The Visual Lounge

It’s The Visual Lounge’s third birthday!  To celebrate, host Matt Pierce shares some of the most memorable and insightful moments from the past three years.  This episode features clips from Brian Fanzo, Cara North, Josh Cavalier and plenty of other incredible guests discussing the importance of understanding your viewers, making the first jump into video, why accessibility is essential...

If you want to upgrade your sales strategy, first start with how you communicate. Emails and phone calls can only take you so far.   If you want to communicate in a way that gets the message across and helps you stand out, then images and videos are the way to go.   In this episode of The Visual Lounge, Peyton Towler, Head of Global Growth at TechSmith, breaks down how videos a...

Is there a communication disconnect at your workplace? Maybe in-person or Zoom meetings are not working the way you’d like. Or perhaps lengthy emails are just causing more confusion than ever.  In this episode of The Visual Lounge, we explore five “broken” workplace communication methods and ways to improve them. Communication can and should be flexible if you want to get your message across...

What’s the secret to effective customer education?  On this episode of The Visual Lounge, Adam Avramescu, VP of Customer Education & Engagement at Personio, explains the principles behind his Customer Education Manifesto and how they can help your business reach positive outcomes for retention, expansion and lifetime value.  Plus, he shares his route into the industry, how videos and...

What does success mean for customer education professionals, and how can they make sure they reach their goals?  Debbie Smith, President of CEdMA, joins this episode of The Visual Lounge to share the top skills required to excel in customer education.  She tells us her advice for creating customer education videos, the importance of keeping business goals in mind and the best metrics by...

Creating video doesn’t always have to be complicated. The Visual Lounge guest Edie Clarke, Virtual Video Producer and Editor, explains in this episode why simpler is often better when it comes to video.  Edie packs lots of advice into our discussion, including her top tip for creating videos, how to avoid perfectionism, the best approach to scripting, and much more.   We also get a...

What’s the secret to anytime, anywhere training? This week’s guest makes the case for video. JD Dillon, Founder and Principal of LearnGeek and Chief Learning Officer at Axonify, joins this episode of The Visual Lounge.  He explains how video can be used to train frontline workers, how it adds unique value for learners and why the communicator of the message is crucial to impactful video conte...

It’s clear the world of video is changing, but what are the most significant shifts facing video creators in the near and distant future?  On this episode of The Visual Lounge, Matt Pierce, our Learning & Video Ambassador, shares his thoughts on the future of video. Matt has given a presentation on what video creators should expect and asked industry experts, peers and former podcast gues...

There’s always emotion behind change, so how can video creators convey change in a positive way, leaving their audience inspired?  On this episode of The Visual Lounge, Jake Gittleson, Senior Expert in Learning Design at McKinsey & Company, shares his thoughts.  Jake runs a research and innovation lab, helping individuals identify what they should be aware of and what they should con...

Effective video content can encourage people to have deep conversations that help them develop in the workplace. But what are the first steps in using video to impact a learning culture?  Andrew Barry, founder of learning consulting and creative production company, Curious Lion, shares his thoughts on this episode of The Visual Lounge.  Plus, Andrew shares his definition of a learning cu...

If you’re looking for a new way to educate your audience, showcase your value and spread your message, this is the episode for you!  On this week’s The Visual Lounge, we are joined by Rob Wilson, video creator and YouTuber-in-Residence at VidIQ. He helps creators realize their ambitions and become financially sustainable in the process.  Rob shares how he defines success on YouTube, tack...

Ready to amplify your video production superpowers with AI? From prompting to finding tools and everything in between, this episode of The Visual Lounge is the perfect guide to get you started.  Whether you’ve already started using it or feel afraid about jumping in, this episode is teeming with tips, ideas and pointers to help you unlock AI’s potential.  We are joined by friend of the s...

What sets apart the hobbyists from the pros on YouTube?   It’s all about consistency. Salma Jafri, a Video Marketing Coach, Consultant and Speaker, is a big believer in brand consistency on YouTube, and how it can help build a loyal following.  She joins The Visual Lounge to explain her process behind visual branding consistency and shares some top tips that she gives to fellow vide...

What makes a successful video? The answer to that question is different for everyone. However there are some things that all creators more or less agree on.    For example, as this week’s guest says, if your video is packed with information, engaging to watch and super-enjoyable, you’ve done your job (no pressure!). If you need some extra tips to help you reach these goals, this epi...

Have you found yourself putting enormous time and effort into creating a video, only to end up dragging it straight to ‘trash’?   Feeling like your work’s not good enough is tough, which is why it’s so great to hear that you’re not alone. On this episode of The Visual Lounge, we’re delighted to welcome creative powerhouse, Eddie Grey.  Eddie is a Los Angeles-based musician, composer...

Get ready to level up your content game as this week’s guest provides actionable tips to enhance your strategy with video.  Andrew DeBell, Senior Learning Content Strategist at Atlassian University, returns to The Visual Lounge for this episode.  He shares how he got started making video, explains why AI is not to be feared by content teams and shares advice on creating systems to priori...

Would your business benefit from creating learning simulation videos?   These step-by-step videos can help learners master their craft and reach their A-game.   But we know how it is…they seem too complicated or costly, or maybe they’re just low down your to-do list. However, this guest breaks it down perfectly so you can get started right away.  On this episode of The Vis...

Ready to create videos that stop the scroll and wow your audience?   On this episode of The Visual Lounge, Matt Pierce, TechSmith Learning & Video Ambassador, delivers a masterclass on how to level up your video content.  Matt provides tips to make your videos pop, such as maximizing the impact of text, bringing images to life and using music wisely.  Plus, he provides step...

We’re covering something a little different this week on The Visual Lounge…  In this episode, we are joined by YouTube creator Nico Edward. Nico creates reaction videos on the channel WhatchaGot2Say where he has almost 300,000 subscribers.  Nico takes us through his YouTube journey, how he uses Camtasia to streamline his production and editing processes and explains how to create impactf...

Video lets your personality shine through…and having an Australian accent no doubt helps too!  On this episode of The Visual Lounge, we are joined by Troy Hunt, Pluralsight Information Security Author & Instructor. Troy reveals all about how he got into creating videos, his scripting processes and why video is the perfect medium for him.  Plus, he shares how he became a tech pro, whe...

Want to build an academy for your educational video content?   This episode of The Visual Lounge features Jaclyn Anku, Director of Community and Education at Gusto, and Elliott Morin, Creative Director at 3Motion Creative and Creative Founder of Jettison Creative.  Jaclyn and Elliott explore their work together on Gusto Academy, how the project came about and why building an academy...

When done right, video learning can be so effective. But what does the research tell us we can improve?  In this episode of The Visual Lounge, Patti Shank, President of Learning Peaks, explains how instructional video creators can make their work easier to process.   Patti discusses how she got started in the industry, her articles on research around eLearning and tells us the one t...

Gaining the trust of your audience is a tough task. In fact, it’s much easier to lose it!  That’s why we invited Peter Hopwood, Global Speaking and TEDx Coach, to take us through his top tips on building trust, holding your audience and coming across like a pro on camera.  Peter runs his own business, Hopwood Story & Speaker Coaching, and also works in coaching, strategy and hosting...

When you break educational content down to its fundamentals, it’s all about helping people to address a need or solve a problem. And that’s what informs all of Kevin Stratvert’s videos.   With almost 2 million subscribers on YouTube, Kevin teaches millions of students around the world every month across YouTube, Instagram, TikTok, and other social media platforms to help them master tech...

Hybrid work is about balancing meetings with getting your head down, while allowing yourself the odd break, all while contending with family life continuing around you (or maybe noisy neighbours!).  If that sounds familiar, this episode could help.  Amy Casciotti, Vice President of Human Resources, joins Matt Pierce, Learning & Video Ambassador at TechSmith, to delve into our Async F...