Eric Melchor
Innovators Can Laugh
Drive demand & scale your business with insightful lessons & light-hearted conversations with Europe's greatest Marketers & Founders Innovators Can Laugh is the first podcast exclusively for UK and European Startups. Join host Eric Melchor for conversations with founders as they reveal how they got to where they're at, what obstacles they've had to overcome in growing their startup, and more! Solo episodes with specific podcast marketing and podcast advertising tips you can use today. Topics covered: B2B marketing, podcast marketing, demand generation, B2B growth, go to market strategy (GTM)....
Auteur
Eric Melchor
Catégorie
Site du podcast
Dernier épisode
4 déc. 2024
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Épisodes
Tech for Good: Innovating Sustainability in Fashion and Industry 24.04.2024 25:52
Send us Fan Mail This episode is powered by Planable . Head over to Planable.io and sign up for a no strings attached free trial. In this episode I chat with Alessandro Nora , co-founder of Stay, a marketplace for sustainable fashion, and MetrikFlow, a company that helps industrial companies reduce their environmental impact. Alessandro discusses the innovative approach of Stay, which combines AI...
How to throw a cocktail networking party (and make new friends) 17.04.2024 29:33
Send us Fan Mail I share my easy to follow process on how to host cocktail parties that grow your network. In the past 18 months, I hosted 8 of them across different cities. Most of the guests I had never met in person, but they were all interesting people I wanted to meet. They are a great way to deepen relationships and help bridge connections with other people. You can host one with these simpl...
How to get B2B buyers to respond with a more human-to-human approach with Adriana Tica 10.04.2024 28:29
Send us Fan Mail This episode is powered by Planable . Head over to Planable.io and sign up for a no strings attached free trial. If you don't know Adriana Tica , you should. She is one of the best b2b copy writers on the planet. In this conversation, Adriana shares: - the importance of writing to one person and being transparent in marketing efforts - examples of companies that are successfu...
Moving to New York without a job to follow your dream 04.04.2024 32:51
Send us Fan Mail This episode is powered by Planable . Head over to Planable.io and sign up for a no strings attached free trial. Would you move to New York without a job to follow your dreams? Well in my 20s I was crazy enough to do that. In this interview with Andy Chiang from the Foreign Founders podcast, Andy and I dive into my Huckleberry Finn days as a kid to flying to Europe with only a...
Throw out style and tone of voice guidelines | SaaS content writing with Ray Berry 27.03.2024 19:17
Send us Fan Mail Head over to Sessions.us and sign up for a 14-day free no strings attached free trial. Eric Melchor is joined with Ray Berry – legend copy writer and founder of DSLX Content . In this episode we talk about how content is changing in B2B and what brands should do if they want to stay with the trends and be competitive from a content standpoint. Ray also shares his experience as a d...
How brands can benefit from user-generated content with Michael Kamleitner 20.03.2024 24:42
Send us Fan Mail Head over to Sessions.us and sign up for a 14-day free no strings attached free trial. Eric Melchor is joined with Michael Kamleitner – legend bootstrapper and founder of Walls.io. In this episode we cover Michael’s entrepreneurial journey and how he learned that people were looking for ways to keep their virtual audience engaged which led to the idea for walls.io. We also talk a...
New Podcast Name - the show is now B2B Marketers Can Laugh 18.03.2024 1:07
Send us Fan Mail Innovators Can Laugh is now B2B Marketers Can Laugh. That’s right. The podcast has a new name. And you, my friends, are the first to know. Subscribe and leave a rating to stay updated with the latest startup founders in Europe. Reach your ideal target audience with B2BPodPros: https://www.b2bpodpros.com Connect with Eric on LinkedIn: https://www.linkedin.com/in/ericmelchor/ Previo...
From burnout to depression to creating a platform that improves employees well being with Jelle Houben from Binqy 13.03.2024 23:23
Send us Fan Mail This episode is powered by Leadfeeder - get a free 14-day trial here . Jelle had a friend in University who got burned out. She then fell into depression. And later, took her own life. Jelle Houben is the founder of Binqy – a platform designed to obtain relevant insights into an employees well being which can then be used to build a healthier work environment. In this conversation...
Want to buy a dog? This is the platform for you 07.03.2024 21:21
Send us Fan Mail This episode is powered by Leadfeeder - get a free 14-day trial here . Ep. 136: Eric Melchor talks with Sufyan Osamah , founder of HonestDog , about the future of pets. Sufyan started HonestDog with the realization that pets should not be sold on classifieds. After talking to hundreds of pet parents, vets, ethical breeders, and animal shelters, it became clear that there has to be...
Revolutionizing Job Recruitment with Gamification and People-Centric Approach 29.02.2024 26:43
Send us Fan Mail In this episode, Innovators can laugh with Mihai Cepoi, Founder & CEO at Jobful dive into the journey of creating a people-centric job recruiting platform. From the early days of balancing work at SAP and moonlighting on his project to the challenges faced during the pandemic, Mihai shares the story of resilience and growth. He discusses how Jobful stands out in a competitive...
Strengthening Relationships with AI Social Operating System ft. Haz Hubble (Pally) 22.02.2024 25:01
Send us Fan Mail In this episode Innovators can laugh with Haz Hubble, Founder of Pally. Haz shares his insights and experiences from his journey as a young entrepreneur and his unique approach to building stronger, more meaningful relationships through AI technology. Find out how Pally aims to revolutionize the way people connect and maintain relationships, along with Haz's surprise revelati...
Elevating the Hospitality Industry with Technology ft. Nichita Herput, Pineapple Square 14.02.2024 20:57
Send us Fan Mail Nichita Herput, the founder of Pineapple Square about Nichita's background in the hospitality industry, the concept behind Pineapple Square, his most embarrassing moments in the industry, the app's business model, and its traction in Romania and the United States. Additionally, they delve into the differences in the hospitality industries in the Netherlands, Romania, and...
Uniting Cultures: Navigating Mergers in Tech Companies with Vincent Jong 08.02.2024 30:27
Send us Fan Mail Vincent Jong, VP Product at Dealfront talks about the challenges of merging two companies, and the importance of treating employees with respect to foster a collaborative work environment. He also emphasizes the responsibility of being a CEO and founder, where everything falls on their shoulders. He discusses the merging of two companies, Echobot and Leadfeeder, and the challenges...
How to Build a Positive Workplace to Retain & Engage Top Talent with Bogdan Ionita 29.01.2024 25:10
Send us Fan Mail Bogdan Ionita, co-founder of Mirro.io, discusses the company's performance management software and its revenue expectations. He highlights the importance of adapting to market changes and creating a positive work environment. Bogdan also explains the collaboration between Ztech and Mito, as well as the origin story of Mirro. He shares the challenges faced by the company and t...
Art, Bees, and startup fundraising wisdom with Ivan Hoo 25.01.2024 21:54
Send us Fan Mail In this action packed episode, I chat with Ivan Hoo , founder of Inverse.fund . Ivan shares his background as a wedding photographer before transitioning to the startup world as a founder and now fundraising advisor. In this conversation Ivan shares his experience as a CEO of a biotech company and provides solid advice for startups that are seeking to fundraise. Ivan on LinkedIn:...
Having to pivot multiple times to find the right path 18.01.2024 25:16
Send us Fan Mail Mihai Darzan has got a lot on his plate having to manage two different companies plus a family. He is the founder of Procesio , a visual development environment in the cloud AND is the CEO of another successful company here in Bucharest. In this interview we get into discussions about productivity, sales, and having to pivot multiple times in order to find the right path. I enjoye...
Instagram influencer campaigns on a budget 11.01.2024 9:54
Send us Fan Mail Wondering how to collaborate with Instagram or TikTok influencers? Recently I executed an influencer campaign for a client using Insta and TikTok influencers. It was easier than expected. In this episode I break down all the steps I did that you can copy so that you don’t waste a lot of money or effort in doing one on your own. Eric on LinkedIn: https://www.linkedin.com/in/ericmel...
L&D Strategies for Remote Teams 04.01.2024 24:11
Send us Fan Mail Join Lavinia Mehedintu, founder of Offbeat, as she shares valuable strategies for remote team learning, social learning, and overcoming leadership development challenges. Discover why L&D is a game-changer for companies worldwide. Explore key takeaways, practical tips, and success stories that will elevate your understanding of L&D's crucial role in today's dyna...
Unveiling Leadership Secrets: A Journey with Elisa Viaud 28.12.2023 39:27
Send us Fan Mail "Resilience isn't just bouncing back; it's bouncing forward with newfound strength and wisdom." In this conversation with Elisa Viaud, seasoned expert in organizational development, Elisa challenges conventional norms, offering a roadmap for turning setbacks into stepping stones. If you're ready to elevate your leadership skills and foster resilience, this...
From Special Forces to Real Estate Entrepreneur 21.12.2023 17:15
Send us Fan Mail Can you imagine transitioning from the rigor of military life to the dynamic world of entrepreneurship? In this conversation, Vicentiu Vlad shares the pivotal moments that led him from a structured military environment to the vibrant world of real estate and technology. In this episode, you will learn how Stock. Estate operates as a marketplace connecting real estate developers se...
How do you measure a b2b podcast campaign? (includes a better way than promo codes) 14.12.2023 5:44
Send us Fan Mail Subscribe and leave a rating to stay updated with the latest startup founders in Europe. Reach your ideal target audience with B2BPodPros: https://www.b2bpodpros.com Connect with Eric on LinkedIn: https://www.linkedin.com/in/ericmelchor/ Previous guests include: Arvid Kahl of FeedbackPanda, Andrei Zinkevich of FullFunnel, Scott Van den Berg of Influencer Capital, Buster Franken of...
Innovators Can Laugh Trailer 11.12.2023 2:41
Send us Fan Mail Clips from interviews with European startup founders. Subscribe and leave a rating to stay updated with the latest startup founders in Europe. Reach your ideal target audience with B2BPodPros: https://www.b2bpodpros.com Connect with Eric on LinkedIn: https://www.linkedin.com/in/ericmelchor/ Previous guests include: Arvid Kahl of FeedbackPanda, Andrei Zinkevich of FullFunnel, Scott...
Preparing for a crowdfunding campaign, working with factories in China, and the importance of perseverance 07.12.2023 26:56
Send us Fan Mail This episode is powered by Dealfront. Head over to Dealfront and book a free demo . "Crowdfunding requires a lot of preparation. It's like a lot of preparation in advance so you need two to three months to really prepare the campaign, to build your audience, to engage people so that they know that on this day in this hour you're launching and their support is super...
Fundraising preparation for founders 30.11.2023 29:39
Send us Fan Mail Gian Seehra, founder of GS Advisory and a seasoned expert in fundraising, shares valuable insights and advice for startups navigating the challenging world of fundraising. Hosted by Eric Melchor, the episode delves into Gian's experiences as both a founder and a venture capitalist, offering a unique perspective on the dynamics between founders and investors. Gian provides ac...
Leaving a promising career at Microsoft for the uncertainty of launching a service based startup with Anastasia Staniloiu 23.11.2023 22:46
Send us Fan Mail Why would a highly respected engineer at Microsoft who enjoys her job and the people she works with, go and launch a startup? For 5+ years, Anastasia Staniloiu worked as a technical engineer and consultant for Microsoft. And then in Jan-23, she co-launched Witanalytica - a company that provides analytics strategic consulting and architect data solutions. In this conversation we ch...
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