The Wow Factor

Tim Eaton is the Founder and CEO of  NutraMedix , a company dedicated to developing plant-based nutritional supplements while operating from a mission far greater than business success. A former missionary pilot in Peru, Tim's journey took him from flying supplies into remote villages to learning about medicinal plants from indigenous communities, ultimately leading him to build a company centered...

Lee Greenwood is an award-winning recording artist, songwriter, and American icon best known for writing and performing " God Bless the USA ," one of the most recognized patriotic songs in American history. With a career spanning decades, Lee has earned numerous industry honors, including multiple Male Vocalist of the Year awards, while using his platform to celebrate faith, family, freedom, and s...

In honor of the life and legacy of Bob Woodson, we are re-airing this special conversation. Bob, Founder and President of the Woodson Center and 1776 Unites , dedicated his life to poverty alleviation and empowering disadvantaged communities to become agents of their own uplift. His decades of service, wisdom, and commitment to helping communities discover their own solutions left a lasting impact...

Governor Kevin Stitt is the 28th Governor of Oklahoma, entrepreneur, business leader, husband, and father of six. Before entering public service, Governor Stitt founded Gateway Mortgage with just $1,000 and a computer, growing it into a nationwide financial services company with more than 1,000 employees. Guided by his faith, commitment to family, and belief in the American Dream, Governor Stitt h...

Ines Franklin is a teaching pastor, speaker, and author of Blended and Blessed and Uncharted: Navigating Your Unique Journey of Faith. Originally from Puerto Rico, Ines has experienced firsthand the complexities of brokenness, blended family life, redemption, and restoration. Through her writing and ministry, she helps families navigate difficult seasons with honesty, grace, and a faith-centered p...

Heather Rice-Minus is the President and CEO of Prison Fellowship , the nation's largest ministry serving those impacted by incarceration. With a background in law, public policy, and justice reform, Heather has dedicated her career to helping people encounter hope, dignity, and restoration through faith and community. Through her leadership, Prison Fellowship continues to expand its mission of sup...

Derek Coburn is a financial advisor, entrepreneur, and author of Let's Retire Retirement, a book that challenges the traditional idea of retirement and encourages people to think more intentionally about wealth, work, purpose, and the future. Through his work, Derek helps leaders and families rethink what it means to plan well, live generously, and build a meaningful life beyond financial success....

Jennie Groff is a co-founder and leader behind  Stroopies , a purpose-driven business rooted in Lancaster, Pennsylvania, that creates handcrafted stroopwafels while providing meaningful employment opportunities for resettled refugee women. Raised on a dairy farm, Jennie's journey into entrepreneurship wasn't traditional, but through faith, persistence, and a deep commitment to community, she and h...

Steve Hochman is a fitness entrepreneur, coach, and international bestselling author of  The 3 , known for helping thousands achieve lasting fat loss and improved health without restrictive dieting. As the founder of OC Fit Body, a multi-location fitness and coaching business, Steve has spent over two decades helping clients transform their bodies and reverse chronic conditions like type 2 diabete...

Mark Batterson is the lead pastor of  National Community Church in Washington, D.C., and a prolific bestselling author known for his ability to blend faith, leadership, and personal growth into practical, lived-out wisdom. With more than two decades of writing and nearly 30 years of pastoral leadership, Mark has built a legacy centered on long obedience, bold vision, and unwavering trust in God's...

Josh Block is the longtime leader of  Block Imaging , a global healthcare equipment company known for its distinctive people-first culture and multigenerational family leadership. After unexpectedly stepping into the president's role at just 29 years old, Josh spent the next decade and a half guiding the organization's growth from a $30 million business into a thriving enterprise of over 425 team...

Dr. Emerson Eggerichs is a longtime marriage teacher, speaker, and author, that has helped couples for decades. A former senior pastor at Trinity Church in East Lansing, Michigan, Emerson's work blends pastoral experience, biblical study, and real-world marriage dynamics into practical tools couples can use immediately. In this episode, he joins Brad for his third visit to  The Wow Factor this tim...

David McDonald is the owner of Escalante Golf and a third-generation car dealer originally from Roswell, New Mexico, raised in the Denver area. A former college tennis player at the University of Oklahoma, David carries deep work ethic values shaped by family, faith, and decades of business leadership. Today, he leads Escalante Golf with a long-term stewardship mindset, building private clubs and...

Dick Stricklen is the owner of Motor City Auto Center in Bakersfield, CA, a sprawling campus which includes a Buick/GMC dealership, a Lexus dealership, and a large used car & truck operation. Dick's team devote themselves to helping and serving their customers and providing staff with the opportunity to develop their skills and interests. Dick took over the GMC dealership at the age of 19 after hi...

Gracie Formsma is a college student at Samford University, co-founder of  Love Gives , a hat brand in the Generous Family ecosystem. She's also the daughter of The Wow Factor host, Brad Formsma. Originally from Michigan, Gracie moved with her family to California about a decade ago, growing up in a home shaped by faith, generosity, and the gritty reality of launching the nonprofit I Like Giving an...

  Ron Blue is a pioneering Christian financial planner, longtime CPA, and founder of the firms and ministries that helped shape today's faith-based financial movement. After growing up in Indiana, studying at Indiana University, and working for KPMG in New York, Dallas, and San Francisco, Ron returned home to start his own CPA firm in 1970. That firm would grow into one of the top 50 accounting fi...

Sandra Teplinsky is an American-Israeli Messianic Jew, former attorney, and author based in Jerusalem. Raised on the South Side of Chicago, Sandra experienced antisemitism early in life—an upbringing that shaped both her faith journey and her long-term focus on helping the church understand Israel through a biblical lens. Through decades of study and ministry, she has written and updated  Why Stil...

Jordan Raynor is a bestselling author, serial entrepreneur, and the Executive Chairman of Threshold 360 , a venture-backed tech company. A sixth-generation Tampa native, Jordan has built and exited multiple startups, served in the political arena, and now devotes his life to helping Christians connect the gospel to their everyday work. Through his books, podcasts, and speaking, Jordan's mission is...

Matt McPherson is an inventor, entrepreneur, and passionate follower of Jesus Christ whose companies have reshaped two industries, archery and high-end guitar manufacturing. As the founder of  Mathews Archery , one of the most respected names in hunting and bow technology, and McPherson Guitars , known for their unique design and pristine tone, Matt has spent decades building world-class products...

  Dr. Rick Lytle is the President and CEO of the  CEO Forum , a ministry organization that mentors and disciples Christian CEOs and senior executives leading companies with $100M+ in revenue. With a background in academia and a Ph. D. in marketing, Rick spent years as a professor and business school dean before stepping into his role at the CEO Forum. His mission? To support leaders in building li...

Brent and Tracey McKee are the visionary founders behind  McKee & Company , a luxury furniture and interior design business that's been redefining the Southern California design landscape for over 26 years. Known for their thoughtful, timeless style and deep commitment to quality and service, the McKees have built more than a business, they've built a trusted, relationship-driven brand. Now, they'...

Tia Newcomer is the CEO of CaringBridge , a nonprofit providing a vital digital platform where families can communicate, receive support, and rally their communities during health journeys. With a career that spans Revlon, PepsiCo., Hewlett-Packard, and multiple health tech ventures, Tia brings a rich background from the for-profit world into the heart of the nonprofit sector, or as she prefers to...

In 1987, John O'Leary was a curious nine-year-old boy. Playing with fire and gasoline, John created a massive explosion in his home and was burned on 100% of his body. He was given a 1% chance to live. This epic story of survival was first showcased in his parents' book, Overwhelming Odds , in 2006. It was this book that first invited John to embrace his miraculous recovery and share it with the w...

Bill Johnson serves as the Senior Leader of  Bethel Church in Redding, California. Known globally for his teaching on revival, faith, and the Kingdom of God, Bill's ministry has been marked by a consistent focus on gratitude, generosity, and living a life shaped by God's presence. Through decades of leadership, he has taught that generosity is more than financial giving—it's a lifestyle of humilit...

Bill Johnson serves as the Senior Leader of  Bethel Church in Redding, California. Known globally for his teaching on revival, faith, and the Kingdom of God, Bill's ministry has been marked by a consistent focus on gratitude, generosity, and living a life shaped by God's presence. Through decades of leadership, he has taught that generosity is more than financial giving—it's a lifestyle of humilit...