Michael Pletz
How to Hardscape
A podcast dedicated to helping hardscapers start and grow their business. If you are a hardscaper, landscaper, or a contractor of any sort, this podcast is going to help you professionally. Landscaping companies and contractors alike will benefit from discussions with leading experts in the industry talking installation, tools, products, marketing, business, and so much more to help you grow your business. Whether you are a lawn care specialist, a contractor looking to add new services to grow your bottom line, or already active in the industry, there are topics covered that will help you.
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Auteur
Michael Pletz
Catégorie
Site du podcast
Dernier épisode
26 oct. 2026
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Épisodes
Your Second in Command with Cameron Herold, Past COO of 1-800-GOT-JUNK? 04.05.2026 52:05
Today we are joined by Cameron Herold. He is the CEO Whisperer founder of COO Alliance and the Second in Command Podcast. By the age of 42, he helped build two companies valued at $100+ million each and propelled 1-800-GOT-JUNK from $2 to $106 million in revenue and expanded its workforce to 3,100 employees in six years. He has also written several books including The Second in Command, Vivid Visi...
Growth Challenges with Tyler Speirs of Eco Plant Creations 29.04.2026 1:12:14
Today we are joined by Tyler Speirs of Eco Plant Creations to talk about challenges in growth among many other topics. Sponsors: Cycle CPA Know...
Building Trust with Bridge Media 27.04.2026 54:29
Today we have Olivier Bridgeman from Bridge Media to discuss marketing, SEO and ranking on LLMs, and building trust and authority with your potential clients. Sponsors: Cycle CPA ...
Bahler Brothers to Pave Tool with Phil Bahler 20.04.2026 1:25:58
Today we are joined by Phil Bahler of Pave Tool. We talk about his beginnings in the industry starting Bahler Brothers with his brothers back in 1985 and lessons learned being in business. We then get into inventing tools for the industry and starting Pave Tool. Sponsors: Cycle CPA...
Lagging and Leading Indicators with Cycle CPA 13.04.2026 32:16
Today we are joined by Joe Policastro of Cycle CPA to talk about lagging and leading indicators as well as financial and non-financial indicators that you can use to run a healthy business. Check out their article here . Sponsors: Cycle CPA...
HR Masterclass 06.04.2026 1:18:11
Today we publish an HR Masterclass episode with 3 past guests including Tricia, Jason Taylor, and Jacki Hart. They discuss training and onboarding employees, behavioral reports and how you can us this in your business, and structure of a landscaping company. Sponsors: Cycle CPA...
Sales Masterclass 30.03.2026 1:23:46
Today we publish a Sales Masterclass episode with 4 past guests including Sam Bauman, Shawn Van Dyke, Tom Reber, and Chris Lux. We get into presentation of designs, selling value not price, the client's budget, and an entire sales process dissection. Sponsors: Cycle CPA...
Budgeting and Overhead Recovery Workshop 23.03.2026 1:10:44
Today we publish our Budgeting and Overhead Recovery Workshop that we did talking about budgeting for Cost of Goods Sold, Overhead, creating a Profit and Loss, Direct Labor and Management Labor Efficiency Ratio, and choosing an Overhead Recovery Method for your business. If you are interested in getting the spreadsheet and joining a workshop click here . Sponsors: ...
Role Specialization and Meetings with George Urvari of KTC 16.03.2026 51:01
Today we are joined by George Urvari of Oriole Landscaping and Knowledge Tree Consulting to role specialization for employees and meetings to improve communication in your business. Sponsors: Cycle CPA ...
Qualifying Clients and the First Consultation with Marty Grunder 09.03.2026 43:49
Today we have two past interviews with Marty Grunder on the podcast to discuss qualifying clients and the first consultation. He is the founder and CEO of GLC, founder and president of Grow Group, and host of The Grow Show. Sponsors: Cycle CPA...
Lessons Learned Navigating a Difficult Market with 6 Pasts Guests 02.03.2026 1:25:28
Today we have clips from 6 past guests talk about how they were able to navigate a difficult market or recession from their time in business. Guests include: Jody Grunden, Stanley Genadek, George and Peter of Oriole Landscaping, Phil of PJE Lawn and Landscaping, Sam Bauman of Earthscapes, and Neil Pond of Urban Landscaping. Sponsors: Cycle CPA...
Employee Commits Fraud and Burns Shop Down with Jason Lee of SkyFrog Landscape 16.02.2026 1:05:33
Today we talk with Jason Lee of SkyFrog Landscape and co-host of the Green Side Up Podcast . We talk about his experience working with other companies, starting his own company, how he overcame an employee committing fraud and burning down his shop. Check out The Landscape Rodeo . Sponsors: Cycle CPA...
7 Office Tasks to do BEFORE Spring Rush 09.02.2026 30:50
Today we talk about 7 things you can work on in the office for your landscaping business before the spring rush. These include: adding search engine optimized pages to your website, sending out emails to past potential clients, getting Google Reviews, auditing your sales process, getting your marketing material ready, creating a budget, and completing your onboarding for different tools / software...
Using dLER and mLER to Create a Salary Cap for Your Team 02.02.2026 43:59
Today we talk about creating a Budget in your business, choosing an Overhead Recovery Method to markup Cost of Goods Sold to recover overhead in every estimate, finding your rates for employees and equipment based on an Overhead Recovery Method and how they differ, and using Direct Labor Efficiency Ratio and Management Labor Efficiency Ratio to create a salary cap for your team. This episode goes...
Video Calls Save Drive Time with Call Nelson Landscaping 26.01.2026 49:54
Today we talk with Nelson of Call Nelson Landscaping. He talks about working for others to starting his own business, using Zoom to video call clients in the qualification to design process, and how others have helped throughout his time in business. Sponsors: Cycle CPA...
Forecasting Revenue and Overhead with Cycle CPA 19.01.2026 50:04
Today we are joined by Carla and Joe Policastro of Cycle CPA to talk about forecasting revenue and overhead from their 2-day virtual event that they held. Sponsors: Cycle CPA
LIVE Interviews with 9 Guests at LO Congress 12.01.2026 1:24:26
Today we have 9 guests on the show LIVE at LO Congress Trade Show. We get into topics like products that stood out at the show, struggles from last year, improvements in their business for this year, and marketing. Sponsors: Cycle CPA...
The Chart of Accounts Every Landscaping Business Needs with George Urvari of KTC 05.01.2026 53:52
Today we are joined by George Urvari of Oriole Landscaping and Knowledge Tree Consulting to discuss the Chart of Accounts every landscaping business needs and how to read it. We get into why it is important and what it will tell you when comparing year-over-year. Sponsors: Cycle CPA...
2025 End of Year Episode 30.12.2025 41:25
Today we talk about the end of 2025, what I will be working on in my business for 2026, and a look back on our past year of amazing guests and topics! Sponsors: Cycle CPA PatioSEO.com...
Lessons from 35+ Years in Business with Neil Pond of Urban Landscaping 22.12.2025 59:34
Today we talk with Neil Pond who is the President, Owner, and Founder of Urban Landscaping. With more than 35 years in business, Neil has a lot of experience to share with us. We talk about getting a college degree in Horticulture and how that helped, starting his business just before a recession and what takeaways he gained for future recessions, why he has specialized crews, and much more! Spons...
Fine Tuning Your Marketing Strategy with Rob Murray 15.12.2025 48:16
Today we have Rob Murray from Intrigue Media on the show to discuss marketing topics including websites, email, A.I., and leadership. Sponsors: Cycle CPA PatioSEO.com ...
Planning for 2026 with KTC, UBL Group, and Quiet Nature 08.12.2025 40:49
Today we interview 4 guests during the Knowledge Tree Consulting event to discuss a variety of topics including budgeting, production rates, diversifying services, sales, coaching employees, and how the past year has been along with what you are looking forward to in 2026. Sponsors: Cycle CPA...
Building a Sales Team with Marty Grunder 01.12.2025 52:46
Today we have Marty Grunder on the podcast to discuss building a sales team. He is the founder and CEO of GLC, founder and president of Grow Group, and host of The Grow Show. We talk about hiring sales people, budgeting for sales, roles and responsibilities, and much more. Sponsors: Cycle CPA...
End of Year and Client Sales Process 24.11.2025 39:39
Today we have an Instagram Live where we talked about end of the year and our client sales process. Sponsors: Cycle CPA PatioSEO.com ...
Estimating, Managing, and Being Competitive in Commercial Landscaping with Hamilton's Group 17.11.2025 1:07:33
Today we talk with Jack Hamilton of Hamilton's Group about commercial landscaping. We get into identifying projects your company can be most competitive at, the workflow of bidding on commercial work, and what commonalities companies have that lead them to be more efficient and profitable. Sponsors: Cycle CPA...
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