Between Two Stops

AI is changing the way clients search for pool services — and most pool companies aren’t ready for it yet. In this episode, Niki Acosta talks with Jonathan Johnson and Ed Shahbazyan of Pool Profits about the future of pool service marketing, including SEO, AI search, GEO (Generative Engine Optimization), Google rankings, customer acquisition costs, and what pool pros need to do now to stay competi...

In this episode of Between Two Stops , Niki Acosta sits down with Justine Rae, Director of Community at Skimmer, to talk about the power of community in the pool service industry. They dive into how meaningful, in-person connections can drive real business growth and what makes the Skimmer Pro Summit a must-attend event. 🎧 Tune in to learn why you don’t want to miss this year’s Pro Summit happeni...

In this episode, we sit down with Joe Mischik of Painless Pool Care out of the Phoenix/Scottsdale area of Arizona. Joe has found an edge becoming a self-proclaimed “chemistry nerd" and mastering LSI. He also shares how mastering startups, caring for black pool surfaces,  and drainless acid washes has allowed him to build a premium client base. 

In this episode of Between Two Stops, host Niki Acosta welcomes Joe DiAnna Sr. and Joseph DiAnna Jr. from Primate Pool Tools. They discuss the origins of their company, the advantages of carbon fiber poles, and the innovations in their new Gen 2 poles. The conversation also covers Joe Sr.'s journey from the restaurant industry to pool maintenance, the importance of custom branding, and the wa...

In this episode of Between Two Stops , host Niki Acosta welcomes Casey Graham , successful entrepreneur and co-founder of Yummy Pools , to break down how to build a pool service business that’s not just profitable — but truly valuable . Drawing from his book From Skimming to Scaling , Casey reveals the five critical areas that private equity firms evaluate when determining a company’s worth — and...

In this episode of Between Two Stops , host Niki Acosta dives deep with Kyle Peter, founder of Nevergreen Pools , whose remarkable journey from servicing 12 pools solo to managing a 1,300-pool empire is packed with insight. Kyle shares the gritty, honest evolution of his business—covering breakthrough growth milestones, the power of data-driven decisions, route acquisitions, and how Skimmer’s bill...

In this episode of Between Two Stops , host Niki Acosta sits down with Todd Gustafson, founder of Cool Pool People, a top-tier pool service company in Frisco, Texas, managing over 1,000 pools each month. Todd shares his journey of growing a successful business from the ground up, the importance of customer care, and how fostering a strong team culture has been key to his success. He also reveals v...

In this episode of Between Two Stops, Niki Acosta of Skimmer talks to Ryan Flannery from Pool Monopoly about marketing in the pool service industry. They discuss the shift towards digital marketing, the rise of private equity in the industry, and the strategies pool companies can use to attract and retain customers. Ryan shares insights on buying vs. building routes, the importance of reviews, and...

In this episode of Between Two Stops Niki Acosta and Sharon Burch discuss the intricacies of managing a pool service business, focusing on the importance of setting up QuickBooks correctly for financial reporting and decision-making. Sharon shares her expertise in bridging the gap between pool service owners and accountants, emphasizing the need for accurate tracking of income and expenses. They a...

In this episode, we speak to Jordan and Maria Thiessen, makers of the Cyclone Filter Cleaner, an innovative product designed to make cleaning filters faster, easier, and with less mess. The best pros use the best tools, and this is one you'll definitely want on your truck!  Learn more about the Cyclone Filter Cleaner at cyclonefiltercleaner.com and use code POOLPRO to get 10% off your order! 

In this episode, we chat with Sonja Sawyer of Revdup Apparel, a company that makes high-quality branded apparel for pool professionals that is lightweight, stretchy, and resistant to chemicals. Sonja discusses the importance of branding, the design process, and offers a special discount for Between Two Stops listeners. Check out RevUp Apparel's eye-catching designs at www.revdupapparel.com an...

In this episode, we chat with Derek Callow, CEO at Swimply. Swimply is a platform that helps homeowners rent out their underutilized home amenities, primarily private swimming pools. This is presenting pool professionals with a new opportunity, as safety and water quality are important considerations for hosts and guests. Listen in to find out more about Swimply , and how you can create service of...

In this episode, we chat with JobTread CEO Eric Fotenberry. Eric shares how JobTread was started and offers tips on building a great business through efficient processes, driving productivity, fostering transparency and communication, and knowing when and how to make necessary changes. About JobTread: JobTread empowers pool builders and repair pros with simple yet powerful project management and c...

Looking to cut down on chemical expenses? Want to spend less time brushing walls? Join us for the debut episode of "Between Two Stops," where we sit down with Fred Schweer, Vice President of Sales at PoolRx, to delve into the science behind PoolRx. Is it a genuine solution or just another gimmick? Discover how PoolRx works and gain insights into effectively introducing it to your pool se...