Conversations That Convert

Are you struggling to keep your sales pipeline full in this tough market? Look no further because this fourth part 4 of our Guerilla Marketing series has arrived to save the day! In this episode, we’re revealing how updating your offer can lead to a flood of responses from potential leads. Don’t miss out on these valuable tips and tricks for standing out in a competitive industry. Watch now and di...

Are you an experienced builder struggling to keep your sales pipeline full? In this third part of our episode "How Builders Can Keep Their Sales Pipeline Full in a Tough Market", we'll show you some Guerrilla Marketing tips that will help you ATTRACT, CAPTURE, CONVERT & SELL more new home leads in a challenging market. Discover creative ways to increase referrals and turn them in...

Are you hoping to stay competitive during a down market? We've got the answer! In this five-part series, we'll explore guerrilla marketing ideas that are free, or nearly free, to help builders ATTRACT, CAPTURE, CONVERT, and SELL more high-quality jobs in a challenging market. This second episode in the series will dive deep into simple website tweaks to get more from your website (or Websi...

Are you a builder struggling to stay afloat in a challenging market? Are you a builder frustrated with an unresponsive sales pipeline? Join us in this 5-part series to learn how to ATTRACT, CAPTURE, CONVERT & SELL more high-quality jobs in a challenging market. Part I: We’ll explore which FREE 3rd party platforms provide the best exposure for builders Part II: Simple website tweaks to get more...

When a builder decides to embark on a marketing program, the question always comes up- ‘where should I start?’ Too often the cart is placed before the horse, leading to wasted time and money on unsuccessful campaigns. Stop guessing which lead generation methods work best for builders! Learn how to quantify and measure the effectiveness of your online campaigns with Part 5 of our series on Lead Gen...

Join us as we dive into the #1 marketing challenge faced by custom builders and remodelers: generating high-quality leads. Custom builders and remodelers have a unique challenge in attracting leads without model homes and controlled neighborhoods. This means their websites need to deliver a significantly higher percentage of leads compared to production or semi-custom builders. - Join us every Thu...

When a builder decides to embark on a marketing program, the question always comes up- ‘where should I start?’ Too often the cart is placed before the horse, leading to wasted time and money on unsuccessful campaigns. Discover the best practices to get targeted leads from both online and offline sources. In this second episode of Lead Generation for Builders: Part IV- Advertising, we reveal what t...

Are you a builder looking to dramatically increase your online lead generation? Join us in this part-four series as we discuss the best strategies for generating new home leads with an emphasis on paid advertising. Learn why paid ads should be used only after implementing other inbound platforms, and how sponsored results can lead to poor conversion rates. Plus, get tips on using Google Adwords to...

Ready to learn how to generate new home leads for your builder or remodeler business? Join us in part three of our "Lead Generation for Builders" series where special guest Jens Rhoades from Floodlight SEO. We will show you the step-by-step process of setting up and executing effective search engine optimization strategies! With the help of this guide, you'll have the tools and strat...

Are you looking to generate online new home leads? Then you don't want to miss this inspiring story from Jason Radford of Radford Building Company. Jason Radford of Radford Building Company is a member of the Association of Professional Builders. He shares his journey of building his custom home and remodeling business from a struggling solopreneur to opening his office and adding his first em...

When a builder decides to embark on a marketing program, the question always comes up- ‘Where should I start?’ Too often the cart is placed before the horse, leading to wasted time and money on unsuccessful campaigns. Don't miss out on potential leads! Take control of your builder sales process and plug those opportunity leaks. This 5 part series will detail, chronologically, how to set up, ex...

Are you looking for an easier way to manage and generate new home leads in your business? Check out this interview with Eric Fortenberry of Job Tread. Job Tread is a new production management tool for builders that is a direct competitor to BuilderTrend/Co-Construct. Hear all about Eric's background and how he and his team built a BETTER way for builders to deliver highly profitable jobs and h...

When a builder decides to embark on a marketing program, the question always comes up ‘Where should I start?’ Too often the cart is placed before the horse, leading to wasted time and money on unsuccessful campaigns. In part 1, we show builders how to set up a roadmap to generate a lead all the way to converting them into an appointment. This 5 part series will detail, chronologically, how to set...

The #1 marketing challenge for custom builders and remodelers, in fact, any builder, is generating high-quality leads. Custom builders and remodelers have the unique challenge of attracting leads without model homes and neighborhoods, where they control the land. Crack the code to attract top-notch leads as a custom builder or remodeler. Overcome the challenge of showcasing your work without model...

Learn the secrets to gaining more leads as a builder or remodeler in this episode! Get the upper hand on your competitors with these essential website secrets from an expert in the industry. Discover how to create permission-based relationships, capture high-quality leads, and convert more leads into phone calls with marketing segmentation. Tune in now to learn how to maximize your sales opportuni...

The #1 marketing challenge for custom builders and remodelers, in fact, any builder, is generating high-quality leads. Custom builders and remodelers have the unique challenge of attracting leads without model homes and neighborhoods, where they control the land. Are you also looking to attract more high-quality leads for your custom home or remodeling business? This episode will show you how to c...

Are you struggling to generate high-quality leads online? Custom builders and remodelers have the unique challenge of attracting leads without model homes and neighborhoods, where they control the land. This series will break down the specific website content that is needed to Attract high-quality leads (and the type of content that causes leads to look elsewhere), how to create permission-based r...

The #1 marketing challenge for custom builders and remodelers, in fact, any builder, is generating high-quality leads. Custom builders and remodelers have the unique challenge of attracting leads without model homes and neighborhoods, where they control the land. Check out our new series that will break down the specific website content HIGH-QUALITY custom home & remodeling leads are looking f...

In this episode, we interview Michael & Vanessa from HC Habitation in Montreal on how they are growing their semi-custom & custom home company in a stagnant market. We discuss the resources they use to help grow their company, including working with the Association of Professional Builders, along with the pivots they've made to deal with a stagnant market. They share the major obstacle...

We recap our 6 part series on why home builders and remodelers lose sales to competitors. Part I: Marketing Part II: Attracting Leads Part III: Capturing Leads Part IV: Follow-up Part V: Sales Process Part VI: Follow-through & Fulfillment This episode highlights the key takeaways in each area and why builders lose to their competitors, and of course, what they can do to stop it from happening...

How can you lose a sale after it's already won? In part-six and of the series Why Builders Lose Sales, we will discuss mastering follow-through and fulfillment. Discover what it takes to ensure clients stay happy from project start to finish - avoid dreaded change orders, unsatisfied customers, and unrealized expectations. Tune in now as we explore the world of construction follow-through! - B...

Struggling to understand why you keep losing sales as a remodeler? We're revealing the hidden secrets behind why remodelers lose sales and what you can do about it! Join us in this episode, where we will dive deep into Design Agreements. You'll learn how to adjust your marketing, lead capture, and sales efforts to start converting more opportunities into leads and sales. Don't miss the...

Struggling to move from a phone consultation to an actual face-to-face meeting? Don't worry, we've got you covered! Learn the secrets of why they're losing sales, and how to turn that around for success! Join us in this fifth part of our series "Why Builders Lose Sales to Competitors - Part V Sales Process" as we outline all the tips and tricks you need to make sure you stand...

Stop the losses now by discovering why you're missing out and what to do about it! In this episode, we'll be taking a deep dive into understanding your sales process and how to convert leads into tangible results. From phone appointment tips to design/build strategies, join us for an analytical discussion on mastering the art of sales! - Builder Lead Lead Converter captures & converts...

Over 50% of remodelers don't have a sales process. Many remodelers make the mistake of thinking they only need to attend the appointment and start pitching their services. However, this is often not enough- to close the sale, you'll need extra work beforehand. In this video, we look into why remodelers lose sales during their qualification process and, most importantly, how they can improv...