The Good Growth Podcast

Why is nobody worried about GA4 yet? In March 2022, Google announced that it would end support for Universal Analytics by June 2023. Brands across all sectors must switch GA4, the new system by that time. If they do not prepare, they risk losing years of data and insight. But there are things you can do now. Mike Duke, our Chief Product Officer, and David Watkins, Senior Analytical Researcher, tal...

Can you recall the last great customer experience you had? The former head of customer experience for Ann Summers and Mountain Warehouse talks to our host Dan Kendall, about how brands should think holistically about a customer's journey. Jo Hyder, Principal Consultant at Good Growth, highlights the importance of making decisions based on customer-lifetime value.

The CEO of LK Bennett, Darren Topp, is joined by Global Operations Director of Fat Face, Mark Wright. In Part 2, they discuss the importance of environmental and ethical credentials for retail brands, and how they impact shopper behaviour. Later, they offer their predictions for UK retail in 2022.

The CEO of LK Bennett, Darren Topp, is joined by Global Operations Director of Fat Face, Mark Wright. They discuss the current shape of UK retail. Drawing from their experience as industry leaders, they provide top insights to the challenges facing brick-and-mortar stores. They also talk about changing customer behaviours, and how retailers may have to adapt.

Want it now? Perhaps you can. The rapid delivery market has accelerated, well… rapidly! Urban-based shoppers today now have a selection of apps to order groceries to their door in less than 20 minutes. Alex Murray, Principal Consultant and digital grocery guru, joins Dan to explain how and why new players have emerged onto the market. He discusses what these startups can offer, whether they are su...

Enjoyable ad breaks? Are they possible? If you listen to your viewers, they can be. By integrating customer research and experimentation into their team, ITV Hub has continued to grow in the competitive video-on-demand (VOD) market. Good Growth has provided experience and maturity in testing and customer-centric modelling to help evolve ITV’s digital platform. Change can start with individuals. IT...

Who says robots can’t understand humans? On this episode, Andrei introduces us to his business, BotsAndUs. He explains how the use of ‘Bo’, their customer-facing robot, can help improve a customer’s experience; whether they be at an airport, a shopping mall or in a store. Andrei then explains by listening and responding to his own customers, they developed a new Bot, ‘Mim’, that delivers real-time...

Why should Heinz Beanz be confined to the can? That’s what Kraft Heinz’s Northern European President, JoJo de Noronha questioned when she took up the role 18 months ago. JoJo joins Dan to explain how Kraft Heinz have innovated the Heinz Beanz brand through listening to their customers and observing trends in the FMCG market. Teaming up with Good Growth, they launched their Direct to Consumer propo...

In this episode Dan Kendall speaks with fellow Good Growth colleagues, Tori Hermione Baker and Francesca Bateman on the representation of women and those of the LGBTQ+ community in the workplace and in leadership positions, as well as the influence businesses can have in actively promoting diversity and inclusivity.

Through all the challenges and stresses of the global pandemic, opportunities to innovate clinical care and improve the patient experience have been realised. Dan speaks to the CEO of the Royal Devon & Exeter NHS Foundation Trust on the outstanding work performed by NHS staff over the last year and how the pandemic has accelerated the need for new ways of delivering care, through digital platf...

With a vast experience of working in Ecommerce with global brands across Europe & Africa, there is no one better to discuss the relationship of brands in Ecommerce than Dean McElwee. Dean speaks of his learnings of working in different marketplaces, and the different expectations of consumers, with the increasing demand for a personalised shopper experience. He concludes by citing the pandemic...

Mark Preston grew up on the rural farms of Australia learning about old cars, broken down trucks and complex machines. He first stepped into his motorsport career at his University down-under where he soon came over to the UK for an international study program in his mid 20's. Fast forward 20+ years and Mark has quite the motor sporting CV, ranging from Arrows Grand Prix, to McLaren and now DS TEC...

Fat Face’s Global Operations Director, Mark Wright kicks off our new series by looking back at 2020, and the challenges he and the retail industry have faced to not only survive but thrive during the global pandemic. Mark outlines how agile they have needed to be in the way they operate and plan for the months ahead to ensure Fat Face continues to grow as we move through and beyond the pandemic. H...

In our final podcast of the year, Sir Vince Cable provides a compelling insight as to why he used innovation as a means of emerging from the 2008/9 financial crisis during his time in Government and advises on how this can be applied to the UK's recovery from the Pandemic. Regarded for his pragmatic and straight talking style, along with a strong background in Economics, he shares his view of the...

Lord Victor Adebowale has devoted his career to tackling health inequalities in society, through all his accomplishments, his aim is to simply leave a place in a better state than he found it.

The wonderful Anna Rawling sat down with host Dan Kendall to share her insights from a hugely successful career in media and now with The Business of Fashion. Alongside her accomplishments of leading customer acquisition and retention strategies in a disruptive media industry, she is a passionate advocate for equality, inclusion and diversity. You’ll be sure to find her informative, engaging and p...

In our next episode, Good Growth’s Director of Insight & Analytics, Mike Duke, sits down with Dan to outline why many businesses are inaccurately reporting performance online because of the inability to look beyond singular metrics and consider why customers are not buying. He explains how Good Growth can help businesses alter their approach by applying feedback from their own customers to det...

To kick off Series 2, Dan is joined by Marketing pioneer, Simon Gulliford, Digital guru, David Plumb and Good Growth's Chairman & co-founder, Prof Chris Bones. Dan quizzes them on what innovation is all about as his guests discuss, debate and divulge into their own experiences of strategic innovation at a global scale.

Our host, Dan Kendall previews what you can expect to hear through series 2 of the Good Growth podcast.

Our host, Dan Kendall talks about who we (Good Growth) are, what you can expect from listening to our podcast, and previews the first season.

Dan is joined by Tommy Router to summarise what we have learned from our guests during the series. They discuss the significance of our guests' comments given the circumstances we find ourselves in today as well as the key themes that emerged throughout the series. Finally, Tommy gives his three key takeaways for leaders in e-commerce as we enter a post COVID world.

Our host Dan Kendall is joined by senior business leader Rob Muller. Having previously held roles with QVC in their Philadelphia HQ across two decades, Rob took up his position in London as CEO of the UK market in 2016. In this podcast, Rob discusses how he and his team have transformed QVC UK from a teleshopping pioneer into an omnichannel experience. He touches on the role QVC may play moving fo...

Our host Dan Kendall is joined by business legend Feilim Mackle. Having held senior roles with Dixons Carphone, O2, Aegon and most recently sitting on the board of Macmillan Cancer Support, Feilim is no stranger to experiencing challenging times in business. He discusses the importance of applying smart innovation during complex times to ensure business operations continue as usual and consumer de...

In our latest episode released today, the Good Growth podcast welcomes a pioneer of leading diversity in business, and the former General Secretary of the Labour Party during the turn of the century, Baroness Margaret McDonagh. Margaret emphasises the importance of having diversity in business, not just for levelling up the playing field, but for enhancing an organisation’s breadth of thinking, cr...

In this episode, the Good Growth podcast is joined by a leading figure in digital advertising, Mary Keane-Dawson has done it all in digital advertising. From publisher-side to agency-side, Mary discusses her wide ranging career, the evolution of today's digital advertising market and the need to reboot the agency model.