Creative Treatment™
Make Things, Better
“Make things, better” by Creative Treatment™ is a podcast for those that want to uncover the power of creativity in life, work and business to transform their own. In our first series we’ll be looking at the huge impact of creative thinking on some of the world’s most successful businesses. Along the way we'll unpack the skills and mindset behind these stories so you can use everyday. Find out more at creativetreatment.co.ukLinkedIn and Instagram at /creativetreatment for tips, stories and content that’ll help you discover and maximise your creative superpowers.
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Creative Treatment™
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Dernier épisode
20 août 2025
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Épisodes
How failure was Slack’s first step to success. 20.08.2025 15:13
This episode explores the invention of Slack. Whether you use it every day or not at all, its impact and influence on how we communicate and share information within project teams has been massive. I mean can you imagine going back to a world where everything relied solely on email? And this game changing and now ubiquitous platform was born not from a grand vision of enterprise software… but fro...
How Michelin reached for the stars by thinking differently. 13.08.2025 13:46
This episode will share the story of Michelin. It’s a story of two seemingly unconnected halves. One that designs and manufactures tyres and another that reviews and rates restaurants. How could they be connected? And how does one benefit the other? The answer has progressive creative thinking - and the ability to think differently, laterally - at its heart.
How quiet evolution kept Porsche in pole position. 06.08.2025 13:28
This episode will take you on a creative joy ride in the Porsche 911. It’s a trip that spans 60-plus years and saw Porsche grow from a small German sports car company to a highly profitable global automotive business. That success has, in part, been fuelled by the creative skills of critical analysis and iteration that enable a never-ending drive for evolution and marginal gains.
How Nintendo changed the game and won the war. 30.07.2025 13:11
In this episode we’re going to look at the creation of the Nintendo Switch and how it turned the fortunes of this famous games company from a flop to a runaway success. And I’ll show you how that success was powered by creative thinking. This time, the ability to reframe your challenges and find innovative ways to solve problems… and ultimately… win.
How Dyson’s revolution started with a thought… “this sucks!” 23.07.2025 11:56
This episode dives into the work of James Dyson. And it is the quintessential story of creative skills and mindset at work in business. At every step of his journey…. You'll hear how critical analysis, observation, experimentation and iteration, positivity, focus, patience and perseverance all played a part in building one of the most innovative and successful businesses ever.
Series 1 trailer - the power of creative thinking in business 16.07.2025 1:25
A taster of what we've got to look forward to in series 1: five incredible stories that demonstrate the huge impact of creative thinking on some of the world’s most successful businesses. You’ll be left in no doubt about the power of creative thinking.
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