Wrapbook
On Production
Join Cameron Woodward, Co-founder at Wrapbook, to discuss the intersection of creativity and commerce, and what the future holds for the production industry in commercial, film, TV, and more.
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Épisodes
How a Federal Production Tax Credit Would Work featuring Josh Rogin 03.11.2026 27:12
Cameron sits down with Josh Rogin , Senior Vice President of Federal Government Affairs at the Motion Picture Association (MPA), to examine a federal production tax credit introduced in Congress to keep more film and television production in the United States. Josh spent 20 years on Capitol Hill, including more than a decade as chief of staff to Rep. Ted Deutch, before joining the MPA. There, he a...
The Language of Film from A to Z featuring Kory Orban & Scooter Corkle 20.10.2026 43:40
Cameron sits down with Kory Orban and Scooter Corkle , two of the creators behind The Comprehensive Dictionary of Cinema , to explore the language of filmmaking and what it reveals about the industry itself. Kory began his career as a production assistant and rose to unit manager on large-scale Hollywood service productions, working on shows for HBO, Netflix, Marvel, 20th Century Fox, and ABC, inc...
Why Craft Still Matters in AI Filmmaking featuring Nik Kleverov 06.10.2026 51:12
Cameron sits down with Nik Kleverov , Co-founder and Chief Creative Officer of Native Foreign , to explore what AI actually changes in filmmaking, and what it doesn't. Before moving into AI-native production, Nik spent two decades in traditional filmmaking. He worked his way up from PA to editor and earned an Emmy nomination for designing the opening titles to Narcos . Today, Native Foreign pr...
Houston’s New Film Incentive Era featuring Alfred Cervantes 22.09.2026 26:07
Cameron sits down with Alfred Cervantes , Executive Director of the Houston Film Commission , to talk about what a film commission actually does and how Houston is positioning itself within Texas' new incentive era. Alfred is a native Houstonian who has worked in the Texas film industry since 1992. Before joining the Houston Film Commission, he worked as crew on productions including The Chase...
The Real Economics of AI Native Production featuring PJ Accetturo 08.09.2026 31:43
Cameron sits down with PJ Accetturo , founder and CEO of Genre.ai , to talk about what happens when generative AI moves beyond experimentation and becomes a real production business. Known online as the "viral AI madman," PJ built his reputation with the Kalshi commercial that aired during the NBA Finals, one of the first AI-generated ads to run on broadcast television at scale. Since th...
Why Production and Festival Strategy Are the Same Job featuring Neil Champagne 25.08.2026 47:23
Cameron sits down with Neil Champagne , Head of Development at Tinygiant , to unpack how an independent film moves from a promising script to a major festival and why that strategy starts much earlier than most filmmakers realize. Neil has over a decade of producing experience spanning television and independent film. His TV credits include Dirk Gently's Holistic Detective Agency (BBC America)...
Building a Sustainable Future for Indie Film featuring Jon Reiss & Marjan Safinia 11.08.2026 37:20
Cameron sits down with Jon Reiss and Marjan Safinia to examine the structural challenges facing independent filmmaking—and why many of the assumptions that shaped the last two decades no longer hold. Jon is a filmmaker, author, and media strategist whose book Think Outside the Box Office has become a key resource for independent filmmakers thinking seriously about audience building and distributio...
What Modern Production Finance Actually Demands featuring Jeff Caruso 28.07.2026 35:09
Cameron sits down with Jeff Caruso , Wrapbook's SVP of Studio Sales and Success, for a candid look at where production finance has been—and where it needs to go. Jeff's path to Wrapbook is anything but theoretical. He started in hands-on production roles before moving into production finance at Summit Entertainment, then spent nearly 13 years at Cast & Crew helping studios and streamer...
How AI Is Changing the Green Light Decision featuring Tobias Queisser 14.07.2026 43:37
Cameron sits down with Tobias Queisser , CEO and co-founder of The Cinelytic Group , to explore how AI is changing decision-making across the entire content lifecycle from development and packaging to marketing, distribution, and monetization. Tobias brings a unique vantage point to this conversation. Before co-founding The Cinelytic Group, he spent a decade as an investment banker advising on com...
How Santa Fe Works as a Production Hub featuring Andrew C. Griego 30.06.2026 22:48
Cameron sits down with Andrew C. Griego of the Santa Fe Film Office to unpack how Santa Fe actually functions as a production hub inside New Mexico's highly competitive incentive system. Andrew grew up in Las Cruces, New Mexico, and developed a passion for film and broadcast journalism that started in grade school. He went on to study filmmaking at NYU's Tisch School of the Arts, graduatin...
What Production Accountants Catch Before Anyone Else featuring Patricia Beaury 16.06.2026 42:40
Cameron sits down with Patricia Beaury , a production accountant who has been working in indie film since 2011. Her credits include My Mom Jayne , The Python Hunt , Pee-wee as Himself —winner of both an Emmy and a Peabody Award—and Anora , which won five Academy Awards including Best Picture. Her work spans narrative features and documentaries that have premiered at Cannes, Venice, Berlin, and Sun...
Where Workplace Risk Starts on Set featuring Jesse Weinstein 02.06.2026 33:40
Cameron sits down with Jesse Weinstein , a New York employment attorney and Partner at Phillips & Associates, to talk about workplace risk in film and television. Jesse represents employees and executives in sexual harassment, discrimination, retaliation, and whistleblower matters, and has secured nearly $40 million in settlements for clients across industries, including high-profile individua...
How Streaming Studios Make Decisions featuring Marc Resteghini 19.05.2026 25:51
Cameron sits down with Marc Resteghini , producer and former U.S. and global head of TV development at Amazon Studios, to explore how projects move from pitch to greenlight inside a modern streaming studio. With a dual perspective as both an independent producer and a senior studio executive, Marc brings a rare inside-out view of the system. During his time at Amazon, he helped guide major titles...
Filming in Massachusetts featuring Meg Montagnino-Jarrett 05.05.2026 28:47
Cameron sits down with Meg Montagnino-Jarrett , Director of the Massachusetts Film Office , to break down how one of the more straightforward incentive programs in the United States works in practice. Previously, Montagnino-Jarrett held the role of Film Liaison for the Cape Ann area of Massachusetts, where she played a pivotal role in developing the region’s film industry. A film producer and med...
How Payroll Problems Become Production Nightmares featuring Kerry LaiFatt 21.04.2026 39:23
Cameron sits down with Kerry LaiFatt , Vice President of Sales for Film and Television at Wrapbook, to explore the invisible infrastructure that keeps productions running: payroll and accounting. With a career that spans on-camera work, unscripted media conferences, and nearly a decade inside one of the industry’s largest payroll and accounting platforms, Kerry brings a rare perspective on how fin...
How to Keep a Film on Budget and on Schedule featuring Stephen Marinaccio 07.04.2026 1:08:43
Cameron Woodward sits down with veteran line producer Stephen Marinaccio to talk about the part of physical production that quietly determines what actually gets made: the budget. Drawing on work across projects like Ghosts of Beirut and Tom Clancy’s Jack Ryan , Stephen breaks down how line producers translate scripts into workable schedules, where budgets tend to drift from reality, and what it t...
The Business of Building a Film Hub featuring Patrick Mulhearn 24.03.2026 24:51
Cameron Woodward sits down with longtime Louisiana film industry leader Patrick Mulhearn , CEO and Partner at Irrevocable Designee LLC , to talk about what it actually takes to build a production ecosystem outside of traditional hubs. Drawing on experience across state government, studio operations, and consulting, Patrick breaks down the practical components that determine whether a region can su...
The Discipline of Less Is More for All the Empty Rooms featuring Matt Porwoll 10.03.2026 40:56
We sit down with Emmy® and Sundance Award–winning cinematographer Matt Porwoll to explore documentary cinematography as an operational discipline—not just an artistic one. Over the past decade, Matt has built a body of work that spans some of the most acclaimed nonfiction films and series of the modern era, including Cartel Land (Academy Award–nominated and winner of Best Cinematography at Sundan...
How Maryland Is Attracting Big Shows and Indie Films Alike with Catherine Batavick 24.02.2026 22:54
We sit down with Catherine Batavick , Acting Director of the Maryland Film Office , to explore what it really takes to attract and support major film and television projects at the state level. Catherine shares how a film office operates behind the scenes, connecting producers with locations, crew, permitting agencies, and community partners, and what makes a region competitive in today’s incentiv...
The New Reality of Reality Television with Michelle Van Kempen 10.02.2026 35:40
We sit down with television producer and NPACT General Manager Michelle Van Kempen , whose career has helped shape the unscripted landscape for nearly three decades. As an executive at FilmGarden Entertainment, Michelle oversaw more than 2,000 episodes of television, developing and producing series for major networks while learning firsthand how to run unscripted shows at scale. Now, through her w...
Why Film Editing Is Emotional Work with Viridiana Lieberman 27.01.2026 52:17
We sit down with Viridiana Lieberman , an award-winning editor and director behind some of the most acclaimed nonfiction films and series of the past decade. Her work includes The Sentence , Call Center Blues , and most recently The Perfect Neighbor — Oscar nominee for Best Documentary Feature Film, as well as winner of the US Documentary Directing Award at Sundance 2025 and the Critics Choice Doc...
What It Takes to Turn a Bestseller into a Box Office Hit with Bob Bookman 13.01.2026 1:03:25
We are joined by legendary literary agent, producer, and manager Bob Bookman , whose career has spanned over five decades at the intersection of publishing and film. From discovering the source material for Jurassic Park and The Silence of the Lambs to helping bring A Beautiful Mind to screen, Bob has been instrumental in shaping how great writing finds its way into cinema. In this conversation, B...
The Producer’s Role in a Changing Film Economy with Tom Butterfield 26.12.2025 40:47
We’re joined by producer and production executive Tom Butterfield , whose 17-year career has spanned studio collaborations, independent features, and public sector funding bodies on both sides of the Atlantic. As the principal of Culmination Productions , Tom has produced a diverse slate of films including The Critic , Cellar Door , The Banker , and Die in a Gunfight . He brings a uniquely grounde...
Future-Proofing Your Studio in a New Era of Production with Joel Pilger 12.12.2025 41:22
We sit down with creative entrepreneur and studio advisor Joel Pilger . After running Impossible Pictures for two decades—serving major clients like Disney, Nat Geo, and Ford, Joel now helps creative studios and production companies around the world build sustainable, purpose-driven businesses without compromising their creative identity. In this conversation, he shares what it takes to lead a cre...
Filming in Wisconsin: What the New Incentives Mean for You 28.11.2025 30:39
We explore how Wisconsin is emerging as a new destination for filmmakers. We sit down with filmmaker Nathan Deming and veteran studio executive Suzanne Jurva, two key voices behind the recent passage of groundbreaking film incentive legislation in the state. Together, they break down how this bipartisan initiative came to life, what it means for the state’s creative economy, and why it could serve...
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