podcast, produced by the State Bar of Wisconsin, host Brent Hoeft interviews Damien Riehl from vLex about the transformative impact of AI on legal research. They discuss the evolution of legal research tools, the integration of AI in legal practices, and the potential shift from billable hours to flat fee structures. The conversation highlights the im...