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Ken Weber

Branding Democrats

Welcome to the Branding Democrats podcast – your field guide to helping Democrats win before it's too late. Ken Weber, is author of  Branding Democrats: A Top-to-Bottom Reimagining of Campaign Strategies. The truth is: Democrats suck at branding. Branding Democrats is the solution. With our expertise in messaging and branding, we’ll lay out a process to transform the public's perception of Democrats, repositioning the party as the people who genuinely care about the well-being of all Americans. We examine the current political landscape and some notable case studies of failing Democratic campa...

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Auteur

Ken Weber

Catégorie

News

Dernier épisode

4 nov. 2026

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Épisodes

The GOP Has a Trust Problem (ft. @Truth Tony) 04.11.2026

With the midterms just around the corner, Democrats are gaining ground in some unexpected places, and Republicans are pulling out all the stops. This week on Branding Democrats , we're joined by political creator @Truth Tony to break down the state of the races, Vivek Ramaswamy's shocking attack ad against Amy Acton, and the Republican Party's growing credibility problem. We dig int...

The Blue Wave is Coming 04.11.2026

It's midterm election eve, and we can feel a blue wave coming! This week on Branding Democrats , we are breaking down the state of the races, why Americans across the political spectrum are fed up with Trump, and what that frustration could mean at the ballot box. We also dig into why the whole “both sides are equally bad” argument is a false equivalence, what's at stake in this election...

Democrats Might Win Big. Their Brand Is Still Losing. @The Justice Guy 16.10.2026

With the midterms just weeks away, Democrats have an opportunity to win big. But as Trump loses support among independents and even longtime Republicans, the Democratic Party's own brand is still struggling. This week, we're joined by political content creator Matteo (@The Justice Guy) to discuss what Democratic candidates are getting right, why voters are turning away from Trump, and wh...

Republicans Run From Trump with Bill Jubran 30.09.2026

This week, comedian and political creator Bill Jubran joins Branding Democrats to talk about what happens when politics gets so absurd it almost writes the jokes for you. We dig into Trump’s attempt to ban CNN, MS NOW, and Politico from the White House—and the incredible revelation that one of the supposedly dangerous anonymous sources cited to justify the ban was JD Vance himself. We also talk ab...

The Trump Slump 09.09.2026

This week, we dig into reports that Trump wants Republicans to run national ads touting his “accomplishments”—the kind of broad, party-level branding Ken has been begging Democrats to invest in for years. The irony? Trump is trying to sell his brand just as Americans are souring on what it has delivered. We talk about the “Trump Slump” —rising costs, economic anxiety, war, and a growing affordabil...

Can Democrats Win on Healthcare Again? with Dr. Bob Baker 03.08.2026

Healthcare is consistently one of Democrats' strongest political issues, but are we making the most of it? This week, we are joined by Dr. Bob Baker, a board-certified internist and gastroenterologist who spent more than three decades practicing medicine before retiring to teach physicians across the country how to improve the patient experience. Together, they unpack why Medicare for All is...

What It's Really Like in Congress Right Now with Rep. Mark Pocan 23.06.2026

This week on Branding Democrats, we're joined by Congressman Mark Pocan for an insider's look at Congress, the Democratic Party, and the challenges of being a sitting Democrat in the Trump era. After more than a decade in Congress, Pocan has served through the Obama years, Trump’s first term, the Biden administration, and now Trump's return to power. We ask him what has changed in W...

Dems Need Bigger Ideas with @Brad.Doggett 11.06.2026

This week on Branding Democrats, we're joined by Democratic creator and self-proclaimed "Roast Commander" @Brad. Doggett, whose videos break down the chaos of Washington, debunk MAGA talking points, and help millions make sense of what's really happening in politics. We dive into a question that could define the 2026 midterms: if immigration was the issue Republicans used to fr...

Dark Money is Keeping Democrats from Winning with @AmandaInformed 02.06.2026

This week on Branding Democrats, we're joined by Amanda of @AmandaInformed, one of the internet's best political explainers, to talk about what happens when facts alone aren't enough. We dive into today's fragmented media environment, where creators on both the left and the right are being paid to influence voters—and how Republicans have invested heavily in creator ecosystems...

How we "Unf*ck America" with @ZeeToTheHill 26.05.2026

This week on Branding Democrats, we’re joined by political strategist, organizer, and creator Zee Cohen Sanchez (@ZeeToTheHill), founder of Sole Strategies and architect behind The Unf*ck America Tour. We dive into why Republicans continue dominating political culture online while Democrats struggle to break through, especially with young voters. From Turning Point USA’s campus machine to the rise...

Trump Puts the Con in Conservative 06.05.2026

This week on Branding Democrats , we break down how while there are escalating tensions in the Middle East, Donald Trump has turned his attention to building a White House ballroom, a project most Americans oppose. So what’s really going on? We unpack how this isn’t just a bizarre side story, but a window into Trump’s core strategy: branding through spectacle, chaos, and control of the narrative. ...

From TikTok to Congress: The Future of Democratic Campaigning with Elizabeth Dempsey Beggs 21.04.2026

This week on Branding Democrats , we sit down with congressional candidate and viral creator Elizabeth Dempsey Beggs to talk about what it takes to break through in today’s political landscape. From a standout TikTok campaign moment to her background as a veteran, mom, and former Republican, Elizabeth shares how authenticity—not polished consultant messaging—is what resonates with voters right now...

Trump Is Failing — So Why Aren’t Democrats Winning? with Daryl Weber 07.04.2026

Trump is raising prices, starting wars, and saying the U.S. can’t afford childcare or healthcare. So why aren’t Democrats winning? This week, Gabby and Ken sit down with Daryl Weber to unpack the disconnect between reality and perception, and why even when Republicans fail, Democrats still struggle to gain trust. Daryl breaks down how Democrats can rebuild their brand, with simple, consistent mess...

They Know They Can’t Win — So They’re Changing the Rules 31.03.2026

This week on Branding Democrats , we break down the real strategy behind Trump’s push for the SAVE Act, and why it has nothing to do with election security. When you can’t win voters, you try to control who gets to vote. We get into what the SAVE Act would actually do, why the voter fraud narrative continues to stick despite zero evidence, and how this fits into a broader “win at any cost” approac...

He Worked for Republicans. Now He’s Calling Them Out. @TruthTony 17.03.2026

This week on Branding Democrats , we are joined by Truth Tony , a former Republican operative turned Democrat with a perspective you won’t hear everywhere. Tony opens up about his journey from working for conservative Republicans and lobbying for the Realtors to eventually working for Katie Porter — and why Trump’s rise pushed him out of the GOP for good. Together, we unpack Trump’s latest chaos,...

Trump doesn't fix problems; he just rotates scapegoats with @Jeanine Pirreaux 10.03.2026

This week on Branding Democrats , We are joined by returning guest Felicia, the creator behind the viral Jeanine Pirro (@Jeanine Pirreaux) parody account on TikTok, for a conversation that is equal parts rage, satire, and political therapy. We break down Trump’s move toward war with Iran, the suspicious timing around renewed Epstein file scrutiny, and why the chaos feels less like strategy and mor...

Trump, the Tariff Tyrant with @ShaunasBoard 03.03.2026

Gabby and Ken are back with an action-packed episode because in Trumpworld, a “quiet week” isn’t a thing. Returning guest Shauna (@ShaunasBoard) joins from the jump to unpack the chaos behind Trump’s tariff agenda: what it means for small businesses, supply chains, prices, and the total mess created when policy is made like a tantrum—and then “fixed” with new labels and legal workarounds. The conv...

Caroline Leavitt Said WHAT? with @Letsdiscusssomething 24.02.2026

This week, we’re joined again by repeat guest Chris — better known as @LetsDiscussSomething — the creator who watches Fox News and Trumpworld so you don’t have to. We dig into the Trump team’s growing desperation ahead of the midterms: the push for the SAVE Act and voter ID schemes, the nonstop “election fraud” narrative they’re resurrecting to justify future suppression, and the chaos of governin...

Are there no good Republicans? with @Politiktoker 17.02.2026

This week on Branding Democrats , Gabby and Ken are joined by Kyle (@Politiktoker) — a nurse and TikTok creator who reposts the clips he thinks more Americans need to see. Kyle takes us from casting his first vote in 2016 as a “Bernie Bro” to watching the country land right back in Trump chaos, and he doesn’t hold back on why he thinks we got here: Democrats under-selling real wins, over-relying o...

Epstein and the Billionaire Protection Plan 09.02.2026

In this week’s episode of Branding Democrats , Gabby and Ken take on the stories everyone is angry about. We start with the Epstein files and the growing outrage over how Trump’s DOJ is handling them: missed redactions that expose victims, total protection for powerful men, and a Justice Department that increasingly looks like a personal law firm for the president. If Republicans claim to be the p...

Trump's Brand is Breaking with @letsdiscusssomething 02.02.2026

This week on the Branding Democrats Podcast , we’re joined by progressive TikTok creator Chris, better known as  @letsdiscusssomething. As backlash grows over federal immigration enforcement in Minnesota, a looming government shutdown, and an economy Trump insists is “winning” despite widespread anxiety, we break down what all of this reveals about MAGA's narrative failure. Trump is caught be...

How Democrats Can Win Back Gen Z 20.01.2026

In this week's episode of Branding Dems, Ken and Gabby sit down to discuss the week's tumultuous events.  We get into everything and in between, from the ICE tragedy in Minnesota, Trump's obsession with Greenland, and how Dems can use this moment to gain momentum through midterms. Polls are showing that Gen-Z is possibly turning blue(r). How do we make sure this isn't just a re...

“Absolute Immunity” Isn’t a Talking Point. It’s a Threat. (with @HappyAtheist) 13.01.2026

On today's episode, we sit down with creator Chris, better known as @HappyAtheist on TikTok. Chris shares what pushed him from being a “just a scroller” into making political content when Trump moved toward a second term, and how his calm, clip-by-clip takedown style became such a powerful way to  cut through blatant lies online. Together, we discuss how to buildi a sustainable Democratic bas...

2026 is the Year Democrats Win. 03.01.2026

Happy New Year and welcome to 2026. We are kicking off the year with an unfiltered recap of 2025 and some predictions (and calls to action) for the year ahead.  We discuss how in 2025, Trump --- among the many terrible things he did for our country -- created a U.S. economy, where billionaires keep winning and everyone else keeps paying. We dig into what Democrats still haven’t fixed (a real, unif...

Facts Still Matter (Even When the Right Lies Louder) with @FactsStillMatter 22.12.2025

This week on Branding Democrats , we sit down with Steve—better known online as @FactsStillMatter —a Vermont-based creator and former broadcast/media professional who’s built a daily live show around politics, culture, and one big premise: facts still matter. We dig into why media literacy is basically a modern survival skill, how right-wing outlets have trained audiences to treat propaganda like...

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