The One Percent Show

Schools teach kids how to earn money—but rarely how money actually works. In this episode of The One Percent Show , Eric Elkins and Allyssa Brooke unpack the lessons about wealth, work ethic, and financial literacy that are often learned at home, not in classrooms. The conversation explores why money remains a taboo topic for many families, how outdated systems shape financial habits, and th...

Getting rich is one thing—but staying wealthy is a completely different challenge. In this episode, Eric Elkins digs into why so many fortunes fade over time and what separates lasting wealth from short‑term success. The conversation explores discipline, process, and decision‑making, using real‑world examples from athletes, entrepreneurs, and multi‑generation families. Eric discusses lifesty...

Very few people reach the 1% by moving fast—and that’s exactly the point. In this episode, host Eric Elkins unpacks what truly separates top performers from everyone else, using Warren Buffett’s long-standing principles as the foundation. The conversation explores patience in an instant‑gratification world, why process matters more than headlines, and how comfort can quietly stal...

What if the secret to wealth wasn’t just making more money, but mastering your time? In this episode, Eric Elkins reveals how the top 1% outsource, automate, and delegate to reclaim their hours and focus on what matters most. Learn how intentional time management, strategic delegation, and minimizing distractions set the elite apart—and why defining your priorities is the first step to...

What do Milton Hershey, Oprah Winfrey, and Howard Schultz have in common? They didn’t inherit wealth—they built it. This episode explores the grit, vision, and relentless drive behind self-made icons who rose from poverty to the top 1%. Host Eric Elkins discusses how rejection, passion, and learning from failure fuel transformation, and why being a “one percenter” is about...

What if the difference between surviving and thriving isn’t just about how much you earn, but how you think? This episode pulls back the curtain on the habits, mindsets, and strategies that separate the top 1% from everyone else. Host Eric Elkins shares insights from years of working with high-net-worth individuals, exploring how belief, resilience, and daily intention shape financial succes...

What if everything you were taught about money is wrong? In this episode, Eric Elkins challenges conventional financial wisdom—from saving 10% to fearing risk. He walks through 12 habits of the ultra-wealthy, including how they view time, build networks, and make bold decisions. With real-life examples and candid insights, Eric shows how being intentional in every area—from parenting t...

Can debt actually build wealth? In this eye-opening episode, Eric Elkins explains how the 1% use debt as a strategic tool—not a trap. From arbitrage to margin loans, Eric reveals how calculated borrowing can unlock opportunities and accelerate financial growth. Learn the difference between destructive and productive debt, how to become your own bank, and why mindset matters more than math. W...

What if the biggest barrier to wealth isn’t money—but mindset? In this episode, Eric Elkins breaks down the mental habits that separate the ultra-wealthy from the rest. From long-term thinking to calculated risk-taking, Eric shares how the 1% approach investing, time, and relationships differently. Learn why writing down your goals matters, how to plan like a pro, and why surrounding y...

What does a grocery store cashier living in a trailer teach us about wealth? In this debut episode, host Eric Elkins shares the story that changed his financial philosophy forever. Eric opens up about the habits, mindset, and lessons that shaped his journey. Discover why judging by appearances can be misleading, how compounding interest works in real life, and why annuities deserve a second look....

Step into the world of extraordinary financial achievement with “The One Percent Show,” hosted by financial advisor Eric Elkins. Created to share the stories and strategies of the world’s top entrepreneurs, listen in to learn more about the tools and practices that will empower you to push beyond your limits of growth, embrace continuous learning, and turn your financial dreams i...