The Kim Doyal Show

The Future Of The Podcast Is Something I’ve Been Thinking About A Lot Lately. If you’ve been wondering what’s up with the podcast… join the club. After doing this for so long, I was really thinking that maybe it was time to turn the page and put it to bed. But the more I thought about it, the more I knew that that decision wasn’t coming from the right place. The last thing people would say about m...

Before we get too much into discovering and defining Your ONE Thing, I want to preface this by saying that it isn’t about only doing or having ONE thing. Even though that level of focus is pretty amazing (and is something I’m working towards, it’s a process). This is about creating the ONE thing you’re known for. Not a niche (swear I’m not anti-niche, I’m anti-ONLY-niche), but more of a brand phil...

Today, I’m coming to you not from my usual studio setup but rather from the driver's seat of my car. This freestyle episode is all about embracing what I like to call "sacred simplicity" in both our personal and professional lives. 06:41 A Busy weekend led to a much-needed rest. 09:11 Appreciate health because it can be fleeting. 11:52 Woman shares emotional video, regrets, seeks comfort. 15:21 Wo...

I Think It’s Safe To Say Most Content Creators Are Using AI For Content Creation These Days. But I thought I’d go deeper, specifically, with how I’m using it. There are a few different ‘camps’ when it comes to AI and some of them are totally over my head. In other words, I’m not sure that I really care how it works, what LLMs are doing, which companies have completed a new round of billions of dol...

Organic traffic still works. It’s not that I thought it didn’t, but in many ways, I think I had resigned myself to thinking it was so much harder than it used to be. In some ways, it is harder, but in other ways, we have so many tools at our fingertips (AI) that there’s no reason you can’t test and try things much faster. You can get data in 90 days that will tell you what’s working. Depending on...

There is something so absolutely freeing about getting older. I was texting with a friend in Costa Rica the other day to set up a time to chat. I had been hoping to go down in April to bring some stuff down before my move in July, but with my Dad selling his house, I decided not to. In our text conversation, we both said that we would put it on our calendars and put sticky notes everywhere so we d...

Someone Has To Go First. I don’t remember where I heard that (or read it), but it certainly struck a nerve. I wrote it down because I knew it would be a podcast episode the minute I read it. Before we go into that, though, let’s do a quick catch-up and recap, shall we? I’m kind of tripping out that we’re almost halfway through March already. Mind you, I’m not complaining. I looked at the weather f...

As we wrap up our incredible journey through the "Everything is Content" series, I want to take a moment to reflect on the profound concept we're diving into today: zigging when everyone else is zagging. Throughout this series, we've explored various facets of content creation, but today, we're tackling the essence of differentiation and the power of personalization in our content strategies. Imag...

Kim [00:00:00]: Hey, guys. Welcome back to part 4 of this special series called Everything is Content. First of all, thank you so much for listening this far this week. And if you haven't listened to the first three, I highly recommend them because they all kind of build on each other. But today, we're gonna talk about documenting. We're gonna talk about documenting with a little bit of a twist. A...

Unleashing the Power of Content Karma in Your Strategy Embracing the Concept of Content Karma Hey, everyone! Welcome back to the third installment of our "Everything is Content" series. Today, we're diving into a concept I'm super excited about—let's call it "content karma" for now. It's inspired by Matthew Dicks' enlightening book, "Storyworthy," which revolutionized my view on storytelling and c...

Telling Your Stories When Content Becomes Personal: My Journey Through Storytelling I’m thrilled to dive deep into a topic that’s close to my heart and crucial for creators, coaches, and course creators everywhere: the power of personal storytelling in content creation. In the world of copy and content, there’s a prevailing notion that it’s all about the reader, not about us, the creators. But let...

Hey, guys. What's going on before we get into today's episode? This is a special series that I'm doing this week. It's a 5 part series based on Everything is Content. Now you might remember, I don't know, a month and a half ago, 6 episodes or so ago, I did an episode on Everything is Content 2.0. And I'll link to that in the show notes for this. But I'm actually hosting an Everything is Content wo...

00:00 Sending random rants, reconnecting with authenticity. China. 05:31 Embracing ignorance, shifting perspective, and embracing fun. 09:13 Balancing organic and paid traffic for brand. 11:49 Challenges with apps integration, user demands, burnout. 15:38 Frustration with big companies and their rules. 17:23 Generic ebook platform with AI and marketing features. 22:43 Seeking genuine connections,...

Simplifying your business to increase sales might seem counterintuitive, but it’s far from it. The funny thing is if someone had told me five years ago that I wanted to simplify my business, I’m pretty sure I would have disagreed with them. I was reminded of this last weekend while working on my new site. I’m using  KadenceWP ( which I absolutely LOVE), and because it’s been a long time since...

There’s nothing like pissy internet trolls to help you get crystal clear about who you engage with and that you don’t owe anybody anything. Not to mention the joy of choosing to block these people from your life. My friend Karen Michaels (a brilliant social media strategist) repeatedly repeats that it’s vitally as important to curate your feeds as it is to post and engage. I won’t get into a bunch...

There is nothing like a little avoidance to force your hand on getting some much-needed clarity. Especially when the priority is cash. Let me back up a little and share what brought me here. I spent a lot of last year trying to remove things from my business, or so I thought. On one hand, I created some incredibly solid habits that have stuck, but I feel like I still haven’t moved the needle on th...

Choose one primary marketing objective. And it should be email; the rest is just icing on the cake. But, before we get into that… One thing that has me really excited about the New Year and 2024, in general, is that there seems to be a broad desire in the marketing space for things to change. Hallelujah! A few things have contributed to this. The last 3+ years have been a little nuts across the gl...

Lessons Learned and Finding My Voice Again resonated much more than doing a typical year-in-review post (at least how I’ve done them in the past). And for what it’s worth, that’s kind of the theme for this next year: both with business and my life. In other words, doing things differently. Initially, I was excited to do a year-in-review podcast. I’ve always enjoyed doing my look back on the year a...

Do you want to Grow and scale in 2024? This episode is for you. I know you might be thinking, “Um… duh Kim, who doesn’t.” But I will take this in a different direction than you might expect. At least compared to trite advice, you might see popping up at this time of year. Like everything I’m doing moving forward, this episode is going to be a mix of things that speak to both the tangible (tasks) a...

I came up with Everything Is Content back in 2016. I turned it into a hashtag: #everythingiscontent, and now you can find that hashtag used across social media. Was I the original creator of that hashtag? Who knows, but when I started using it, you couldn’t search it. I created it because I discovered how incredibly true it was. This was after I had been writing as The  WordPress  Chick...

My friends and I recently revived something we used to do years ago. But first, a little backstory about these friends… These are my high school friends, and still, to this day, are near and dear to me. I’ve known one of them since kindergarten, another since 6th grade, and the rest are all from my freshman year in high school. So these are lifelong friends. By this stage in life, we’ve been throu...

Kim [00:01:22]: Welcome to another episode of The Kim Doyal Show. I always say I'm very excited about my interviews, and it's true because I only talk to people I know, admire, and respect, and this is actually our 2nd time talking. But The 1st conversation I had with my guest, Marco Schmidt, which I'll do an official introduction in a minute, it was like I felt like we could have talked for hours...

The digital marketing and creator space is one where you can go from feeling excited and inspired to jaded and exhausted in only a few weeks. I’m going to stay away from the advice we’ve all heard about productivity and routines because I agree with most of it… and that’s not what this is about. Plus, I don’t subscribe to the idea that there’s “one” right way to do anything. There’s only a “right...

I did it! My First Live Retreat is in the books! It was everything I hoped for and some huge a-ha moments for me personally. I'm going to share how it came about (Finally! This has been on my list of things I've wanted to do for as long as I can remember), taking imperfect action, the work involved, the event itself, and how I'm feeling a few weeks later. Even if you don't want to host your own re...

Kim [00:00:00]: Hey there. It's Kim Doyal, and welcome to my show where digital marketing meets real stories, experiences, and strategies. You'll get a behind the scenes look at what's working and not working in my business as well as other experts who show up and share their stories. As much as I love talking about tangible marketing principles and tactics, we'll dig a little deeper with mindset...