The Coach Trap Podcast

Are men losing their sense of identity in today’s world? In this episode, Roberto Parrotta shares his journey into coaching and breaks down the deeper psychological struggles modern men face — from identity and purpose to emotional expression. We explore the work of Carl Jung, including archetypes and the shadow self, and how these ideas can help men better understand themselves and grow with inte...

What does it really take to master communication and turn it into a thriving coaching business? In this episode of The Coach Trap, Greg and Dan sit down with Tyon Tate — a communication coach helping professionals and entrepreneurs increase their income through the power of speaking. Tyon shares his fascinating journey from a love of music and school presentations, through corporate tech sales, an...

What’s the real difference between passion and purpose in business — and why does it matter when it comes to burnout? In this episode of The Coach Trap , Mari Harries shares her journey from restaurant owner to transformational coach, and explains why passion is the gas pedal, but purpose is the GPS . If you’re building a coaching business or navigating entrepreneurship, this conversation will hel...

Biohacking and Longevity Insights | Unlocking Longevity Secrets for High Performers What if you could slow aging, sharpen your mind, and perform at your peak — naturally? In this episode, we sit down with Nicolas Lassen, a biohacking and longevity expert who made the leap from sports science to optimising human performance. Whether you're an entrepreneur, high achiever, or simply someone who w...

90% of coaches fail. Jack AM Austin didn't. Here's why. The coaching industry is broken. New coaches are being fed fake advice, struggling coaches aren't getting clients, and most quit before they ever build real momentum. If you're serious about being in the 10% who actually make it, you need to hear this. Jack and I break down the exact coaching mistakes keeping you stuck, why co...

Breaking the Stigma: Addiction, Coaching & Why 90% of Coaches Fail with Marie Donnelly Join hosts Greg and Dan as they dive deep with Marie Donnelly, a seasoned coach with a background in social work and mental health. Marie shares her powerful journey from working in substance misuse to building a successful coaching business, revealing the harsh truth that 90% of coaches and online businesse...

90% of coaches fail in their online coaching business. Here's why—and what you can actually do about it. Gerald Woollatt spent years figuring out what separates struggling coaches from those who build sustainable practices. This conversation goes deep into the mechanics of coaching that actually works—neuro coaching, self-awareness, and the frameworks that help new coaches avoid the traps that...

How to Sell Yourself to Sell a Book in 2026 90% of coaches and online businesses quit every year. The coaching industry is littered with failed attempts, broken promises, and coaching mistakes that could have been avoided. So what separates the 10% who make it from the struggling coaches who never get coaching clients? Joel Steele knows this better than most. From overcoming genuine adversity to b...

🎙️ Treating Dating Like a Business: High-Value Dating Strategies with Rachel Mailer Struggling to find meaningful connections? In this episode of The Coach Trap, dating expert Rachel Mailer breaks down how high-value women approach modern dating like a business—strategically, intentionally, and with self-worth front and center. Rachel shares her journey from navigating dating apps in 2014 to coach...

🎙️ Finding Your Own Unique Voice in Business | Cristopher Karl Knoll In this episode of The Coach Trap, hosts Greg Styan and Dan Williams sit down with Cristopher Karl Knoll, Executive Mindset Strategist and Founder of Lead Yourself First, to explore how to find your authentic voice and approach in business. Chris challenges the cookie-cutter strategies pushed by many creators and emphasizes that...

🎯 Rule Your Emotions and Master Your Moves | Kevin Crockrom on Legacy and Life Choices How to make money online coaching with life experiences What legacy are you building right now? In this episode of The Coach Trap, Greg Styan and Dan Williams sit down with Kevin Crockrom — life coach, motivational speaker, and corporate trainer — to explore how your daily choices shape the story you leave behi...

Finding Your Niche: Leyla Holmes on Scaling a Coaching Practice | The Coach Trap Podcast Most coaches struggle because they try to serve everyone. Leyla Holmes knows that pain—and the breakthrough that comes from narrowing your focus. In this episode, she sits down with Greg Styan to unpack how early-stage founders require a different coaching approach, and why defining your niche can transform yo...

Most coaches don’t fail because they’re bad at coaching they fail because they’re bad at marketing. In this episode, Coach Trap co-founders Greg Styan and Dan Williams share exactly how to become part of the 10% of coaches who make it. Learn how to make money online as a coach, build a simple funnel that works, and finally attract clients without wasting time or ad spend.  Join the Coach Trap Comm...

Most coaches don’t fail because they’re bad at coaching; they fail because they’re bad at marketing. In this episode, Coach Trap co-founders Greg Styan and Dan Williams share exactly how to become part of the 10% of coaches who make it. Learn how to make money online as a coach, build a simple funnel that works, and finally attract clients without wasting time or ad spend. Join the Coach Trap Comm...

Breaking the Coach Trap: Achieving Inner Peace with Eddie Truong Personal Branding for Coaches | The Coach Trap Podcast Struggling to get traction as a coach? Feeling stuck, overwhelmed, or unsure how to stand out? Eddie Truong joins Greg Styan and Dan Williams to reveal the personal and professional strategies that help coaches achieve peak performance without burning out. We cover: How digital w...

From Rugby to Business: Rhod Jones’ Journey The Coach Trap Podcast Most people think discipline is about waking up at 5am and grinding harder. Rhod Jones knows it’s about systems, setbacks, and storytelling. From professional rugby to solopreneur, Rhod shares what sport really teaches about mental health, productivity, and building a business without burning out. This isn’t theory—it’s practical s...

Healing Beyond Fatigue: Katie Dean’s Journey The Coach Trap Podcast Most coaches overlook the mind-body connection that drives transformation. In this episode of The Coach Trap, Greg Styan and Dan Williams sit down with Katie Dean, a bioenergetic health coach who went from burned-out management consultant to helping others recover from chronic fatigue. We dive into: Katie’s journey from corporate...

Unleashing Potential: Angela Bennett’s Coaching Journey The Coach Trap Podcast Most coaches get stuck online because they focus on tactics, not impact. In this episode of The Coach Trap, Angela Bennett shares her journey from equestrian coaching to specializing in NLP, hypnosis, personal branding, and women’s empowerment. She reveals how she helps women reconnect with their true selves while build...

From Gym Owner to Coach: Olga’s Transformation The Coach Trap Podcast Most coaches get stuck because they chase the wrong dream or copy others instead of finding their true purpose. In this episode of The Coach Trap , Daniel Williams sits down with Olga Lapushna , who transitioned from running a franchise gym to coaching ambitious women in business. We cover: How Olga discovered her passion and ma...

Phil Adderley’s Journey to Becoming an Alcohol-Free Coach The Coach Trap Podcast Most coaches overlook the power of personal experience in creating impact. In this episode of The Coach Trap, we sit down with Phil Adderley, an alcohol coach helping people — especially those over 40 — break free from the cycle of drinking. We dive into: The real impact of alcohol on health, careers, and relationship...

What’s It Like to Be on the Receiving End of You? The Coach Trap Podcast Most coaches focus on what they do — not how they impact others. In this episode of The Coach Trap, Greg Styan and Dan Williams sit down with Vicky O’Farrell, the Queen of Behaviours, to explore the ripple effect of our actions on clients, colleagues, and communities. We dive into: How personality, values, and behaviour shape...

Autism, Coaching & Content Creation: The Power of Storytelling The Coach Trap Podcast What happens when coaching meets neurodiversity, marketing, and emotional storytelling? In this episode of The Coach Trap, Greg Styan and Dan Williams sit down with Daniel Jones, founder of Living with Dan, to uncover how he turned his personal journey with autism into a movement that’s reshaping coaching and...

Why Most Coaches Fail (ft. Christopher Down) The Coach Trap Podcast Most coaches fail. Not because they don’t care. Not because they aren’t talented. But because they’ve fallen into The Coach Trap. In this episode, Daniel Williams sits down with Christopher Down, a coach who’s been in the trenches and found a way through the grind. If your calendar is empty, your content ignored, or coaching feels...

Unlocking Potential: Craig Drake’s Coaching Journey The Coach Trap Podcast Most coaches struggle not because they lack skill, but because they haven’t defined their audience, mastered storytelling, or built trust consistently. In this episode of The Coach Trap, we sit down with Craig Drake, a coach with 20+ years in management and leadership, to unpack the strategies that turn experience into real...

Think Smart: Mastering Mindsets with Emrah Ikiok The Coach Trap Podcast Most people don’t fail because they lack talent. They fail because they think in the wrong way. In this episode of The Coach Trap, we sit down with Emrah Ikiok to explore how mindset shapes every decision — and why mastering your thinking is the ultimate unfair advantage in coaching and life. We break down: How to build a ment...