The Hear It Podcast

This episode we speak to Emma Gilmartin, Head of Social Media and Student Communications at the University of Glasgow.  We explore how to maintain an authentic voice across channels, why it's important to develop your community - particularly when issues arise -  and how all aspects of your community can play its part.  Emma's award-winning activity at the University of Glasgow stems from the univ...

Universities have a complex campus community to reflect when it comes to engaging current and prospective youth audiences. Azeem Ahmad has worked in digital marketing for a while, moving from agency to client side and then over to the Higher Education sector, working as Digital Marketing Manager at Staffordshire University.  He shares how he used data to inform his approach as well as talks on ano...

Mara is the Director of Digital Communications for global youth charity, One Young World . Valuing a youth audience is one thing, but empowering it to create change is what One Young World is best known for. We talk about how Mara landed at One Young World, ask for advice on how to help develop young people's voice through different lines of communications and asked how they've done this through l...

Alistair has worked in digital marketing for over 12 years, with around 6 years working in the Higher Education sector. Currently working at The University of Mancheste r, he shares how he and his team reflect youth voice in the content they deliver, as well as value youth voice to shape the work that they do and inform how to get the tone right.  We also find out what brand and campaign Alistair...