Wolfie’s World of Running

In this engaging conversation, professional runner Matt Daniels shares insights into the evolution of the Golden Ticket Series, and the dynamics of competition in trail running. He discusses the importance of community, the challenges of training for races like Black Canyon, and the emotional connections formed through supporting fellow runners. The Golden Ticket Series has evolved, impacting the...

In this episode of Wolfie's World, I sit down with Emory, a close friend, trail running enthusiast and co-founder of Hyperlyte Liquid Performance. We discuss the evolution of trail running media, the importance of storytelling over breaking news, and the unique backgrounds of trail athletes. Emory emphasizes the need for balance in the sport, particularly as it becomes more internationalized,...

Summary In this episode of Wolfies World, elite runner Brad Popple, shares his journey from a young athlete to a successful ultra runner and business owner. Brad discusses his early experiences with running, the freedom it provided him, and how it became a significant part of his identity. He reflects on his high school and college running career, the challenges he faced, and the lessons learned f...

In this episode, I welcomed Cole Zucker, a successful entrepreneur and elite amateur marathoner, to Wolfie's World. We discuss his journey in running and business. Cole shares his early experiences with running, the importance of mentorship, and how running has shaped his entrepreneurial mindset. He delves into the cultural evolution of running in China, the rise of local brands, and the challenge...

Summary In this engaging conversation, I sit down with Christian and we explore the journey of building Near Earth Socks, the challenges of transitioning from photography to product creation, and the importance of sustainability in the running industry. We discuss Nike's recent entry into trail running, the potential impact of the Olympics on the sport, and the significance of authenticity and con...

Stoke level is high for this one, long time supporter of Wolfie's World, I'm bringing on Santi from San Antonio, TX and captain of Extra Credit run club. This one goes deep into community building and the importance of intentionally creating an atmosphere/aesthetic that is welcoming to new runners. Santi's journey reflects the importance of community support in personal growth. Running...

Chad Bruce has been a close friend for over 8 years and was long overdue for a visit to Wolfie's World. We talk about his wildly different experiences at Javelina Jundred, his explosion into the 200 mile scene, Cocodona 250, Arizona Monster 300 and his 2026 Triple Crown pursuit! Chad shares his gear knowledge specific for the 200+ mile events and his partnerships with Coros, Speedland, Path Pr...

Mikey Krater joins me on Wolfie's Wolrd from his hotel room post-New York City marathon. You can hear in Mikey's this weekend was special, the running community is special, the NYC marathon is a celebration of running. Mikey talks about his recent YouTube file "The Mikey Kratzer Picture" by MAKE RUNNING. We talk about the younger generation pushing the self-expression and run clu...

Summary In this episode, we sit down with friend of the pod Johnny Ramos, an ultra runner who recently won and set the course record at Saddles 100. We discuss Johnny's journey from a rebel rousing small town kid in Arizona to becoming a passionate athlete in the ultra running community. Johnny shares his experiences with wrestling, the impact of his upbringing, and how he balances his career...

In this engaging conversation, Matt Trappe discusses his journey in the running community, the launch of his lifestyle brand Auteur Sportif, and the importance of brand narratives in trail footwear. Matt emphasizes the importance of bridging the gap between brands and the running community. The concept of brand narrative is crucial in differentiating trail footwear from road running. Auteur Sporti...

How many Ultra Runners do you know that got their start at age 9? How many have stories of chasing down David Goggins at age 10 and mentoring Jim Walmsley into Ultra Running? I only know 1 and I'm grateful to bring him to Wolfie's World. This is the Legend - James Bonnett. Check out his coaching at McMillian Running: https://www.mcmillanrunning.com/james-bonnett/

Summary In this episode of Wolfie's World, host Brian interviews Tyson, known as Trekking with Ty, who shares his journey from a small-town upbringing in California to becoming an influential figure in the running community. Tyson discusses his early life, the impact of Boy Scouts, his struggles with addiction, and how running transformed his life. He reflects on his experiences with the Speed...

Find out how and why CBCS founder Malcolm Pascotti created a brand that is resonating from summits to urban crosswalks. Is he a runner? Is he not a runner? Listen and find out.

Wolfies World is under new management, Brian parts ways with Borderlands. What does this mean for the future of Wolfies World? Will there be changes? And probably on top of most minds Why?