BUILDING UP your business

"Why your sales boom might be silently bankrupting you."It might sound counterintuitive, but trust me, it happens more often than you'd think. I've seen countless founders focus on boosting sales, assuming more revenue will magically stabilize their finances. But here's the tough reality—keep rushing down this road, and you'll find yourself on shaky ground sooner rather t...

SEO didn’t change as much as people think. The expectations did. 🎙️ Our latest episode of Building Up Your Business is now live and this was one of my biggest takeaways from my conversation with Samuel Warren Everyone’s talking about AI, search changing, algorithms shifting… But when you zoom out, the core is still the same: 👉 Be the most useful, trustworthy answer That hasn’t changed. What has c...

Most businesses don’t fail because of bad ideas. They fail because of bad decisions made early. Underpricing. Overdelivering. Taking the wrong types of work. Holding onto cash instead of investing in growth. In the latest episode of Moving Operationally Up , I sat down with Kyle Duffy to break down what actually happens in those early years of building a business. Not the highlight reel. The real...

Most marketing doesn’t fail because of execution. It fails because it was built on assumptions. New podcast episode is live: Turning Research into Revenue: The Art of the CMO Roadmap with Angelo Ponzi In this conversation, we dig into something I see all the time with growing companies: They jump straight into tactics — campaigns, ads, messaging — without truly understanding their customer, their...

HR is not boring… until you are sitting in a deposition. 🎙️ New episode of Building Up Your Business is LIVE. In this episode, I sit down with Tonyel Thompson , founder of Real HR Hero , to talk about something most business owners avoid until it is too late: HR as a strategic partner, not the policy police. We unpack: What at-will employment actually means The real risk behind misclassifying 1099...

AI is not your competitive advantage. How you use it is. Our latest episode of Building Up Your Business is officially live, and Lael Sturm dives into one of the biggest misconceptions founders have right now about AI and remote teams. Everyone is chasing tools. New platforms. New automations. New “10x productivity” promises. But here is what we unpacked in this episode:AI alone does not scale a b...

Marketing shouldn’t feel like a black hole where money disappears and “hope” is the strategy. In the latest episode of Building Up Your Business, I sat down with Ted Lau from Ballistic Arts to break down how profit-driven marketing actually works—especially for B2B, manufacturing, and multi-generational businesses. We cover: Why most companies start marketing before understanding their true margin...

The Two Ways Businesses Make Money (And Why Most Miss One) Our latest episode of Building Up Your Business is officially live, and it’s one of those conversations that can fundamentally change how you think about growth. I sat down with Mohamed Noohu , an entrepreneurial finance leader with decades of experience, to talk about why being profitable doesn’t always mean having cash and why many busin...

What Happens If ICE Shows Up At Your Business That’s not a hypothetical question anymore. It’s something employers are actively worrying about. 🎙️ Our latest podcast episode is officially LIVE , and we tackle this topic head-on with HR and compliance expert Barry Cohn . In this episode, we break down: • what actually happens during an ICE visit • the biggest mistakes employers make in the moment •...

Did you know 82 percent of buyers want more human interaction in sales, even as AI becomes more common? The newest episode of Building Up Your Business is officially live, and this one dives into exactly that dynamic. I sat down with Reed Hansen to talk about how AI is reshaping the sales world, not by replacing the salesperson, but by acting as a true sales copilot. We discussed: • why humans sti...

Your first marketing hire can make or break your brand’s future. The newest episode of Building Up Your Business is now live, and it’s one every founder needs to hear. I sat down with Fractional CMO Vanessa Ting to unpack how to build your marketing function before you can afford one. We talked about how to choose your first marketing hire, when to bring them on, and why understanding your custome...

To PEO or Not to PEO with Jeff KrumholzPEOs (Professional Employer Organizations) can be powerful tools for scaling companies — but they’re also one of the most misunderstood. In this episode of Building Up Your Business, I sit down with Jeff Krumholz, U.S. Navy veteran and HR/payroll expert, to unpack everything leaders should know about PEOs — what they do, when they make sense, and how to evalu...

The hardest part of scaling your business isn’t strategy — it’s evolution. In this week’s episode of Building Up Your Business , I sit down with Tanjina Shapiro , a powerhouse Drop-In COO who helps founders grow without burning out their people or losing customer trust. We unpack the real journey of scaling — from Seed → Scale → Sustain — and what it takes to evolve as both a leader and a company....

The future of workforce management is here and it’s powered by AI. AI isn’t just a buzzword, it’s reshaping how we recruit, manage, and grow our teams. In this week’s episode of Building Up Your Business, I sit down with Melissa Knoblock from Job&Talent to dive into how AI is transforming workforce management. We cover: ✅ Clara, the AI calling agent making 3,500 calls per minute ✅ How AI-pow...

Founders, raising money isn’t as glamorous as it looks, it’s a legal and financial minefield. That’s why I brought in Leslee Cohen, Managing Partner at All Rise Legal Counsel, for the newest episode of Building Up Your Business and it’s live now! We dig into the realities of early-stage fundraising, including: ⚖️ Why investors won’t touch you without the right legal structure. 🚩 The biggest red f...

Drowning in data—but starving for insight? The newest episode of Building Up Your Business is officially live! I sat down with Tony Carnesi , CEO of Carnegie Consulting, to talk about how leaders can stop wading through endless pages of reports and start using clear, one-page dashboards that actually drive decisions. Inside this episode: Why every C-suite member needs tailored reporting How to sim...

What happens when you combine the clarity of Business Intelligence (BI) with the power of Artificial Intelligence (AI) ? You get smarter leaders and better decisions. In the latest episode of Building Up Your Business , I sit down with Peter O’Sullivan , CEO of Highbeam, to talk about how companies can: ✔️ Organize their data so it’s AI-ready ✔️ Use BI tools to transform overwhelming reports into...

Ever wonder why some customers buy—and others disappear? The latest episode of Building Up Your Business is LIVE, and we’re diving deep into the real reason behind customer decisions (hint: it’s not just logic). I’m joined by Keith Finger , Chief Revenue Strategist at Revenue Insight, to break down the full customer journey — from first awareness to long-term advocacy — and how understanding it ca...

What do VR gaming, AI research, and family legacy memoirs have in common? ✨ Carrie Purcell. ✨ In our next episode of Building Up Your Business , I sit down with Carrie—a multi-time founder, award-winning innovator, and doctoral researcher in AI—to talk about how her eclectic background is shaping what comes next. She’s: Co-founded an award-winning VR gaming company (before the word “metaverse” w...

Sick of flaky freelancers? The fix is here, our latest episode is LIVE!I sat down with Paris Bland, founder of Digital Executive, to talk about how to actually hire high-performing remote talent, especially from South America’s creative powerhouse.💡 Why screening calls matter 💡 Where to find world-class designers + marketers 💡 How to build a hiring process that worksIf you're scaling your t...

What if I told you that your business is not too small to sell internationally and that exporting is easier than you think? On this new episode of Building Up Your Business, I sit down with global market expert and former U.S. commercial diplomat Tom Hanson to talk about what it really takes to go global. From navigating international supply chains to leveraging U.S. brand cachet and tapping into...

🚀 Ready to double down on your leadership skills? In this episode of Building Up Your Business, we dive deep into the challenge of moving from passionate doer to inspirational leader—one of the toughest transitions for entrepreneurs. Karen Colligan from PeopleThink breaks down how self-awareness can transform your leadership style and why defining your core values is essential for building a stro...

🚨 Your team doesn’t need fixing they need focusing. 🎯 Our latest episode of the Building Up Your Business podcast just dropped, and it’s packed with 🔥 insights from Heather Kay of Ready Aim Impact on how to use CliftonStrengths to empower your team, boost productivity, and build a culture where people truly thrive. 🎙️ In this episode, we talk about: ✅ Why strengths-based leadership works ✅ Ho...

🚀 Want Top Dollar for Your Business? Here’s How to Get It Selling your business can be one of the most rewarding moments of your career—if you do it right. The best deals don’t happen by chance; they happen because owners prepare early and position their business for success. 🔊 Exciting news—our latest podcast episode is LIVE! I sat down with Kevin Berson, President of Kinected Advisors, to shar...

🚨 Your Brand Story Is Either Working for You—Or Against You. 🚨 The difference between a forgettable brand and a magnetic one? How well you tell your story. Our latest podcast episode is LIVE, and we’re diving deep into how to build a brand that stands out with expert Jake Ahles, Founder of Morel Creative. We talk about: 🎯 Owning what you do best—and making it crystal clear to your audience 📢 W...