Damini Williams
MIA with Damini
Damini uses stories, personal experiences and market research to talk about marketing and business development for SMEs like never before. MIA stands for 'Marketing in Africa' and 'Marketing in Action'.
N'hésitez pas à visiter le site du podcast et à soutenir son créateur : www.daminiwilliams.com
Auteur
Damini Williams
Catégorie
Site du podcast
Dernier épisode
21 nov. 2023
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Épisodes
My 5 Business Mistakes You Should Avoid 21.11.2023 22:40
A wise man once told me that learning from other people's mistakes is cheaper than making your own. In this episode, I highlight 5 mistakes that held me back from success in my past businesses. I hope you learn from this and don't repeat my mistakes. Happy listening and don't forget to share with your friends and family that have businesses.
Black Friday Hack To Increase Customers 19.11.2023 11:59
Black Friday is here - the busiest shopping and sales day in history (at least in recent years). In this episode, let's learn about a hack you can use to turn your customers into brand ambassadors and sales agents for your business. Happy listening and don't forget to share this with your friends and family that have businesses as well.
How to Use Digital Marketing Metrics in Your Business 29.10.2023 33:57
How do you evaluate sales in today's digtal marketing world? In this episode, we discuss digital marketing, digital advertising and digtal sales metrics that answers this question. Happy listening and don't forget to take notes. Please share this episode with your business family and friends.
Finding Your Next Successful Business Idea 22.10.2023 38:19
Question 1: Is owning a business for everyone? Question 2: Where do people find 'successful' business ideas? Question 3: How do you go from 'business idea' to 'business reality'? These are questions I answer in this episode where I share ways on how to uncover profitable business concepts using real-life everyday examples and stories.
Digital Marketing FAQs in my new apartment... 11.10.2023 38:03
Answering a few digital marketing questions in my new apartment: 1. How Can I Increase My Online Presence (search engines & social media platforms) 2. What Digital Marketing Channels Should Your Business Prioritise? 3. How Do You Measure the Effectiveness of Digital Marketing Campaigns? 4. What Role Does Social Media Play in Business Growth? Watch the video on YouTube here: https://www.yout...
6 things I will stop doing in Tinubu’s Nigeria 23.07.2023 17:23
Every new government brings its own set of policies, agenda and ‘drama’. As a business owner/entrepreneur - these are the major things I have put a stop or a pause to immediately in this President Tinubu regime. Happy listening and don’t forget to share with your business family and friends.
#3 Most Common Business Mistake Entrepreneurs Make! 02.07.2023 9:04
We all want to be the next big business doing millions and billions in revenue but we need to look at the most common things that have held the majority of people like us back. That's what today's episode is about - the #3 common mistake I have noticed unsuccessful business owners, entrepreneurs and intrapreneurs make. Please like and share with your business family and friends if you foun...
#2 Most Common Business Mistake Entrepreneurs Make! 24.06.2023 8:49
In the last video - we identified the most common mistake entrepreneurs make in this 3-part series. Now let's discuss our second most common mistakes and how to fix up. Also, share this episode with your business owner friends and family who need to stop making this same mistake. You can watch the video version of this podcast on my YouTube channel - MIA with Damini
#1 Most Common Business Mistake Entreprenuers Make! 16.06.2023 6:52
Business owners, entrepreneurs and intrapreneurs tend to look outward for problems and threats to their businesses. I believe they should look inward at themselves first and identify how they are stunting the growth of their business. That's what today's podcast is about - the #1 common mistake business owners, entrepreneurs and intrapreneurs make in their businesses. Share this episode wi...
SWOT Analysis for SMEs 05.06.2023 12:44
The SWOT analysis tool is one of the most important tools to identify key areas of success as well as areas of improvement in businesses. Businesses have made use of market research and data to improve their processes and also reduce the threats of failure using the SWOT analysis and in this video, I share the step-by-step processes involved in carrying this analysis to help your business make sma...
ChatGPT vs Bard - How to Use Artificial Intelligence in Your Business 26.05.2023 16:42
Technology over the years has continued to grow and help businesses improve. In the earlier days, we used search engines to learn a lot of things online from how to do things like marketing, accounting and even packaging products and services in our business. Now we have artificial intelligence tools that are taking things to the next level and we must ensure we position our business to take advan...
Train Your Social Media Algorithm to Drive Business Growth 17.05.2023 9:49
Let's learn how to put all the time we spend on social media to good use starting today. In this episode, I discuss in very simple to understand steps - how I have trained my social media algorithms to show me only relevant content that I can use to improve my business or work on my personal development. You can watch the video version of this podcast on my YouTube channel - MIA with Damini
5 Mistakes to Avoid as An Entrepreneur 05.11.2022 12:50
One of the most beautiful things about life is that we all make mistakes and then learn from them and make improvements. This episode highlights the common mistakes most entrepreneurs have already made in business that you should learn from. Happy listening and go ahead to share this episode with your business friends and family.
How to tackle "price increase" with customers 09.09.2022 16:36
Inflation, price hikes on raw materials, fuel scarcity, forex issues and other external environmental factors are causing businesses to crumble around the world - which means more than 65% of the businesses that want to stay afloat and continue operating would have to increase their prices. Today's episode talks about methods to use to tell customers about an incoming price increase and how to sta...
The 5 "Don'ts" of every successful business 20.08.2022 13:45
We spoke about the thing you should "do" to grow your business and take it to the next level last time. This episode now focuses on the things you must "never do" in your business if you want to succeed. Happy listening and please go ahead to share this with your business owner friends and family.
The 5 "Do's" of a Successful Business 08.08.2022 12:35
Businesses differ from one another but I believe they all follow certain common fundamentals as they grow and become more and more successful. In today's episode, I discuss some of those fundamentals in a part 1 of a 2 part series called - The 5 "Do's" and. "Don'ts" of a successful business. Happy listening and don't forget to share this episode with your family and friends that have businesses as...
Customer Service for Growing Businesses 25.06.2022 14:52
One of the most common things I used to hear when I started my first business was "the customer is always right" and as a business owner I must make sure I satisfy my customers. From experience, I agree that there's some truth in this but business owners must put things in place to protect themselves and their business for the moments the customer is wrong and trust me - there will be many "custom...
How to find funding for your business 19.06.2022 16:41
The most successful businesses all have one thing in common - Cash Flow. Businesses never survive without a continuous stream of income and in today's episode, I highlight three ways to get funding into your business that will help business growth and lead to a steady stream of income. Happy listening and feel free to share this episode with your family and friends that have businesses as well.
My "3 I Strategy" to create successful marketing plans 22.05.2022 16:14
Marketing and sales plans are "must haves" for every business out there today. They're like the captains of your business ship and must be taken very very seriously if you intend to build a successful business. In today's episode, I discuss my tried and trusted "3 I strategy" in creating marketing plans for any type of product or service based business. Happy listening and don't forget to share wi...
How to run a business and have a stress-free life 15.05.2022 18:47
I don't know why we seem to always allocate the idea of running/ building a business with always being "stressful". Stress is not a good thing and too much of it can lead to serious complications physically and mentally. It is possible to build very successful businesses without being stressed and that's what I talk about in today's episode. Happy listening and welcome to the new way of building a...
Taking advantage of the opportunities within your business 07.05.2022 18:22
In the previous episode, I spoke about opportunities outside our control that we can leverage in our businesses. This episode is similar but different (don't worry, you'd understand when you listen). In this episode I highlight the opportunities within our control as business owners and also explain the importance of using data to ask the right questions, learn from your competitors and make busin...
Taking advantage of the opportunities around you & your business 03.05.2022 20:41
In today's world, there is so much we can take advantage of. From business grants to digital technology and even recycling centers. In this episode - I talk about how to get "free USD money", how I have personally leveraged technology and cost effective ways in this inflation pinch world we live in today. Happy listening and don't forget to share with your business owner friends and family.
How to market your business for Free 24.04.2022 21:11
With the rising costs of materials and logistics due to inflation as well as decrease in revenue, businesses have had to make difficult decisions as regards how to reduce costs and maximize available resources. The marketing budget is usually the first thing to get cut and this is why this week's podcast episode is important for both small and medium scale businesses. In this episode I describe un...
Why you should have a Niche Business 17.04.2022 33:39
What is a Niche Business? What is a Niche Market? Why you should have a Niche business? That’s what I talk about on my first episode back here on my podcast. Don’t forget to subscribe and share with your family and friends. Enjoy listening
How to get HOOGE sales on Black Friday! 12.11.2021 9:44
We all love Black Friday deals right? Of course we do! Now let's learn how to setup the best deals for your business during the busiest shopping season of the year! This video explains the 6 steps to take when prepping for breaking your sales records during the Black Friday and Cyber Monday season! (Note: There's a video version of this episode on my YouTube channel - MIA with Damini)
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