Olivor Lash Podcast

New lash artist? Before you spend hundreds (or thousands!) of dollars on lash supplies, let's talk about what you ACTUALLY need to get started! In this episode of the LivBay Lash Podcast, Shauna and Mike Jones break down the essential lash extension supplies every beginner lash artist should have, which products are worth investing in, and what you can skip until your lash business starts growing....

Are lash artists giving clients the wrong information? In this episode of the LivBay Lash Podcast, Shauna and Mike are busting five of the biggest misconceptions in the lash industry, and explaining how these myths could be costing lash artists clients, credibility, and money. From appointment times and expensive adhesives to lash damage, fill schedules, and certifications, we're challenging some...

Everyone wants to grow their business. More clients, more employees, more locations, and bigger revenue. But what happens when that growth becomes the very thing that threatens everything you've built? In this episode, Mike and Shauna pull back the curtain on the dark side of scaling a lash business. Having built a beauty brand generating nearly $20 million annually, they share firsthand experienc...

Why are some lash artists fully booked, profitable, and loving their careers while others are exhausted, underpaid, and ready to quit? Here's the uncomfortable truth: Being great at lashes doesn't mean you're great at running a lash business. In this episode, we're diving into the harsh realities of the lash industry that nobody wants to talk about. 🔥 Why being fully booked doesn't mean you're ma...

You can buy attention, but you can't buy reputation. In this episode, Shauna and Mike Jones talk about what it really takes to protect a lash brand when things go wrong. They cover accountability, why ghosting clients does more damage than the original mistake, why busy businesses need to tighten their customer service, the Black Friday shipment that got stuck at the port, and why founder stories...

Poor retention? Before you blame your glue, your client, or the humidity, look at what happens before you place the first lash. In this episode, Shauna and Mike break down why lash sets fall out early and what's actually in your control. We talk about priming the underside of the lash, why beginners should skip half second adhesives, measuring humidity in your lash room instead of your city, match...

The lash industry isn't dying, but the old way of running a salon is. In this episode, Mike and Shauna talk through the real 2026 data on salon growth, why retention beats prospecting right now, and how membership models, service upsells, and a stronger brand story are keeping the best businesses afloat. They also get into what happens when you rely too heavily on one ad platform, and why authenti...

The beauty industry is feeling the economic downturn, and artists books everywhere are getting gappy. In this episode, Shauna and Mike break down why discounting is the worst move you can make right now, and what to do instead. From the lipstick effect to loyalty programs, membership models (and how Drybar built a $300M business on recurring revenue), and the rebooking habits most lash artists ski...

Mike & Shauna are back behind the mic and we’ve got some unfinished business. In this episode, we’re talking about where we’ve been, what’s changed, and why we’re excited about what’s next. We also dive into one of the biggest shifts happening in the lash industry: **UV lash technology**. We break down how UV lashing works, why it can create a more controlled and consistent curing process, the mis...

We’re going back to LivBay Lash. After everything we’ve been through, those are words we honestly never thought we’d say. LivBay was more than a business to us. We built it from the ground up, poured our lives into it, built an incredible community around it, and then watched our chapter with the company come to an end. But sometimes God has a way of bringing things full circle. In this episode, w...

Everyone wants more followers, but what if followers aren't actually what's holding your lash business back? In this episode, we're breaking down why **more followers don't automatically mean more money** and why a smaller, engaged audience can be far more valuable than thousands of people who never book or buy. We talk about the numbers lash artists should really be paying attention to: **booking...

There's a version of salon ownership people picture: full chairs, good vibes, easy money. Shauna and Mike Jones have owned lash salons since 2016, at one point running four locations, and they're naming what that picture leaves out. Payroll loans, employees who leave in twos and turn on you publicly, and profit margins that top out around 15 to 18 percent even on a packed schedule. This one's for...

In this episode, we separate fact from marketing hype. We break down some of the biggest claims being made about UV lash systems from "no fumes" and "100% safe" to instant curing and retention promises and discuss what the science, chemistry, and real-world experience actually say. If you're a lash artist, salon owner, educator, or simply curious about UV technology, this episode will help you mak...

A client tells you your prices are too high. Another tells you they're too low. Shauna and Mike Jones walk through what's really driving lash pricing right now, classic sets from $150 to $300, volume sets up to $500, and the exact way to justify your price without over-explaining it (hint: whoever talks first loses). They also get into rent math, location strategy, and why loyalty beats one-time u...

Most lash students leave their certification class with more questions than answers, and that is not on them. Shauna and Mike dig into the lash educator problem nobody wants to say out loud: one day classes with no follow up, trainers guaranteeing six figure incomes, and the assumption that a skilled lash artist automatically makes a skilled teacher. They talk through what actually separates a rea...

Why Success Doesn't Cure a Lash Artist's Anxiety. Does the anxiety ever actually go away once your lash business takes off? Shauna and Mike say no, it just changes shape. In this episode: the anxiety of walking into a new client's appointment, the fear of a one star review, the comparison trap of social media, and the financial rollercoaster of running a business (including the month they needed a...

Mike and Shauna Jones built and scaled a lash company to 154 employees, got sued three to four times a year, and learned to handle difficult clients the hard way. Now they teach it. This conversation covers the part of the lash business no one prepares you for: the client who is always late, the one who hates a flawless full set, the one whose name on the books fills you with dread. Mike and Shaun...

Mike and Shauna built and sold a lash company, and they have been on the receiving end of public criticism most lash artists will never face. So when a new lash tech posts her work in a Facebook group and gets buried in mean comments, they know exactly what that feels like and exactly why it happens. This episode reframes the bashing entirely: the people tearing you down are often projecting their...

Running lash salons since 2016 teaches you one thing fast: the look a client asks for and the look her natural lashes can carry are rarely the same thing. In this episode, Mike and Shauna walk through how they close that gap without losing the client, from the consultation question that prevents a set someone secretly hates, to why they refuse the words "thin" and "damaged" at the station, to the...

UV lash systems are one of the hottest topics in the lash industry and unfortunately, one of the most misunderstood. In this episode, we break down the biggest myths surrounding UV lash extensions, including safety concerns, eye exposure, retention claims, allergies, curing times, and what lash artists need to know before making the switch. If you've heard conflicting information about UV lash tec...

Summer is the season lash artists dread most for retention, and it's usually not a technique problem. Mike and Shauna walk through everything that affects your lash bonds when temps rise: humidity, sweat, oils, saltwater, and how your adhesive storage plays into it. They cover how to run a mini consultation with returning clients, when to swap primer in for saline, how to adjust your glue dot timi...

At Olivor Lash we get asked all the time: “What’s the best lash glue for retention?” The truth is… there isn’t one perfect adhesive for everyone. In this episode, we break down: • Fast drying vs slower drying adhesives • Flexible retention vs rigid bonding • Humidity and temperature differences • Why some artists struggle with retention • How to choose the RIGHT glue for your lashing style • Which...

You are training your customer to look for a sale. In this episode, Mike and Shauna talk about why discount culture is destroying the lash industry and how to build a business that doesn't need it. Olivor Lash classes are open. Beginner to advanced, online and in person. Reserve your spot for $250 at olivorlash.com.

Shauna and Mike Jones built LivBay Lash into an eight-figure brand while quietly navigating a federal indictment, financial devastation, and starting over from scratch. In this episode, they break down what's actually changed in the lash industry in 2026, why organic content is outperforming paid media, and how to use AI to grow your business before it costs you years. What we cover: how hooks and...

What does lash adhesive actually contain? Is UV glue really safer? And why does everyone keep blaming retention issues on the glue? Shawna and Mike of Olivor Lash cut through the marketing noise and give you the science, the red flags to watch for when shopping for adhesive, and the honest answers the industry tends to avoid. Shop lash supplies: olivorlash.com Join the Lash Takeover Facebook group...