Adam
Keeping it Business
The Keeping it Business podcast, hosted by entrepreneur, multiple small business owner, business growth coach and mentor, Adam Payne. Listen to Entrepreneurs and Business Owners that have experienced the highs & lows, challenges, and inevitable setbacks in creating a successful business and life. A mix of unscripted, unedited interviews with small business owners from all sectors and industries, the unique content and thoughts regarding the latest innovations, business strategies and marketing techniques to help you build a stronger more profitable business. Subscribe now! #KiBpodcast
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Épisodes
Billionaire Wisdom 20 Time-Tested Lessons for Small Business Success 02.10.2023 6:30
Welcome to Keeping It Business Podcast: Billionaire Wisdom 20 Time-Tested Lessons for Small Business Success, In this episode, we dissect the journeys, methodologies, and mindsets of the world's most successful business stalwarts – from household names like Elon Musk, Jeff Bezos, and Richard Branson to the unsung heroes of entrepreneurship. Gather invaluable insights from 20 key lessons these...
Master Your Time: 9 Powerful Productivity Hacks 03.09.2023 6:41
Welcome to "Master Your Time: 9 Powerful Productivity Hacks," a podcast for aspiring entrepreneurs and business owners seeking the secret to harnessing their full potential. In this podcast series, we explore indispensable time management and productivity strategies, sharing actionable insights that will help you optimise your working efficiency and maximise success. From the essential...
11 Things Highly Productive People Don’t Do! 31.07.2023 3:54
Welcome to another educational podcast on our channel, where we serve you the practical and encouraging tips to supercharge your business growth. In this video, we will unravel 11 Things Highly Productive Individuals Never Do. Adopting these powerful tips will not only level up your productivity but also steer you towards unlocking your maximum potential. Step into the world of highly productive i...
Maximise ROI with Industry-Specific Marketing: Tips for Small and Medium-Sized Businesses 03.07.2023 3:31
Are you a small or medium-sized business owner looking to boost your marketing efforts on a limited budget? This video is your ultimate guide to Industry-Specific Marketing! 💼 Discover how this targeted approach can help you: • Maximise your ROI 📈 • Achieve better customer engagement 💡 • Leverage the competitive advantage in your niche 🏆 We'll cover the key benefits of industry-specific ma...
How to Craft a Winning Unique Value Proposition: 5 Steps for Business Owners 05.06.2023 2:30
How to Craft a Winning Unique Value Proposition: 5 Steps for Business Owners As a business owner, you know how important it is to stand out in a crowded market. But how do you differentiate yourself in the first instance? By crafting a unique value proposition (UVP)! In this video, we'll share five simple steps to help you create a winning UVP that communicates the unique benefits your busines...
The Power of Branding: Building a Strong Identity for Your Small Business 01.05.2023 5:08
Dive into the world of branding with our podcast, where we explore the importance of establishing a strong brand identity for your small business. Learn about the key elements of brand identity, the benefits of creating a memorable and distinct brand presence, and how to effectively develop and promote your brand. We'll also discuss common mistakes to avoid and share insights on how to evolve...
Avoid These Top 5 Marketing Mistakes for SMEs 02.04.2023 2:48
Welcome to our latest podcast episode where we'll be discussing the top 5 common mistakes that small and medium-sized enterprises (SMEs) should avoid when building a marketing strategy. In this episode, we'll be covering the importance of defining your target audience, considering your competition, setting clear goals and objectives, focusing on the right channels, and measuring and adjust...
How to Utilise Funding to Start, Maintain or Grow your Business 06.03.2023 58:34
Welcome to our latest podcast, where we'll be delving into the world of finance and exploring how to secure funding for your business. Whether you're just starting out or looking to grow, having a solid understanding of finance is essential. In the UK, there's a significant lack of education when it comes to personal and business finance, making it challenging for business owners to navigate the m...
The Top Digital Marketing Strategies for Small Businesses in 2023 30.01.2023 3:12
The Keeping It Business podcast discusses the top digital marketing strategies for Small Businesses in 2023, including… Personalisation Video Marketing Influencer Marketing Artificial Intelligence and chatbots Social Media. It highlights the importance of these strategies in reaching the target audience, building trust, and growing a business in the digital space. The podcast provides an overview...
The 7Ps of a Digital Marketing Strategy: A Practical Guide 03.01.2023 8:56
As a business owner, you know that marketing is one of the most important parts of your business. But how do you get started? What's the first thing you should do? How do you make sure your marketing efforts are effective? The 7 Ps of Digital Marketing is a framework that can help you build a strategy for marketing your business online. It's an essential part of your business plan, and it should b...
From Protecting Our Country to Protecting Your Business – Luke Appleby discusses his journey into Entrepreneurship 04.12.2022 1:07:19
From Protecting Our Country to Protecting Your Business – Luke Appleby discusses his journey into Entrepreneurship Military leader to business owner, Luke Appleby's journey has been a long and winding road. He's seen the world, met people from all walks of life, and has learned how to navigate hard situations. Key Talking Points… Military Influence Private Security Don’t Assume Anything Back to Ba...
Our Future Workforce Panel Discussion: Why Business Should Engage With Schools & Colleges 31.10.2022 40:08
Our Future Workforce - why business should engage with Schools & Colleges We all know how important good careers advice is but why should it be left to careers leaders to deliver it? What value can business bring by actively engaging with their local Schools and Colleges. We bring together a diverse panel to discuss why you should get involved, how to get involved and the benefits it will brin...
5 Steps in Preparing for a Downturn in the Economy 02.10.2022 6:09
The economy is in flux, and you're nervous about how it will affect you. The good news is that there are steps you can take to prepare for a downturn. In this episode I discuss are 5 steps in preparing for a downturn in the economy: Evaluate your Operating Expenses and Cut Unnecessary Costs Evaluate your Personal Expenses. Pulse Differently, Shift your Planning Frequency. Check your Mindset. Align...
Creating Short Videos for Business 12.09.2022 6:19
Creating short videos for small businesses is a great way to market your products or services and keep customers informed of the happenings within your company. It doesn’t take much to get Started! Key Takeaways: Don't worry about fancy equipment. Don't be scared to do it on your own. Do think about sound quality. Don't feel like you need a script. Do focus on the most important information. Do re...
The Biggest Mistake Leaders Make When It Comes to Execution 05.09.2022 4:42
The main reason most Visions never materialise is because there's no focus or discipline on execution. I see it all the time when business leaders create some new initiative that is supposed to be their "game changer", or their "big breakthrough", only to have it die a slow miserable death because no one has any idea what they are supposed to do. Or they have some vague idea but no real plan. So,...
Adapt or Die: The Purpose of Strategy in a Changing World 22.08.2022 6:48
It's easy to feel like you're making the right decisions when you're feeling comfortable. But when you're looking at your business in the face of change, strategy is all about embracing uncertainty, risk, and discomfort—and if you want an effective strategy, you need all three of those things. If we can learn to embrace these feelings instead of running from them, we can create bold, innovative st...
Sam Jackman – Female Entrepreneur, Creative Freelancer and Director of Boost Innovations - Feel Good Breast Forms in Cancer Support 15.08.2022 47:24
Sam Jackman – Female Entrepreneur, Creative Freelancer and Director of Boost Innovations talks to the ‘Keeping it Business’ podcast about her journey, both personal and business. Sam is brilliant to be around, her energy rubs off on you, she’s passionate, caring, disrupts the norm, and loves making a positive impact in bettering the environment and other people’s life’s. Co-Founder of Boost Innova...
6 Tips for Increasing Your Email Subscribers 08.08.2022 5:31
Building your email list is arguably the best thing you can do to grow your audience, connect with your followers, and earn repeat customers. By building an email list of people who are interested in what you have to say and what you have to sell, you'll be able to connect with your audience on a deeper level than ever before. You'll also be able to build trust among your buyers through cons...
Fire Your Excuses & Start Taking Action 01.08.2022 4:42
On this episode, I'm going to be talking about creating accountability, responsibility, and discipline. This is a common problem and the area of greatest weakness from my experience for entrepreneurs, business owners, and companies - the inability to create accountability, responsibility, and discipline. Taking action! The main reason most Visions never materialise is because there's no focus or d...
Kamran Farooq - From 25 years in Engineering to Freelance Copywriting 25.07.2022 1:06:13
Kam is a copywriter with a 25 year history in manufacturing. His knowledge and way with words have helped many companies improve operational capabilities by articulating their amazing products and services to manufacturing organisations who want to improve their bottom line. After a successful career in engineering, pre-sales, sales, and marketing roles he decided to set up his own copywriting bus...
4 Areas for Social Media Success 11.07.2022 5:33
4 Areas for Social Media Success - latest 'Keeping it Business' podcast episode People are using social media to connect with others and to find information, not to be marketed at en masse. If you want your business to succeed on social media, you need to focus on providing valuable information that people can use in their day-to-day lives. If you do this well, you'll gain interest in both your pr...
The Law Of Reciprocity: Psychological Techniques For Increased Sales 04.07.2022 5:24
We all have a natural desire to feel like we're doing good. It's why, when someone does something nice for us, we feel a need to return their good deed with an even better one—it's a social norm that keeps us feeling like moral people! That's not just us being nice; it's the law of reciprocation. The law of reciprocation is one of the most powerful laws of social influence and states that people w...
Entrepreneurial Engineer Mark Van Rensburg - KiBpodcast Interview 29.06.2022 59:57
An Entrepreneurial Minded Inventor and Technical Project Manager with experience in the Engineering & Manufacturing Industry. Mark enjoys conversations where spirituality mixes with reality. The I as the God Principle in reality for example. Isn't that why we engineer solutions? Key Takeaways: Inventor UK Engineering Education vs Home Why Product Design Early Exposure to Entreprene...
Is Cashflow or Profit the Measure of Business Success 20.06.2022 6:01
It's a simple concept: If you're not making money, your business isn't successful. But if you're making money but not keeping it in the company, then your business is also not successful. In this episode I'm talking Cash-flow, Cash flow is what really matters, because it indicates how much money your business has to pay its bills and fund future operations. Key takeaways: Why is Cash-flow Im...
Systemising Your Business: Optimise and Boost Your Business's Scalability 13.06.2022 6:49
A business that is inconsistent is inefficient. In addition to costing time and money, it can also significantly limit your company's ability to scale and grow. Systemising your business will help you consolidate, standardise and streamline the day-to-day running of your business, ensuring that you have a clear idea of your goals and that you have a system in place that can take you there! Key Tak...
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