Eric Melchor
Innovators Can Laugh
Drive demand & scale your business with insightful lessons & light-hearted conversations with Europe's greatest Marketers & Founders Innovators Can Laugh is the first podcast exclusively for UK and European Startups. Join host Eric Melchor for conversations with founders as they reveal how they got to where they're at, what obstacles they've had to overcome in growing their startup, and more! Solo episodes with specific podcast marketing and podcast advertising tips you can use today. Topics covered: B2B marketing, podcast marketing, demand generation, B2B growth, go to market strategy (GTM)....
Auteur
Eric Melchor
Catégorie
Site du podcast
Dernier épisode
4 déc. 2024
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Épisodes
Bootstrap Startup Lessons 01.06.2022 56:09
Send us Fan Mail Arvid Kahl is a seasoned pro when it comes to bootstrapping startups. He created Feedback Panda and one year later grew it to $55,000 MRR. He then sold it two years later for an amount of money that was life changing. He then launched Bootstrapped Founder where he writes about Bootstrapping, startups, engineering and mental health. He’s also written a couple of guides, one of whic...
The all-in-one pack to build and ship Saas products fast 25.05.2022 24:54
Send us Fan Mail Nico Botha has witnessed a lot of companies waste time and money to design and build their MVP. So, he created a SaaS boilerplate to help startups save time and money as the most important parts of the application are already done for a fraction of the cost. In this conversation Nico and I discuss: All the integrations that Shipsaas starter kit includes the mistakes he made when...
Fullfunnel.io - smart marketing for B2B companies with complex sales cycles 18.05.2022 38:42
Send us Fan Mail Andrei Zinkevich is a Pro when it comes to Full funnel marketing strategies for B2B companies. Andrei started his career as an Area Sales Manager for Kimberly Clark before switching to marketing and working as a CMO and B2B marketing consultant with 50+ B2B Companies across Europe and North America. He now consults growing B2B companies that have long and complex sales cycles. And...
Brand design for your Startup in 5 minutes 11.05.2022 34:43
Send us Fan Mail Can you imagine receiving tons of referrals from people who never even bought from you? That’s right. 9 out of 10 people who recommend you, never even bought from you. How can this be? Well this is the life of Dagobert Renouf, co-Founder of logology.co. In this conversation, we discuss: How Logology went from $2,250 in 5 months to $17,500 in 7 months How Dagobert strategically use...
$20,000 in 7 days, leaving a career as a Lawyer to launch a startup 04.05.2022 26:45
Send us Fan Mail Can you imagine walking away from a lucrative job that pays six figures right out of University, and launching a startup? Well, that’s what Arnaud Belinga did. After studying for 7 years to become a Tax Lawyer, he decided to devote himself full time to do what he loves – being an entrepreneur. And his startup, Breakcold which uses AI to improve and streamline cold email marketing,...
Finding early adopters, the main mistake most startups make and planning your social media content with Ovi Negrean 27.04.2022 35:31
Send us Fan Mail Hey ICL fans. Today we’re talking about finding your first early adopters and the common mistakes startups make when starting out with Ovi Negrean , founder of SocialBee . SocialBee is a platform that helps SMBs get more customers through social media and is used by over 25,000 companies. It makes it very easy to plan your social media content across Insta, Tik Tok, LinkedIn and o...
Top Startup in Europe for E-commerce: OptiMonk 20.04.2022 35:07
Send us Fan Mail In this episode we’re talking about conversion optimization, specifically for Ecommerce brands with Csaba Zajdo . Csaba is the founder of OptiMonk , a top startup in Europe for E-commerce, and Shoprenter. Shoprenter is like the Shopify for Hungary. More than 65,000 merchants worldwide use Shoprenter to power their online retail stores. And as for Optimonk, more than 20,000 brands...
Engaging with Remote Fans through UGC with Tom Vecsernyes from Seyu 13.04.2022 41:23
Send us Fan Mail In today’s episode, I’m joined with Tom Vechy , founder of Seyu . Tom’s career entailed working as a Marketing Director for FC Junior Sport before taking the leap to launch Seyu which allows fans around the world, through a moderated channel, to post their photos on to the LED boards and other screens in the stadiums on matchdays, and share them instantly on social media in brande...
Analyzing the Quality of a Social Shopper with Michel Henns, CRO at Neticle 06.04.2022 22:45
Send us Fan Mail In this episode, I’m joined with Michel Henns, CRO at Neticle. Michel is an authoritative voice in the field of social shopping insights and over the years has gathered and analyzed social shopping insights for many companies in Europe. What we discussed: the proportion of revenue and by channel that is attributed to social media the difference in demographics among social shopp...
Nightmoon – the turnkey solution for beautiful playgrounds all over the world 30.03.2022 29:40
Send us Fan Mail In our last episode of season 2, Lithuania, I chat with Aiste Aliukoniene, co-founder of Nightmoon which is a leisure and amusement consultancy specializing in the developing leisure spaces, playgrounds, and amusements parks from idea to turnkey all over the world. We discuss her fascination with amusement parks, how she saw the opportunity to form Nightmoon, and the toughest part...
Creating the first real estate crowdfunding and investments platform in Lithuania 23.03.2022 29:46
Send us Fan Mail Historically EU crowdfunding platforms lagged behind other regions in the world making it difficult for start-ups and other small innovative companies to access initial seed funding. But that is going to change since a single set of rules will cover the whole EU. And to capitalize on this change in Lithuania and abroad is Viktorija Cijunskyte, founder and CEO of Profitus. It was...
Bringing the aging population back into the workforce – in a meaningful way 16.03.2022 31:46
Send us Fan Mail Retirement can be a scary thing. Without a sense of purpose, no real daily duties to attend to, and perhaps feeling unwanted, depression can sink in along with a host of other mental and health problems. Irma (Irma) Lukoseviciene is looking to change that. Her platform, Gen4Gen, (currently in Beta), is a consumer-to-consumer 2-sides digital marketplace that matches supply and dema...
Making Tech a basic skill along with reading, writing and math 09.03.2022 32:02
Send us Fan Mail The tech industry is heavily saturated by men, but that doesn’t matter to Monika Katkute, founder and CEO at Teachers Lead Tech. In the beginning Monika had created a successful and highly sought-after kids after school club. But she knew that in order to scale the club, it wasn’t more bodies needed, but technology. Rewarded with a grant from Google, she’s built a system that em...
One of the ten Lithuanian-based startup to watch in 2022 – Memby 02.03.2022 26:36
Send us Fan Mail Helping to make high quality education be accessible to virtually any student, despite their demographics or economic background, Eimantas Bekeza is on a mission. From Physics to Ecommerce to online learning, Eimantas is on an incredible journey. Join us as he shares the lessons he learned in the unsuccessful launch of his first business and what struggles he’s had to overcome sin...
The open data platform helping companies manage risks 23.02.2022 26:01
Send us Fan Mail Dr. Gerda Jurkonienė has been actively involved in the establishment of the Credit Bureau in Lithuania and development of data infrastructure to help businesses better understand the behavior of their customers. Now she has co-created an open data platform that integrates open data, credit bureau functionalities as well as credit scores and insights, thus enabling companies to inc...
On a Mission to Disrupt the US Advertising industry with Tadas Cekavicius 16.02.2022 30:11
Send us Fan Mail From selling life insurance policies at the age of 18 to being the country manager for Bolt in Lithuania, Tadas Cekavicius had held many different roles. His latest role is co-launching Realthy – a real estate referral platform for realtors while also serving as CEO of Fullreach.io which serves as an advertising consultant agency for US based clients. Subscribe and leave a rating...
Instead of a Degree, Graduates at Turing College get a Job 09.02.2022 30:04
Send us Fan Mail Lukas Kaminskis created his first coding bootcamp at 16 years old. At 22, he became a lecturer in software engineering at ISM international university. Now, Lukas is taking EdTech to a new level with the launch of Turing College where students receive a job upon graduation. Subscribe and leave a rating to stay updated with the latest startup founders in Europe. Reach your ideal ta...
The boldest and most exciting car sharing company in the world 02.02.2022 22:00
Send us Fan Mail Did you know that Vilnius is the carsharing capital of Europe with the highest density of carsharing cars and its usage? Known for having fun with their marketing whether its social responsibility or headhunting, in this episode I chat with CityBee CMO, Pija Indriunaite. Subscribe and leave a rating to stay updated with the latest startup founders in Europe. Reach your ideal targe...
The smart, wireless, GPS-powered alarm system 26.01.2022 36:56
Send us Fan Mail Andrius bruno Rimkunas is co-founder of Monimoto - an affordable, easy-to-use, reliable, smart GPS tracker with a year’s battery-life that cleverly alerts your phone if your motorcycle is moved. In this show we dive into Andrius' many entrepreneurial ventures, including his roles at the Lithuanian state television and radio, selling cars in Ukraine, being head of digital, a...
Inspecting Power Grids with LiDAR and Drone Technology 19.01.2022 24:53
Send us Fan Mail In this episode I chat with Mantas Vaskela, CEO of Aispeco which is an innovative mapping technology provider whose products can be used in aerial, mobile or stationary modes and combines LiDAR and Hyperspectral capability. Focusing on multi sensor fusion, Aispeco delivers products in aerial topography, mobile mapping and fixed mounted lidar platforms. In our chat we discuss what...
Trailblazing discoveries in Gene Editing Solutions 12.01.2022 17:44
Send us Fan Mail Dr. Monica Paule is a High-tech company founder of two innovative startups and is an Associated Professor & Technology Transfer expert in Academia. When not acting as the CEO at CasZyme, a company which aims to to develop new discoveries, innovative applications and top-quality research in the field of CRISPR based Molecular Tools, she’s building EdTech company “Paulai Tech” w...
Psychologist who used to box now throws punches in the B2B sector with AI and eye-tracking! 05.01.2022 30:23
Send us Fan Mail In this episode we chat with Martynas Bagdanskis, Head of Sales for Attention Insight which is a visual attention prediction algorithm based on deep learning. Within minutes it will accurately predict where people will look while engaging in your content. What are the most crucial traits someone needs to possess in being in a sales role? What something about Martynas that most pe...
From lawyer by eduction to crypto and blockchain full time - Vytautas Zabulis, CEO of HFinance 29.12.2021 33:55
Send us Fan Mail Vytautas Zabulis enjoys ultrarunning, mountain climbing and finance (with a little surfing in between). Lawyer by education, he's done a few exits, has been involved in crypto since 2015, and is now immersed in blockchain full time from 2018. He's also an investor (investing privately to seed/private/early stage). And is the cofounder + CEO of Hfinance. Subscribe and lea...
Tinggly - Give One of a Kind Experiences not Stuff with Migle Rakauskaite 22.12.2021 20:40
Send us Fan Mail Tinggly is a unique gifting platform where you have the opportunity to "give stories, not stuff." In this show we chat with Migle Rakauskaite who shares some of the obstacles she had to overcome in her role as CMO. Subscribe and leave a rating to stay updated with the latest startup founders in Europe. Reach your ideal target audience with B2BPodPros: https://www.b2bpodp...
Lithuanian startup founder Lukas Lukosevicius is making workspaces smarter with TableAir 15.12.2021 15:47
Send us Fan Mail Chat with Lukas Lukoševičius, founder of Table Air, as he discusses his excitement about places where humans work. Be it at home or in the office, it’s how we spend most of our time. Together with other engineers and workplace specialists, Table Air designs unique and unforgettable product experiences. Subscribe and leave a rating to stay updated with the latest startup founders...
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