The Disobedient Business Co.
The Disobedient Business® Podcast
Hosted by Disobedient Business® Coach Pippa Parfait, and somewhat more Obedient Tech & Systems Strategist, Lucy Parfait, this podcast will help you find ways to escape the boring AF business BS, lead with integrity, fuck some business shit up and actually make money doing it. Join us as we dig into all the parts of running a service-based business, from Marketing and HR to Tech Support to Operations. We’ll take a look at what the conventional wisdom would like you to do (AKA usually some shady shit) and help you to find the disobedient ways to do it better (AKA with a sack ton of integrity and...
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The Disobedient Business Co.
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Podcast-Website
Neueste Folge
4. Jun 2024
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Ops and tech - but make it fun 04.06.2024 32:35
This week Lucy is flying solo - eek! This episode delves into the essential aspects of tech and operations for new or new-ish business owners. Building on the conversation from the previous episode with Dom Marshall, this episode focuses on whether a new business needs a website and tips for smoothing out the process. We offer advice on balancing tech needs without the overwhelm, emphasising that...
To website or not to website that is the question 28.05.2024 42:27
Welcome back to another exciting episode of the Disobedient Business Podcast! This week, we're diving deep into the world of website creation for early-stage businesses. Pippa is joined by the wonderful Dom Marshall from DMARZ Designs, an expert in SquareSpace and UX design. Together, they discuss everything from the pros and cons of building a website in your business's first year to th...
Let's talk Sales & Marketing 21.05.2024 41:10
What's this episode about? In this episode of the Disobedient Business Podcast, host Pippa Parfait dives into the challenges and realities of sales and marketing for new service-based business owners. She chats about the all too common "ick" for sales and marketing, emphasizing that effective strategies do not have to feel too sales-y or inauthentic to you. Pippa shares insights...
Throw out the elevator pitch and introduce yourself in all your brilliance 14.05.2024 38:10
What's this episode about? In this episode of The Disobedient Business Podcast, Pippa hosts a conversation with Ellie Kime, a personal branding copywriter specialising in helping small business owners articulate their value. Diving into the theme of 'Throwing out the ick elevator pitch, and introducing yourself in all your brilliance,' this episode is packed with advice for newbie...
So, you've started a service-based business, what TF now 07.05.2024 31:13
What's this episode about? In this playful episode of the Disobedient Business Podcast, we dive headfirst into the exhilarating world of solo entrepreneurship, specifically zooming in on service-based business ventures. We're all about shattering the mould, tossing 'business as usual' out the window, and embarking on a journey to build utterly unique and integrity-packed busin...
Welcome to Season 4 🌈 30.04.2024 2:06
Welcome back folks! We are b-u-z-z-i-n-g that Season 4 is starting NEXT WEEK (that's Tuesday 7th May) 🥳 Join Pippa Parfait, The OG Disobedient Biz Coach, and guests while we get into all things from marketing, copywriting, building a disobedient business and MORE! This season will travel through all (well, as many as we can do in a season) aspects of running an online service -based busines...
Building an "audience" vs. "building a community" and why it matters [Part 2] 12.03.2024 33:46
In this cheeky little podcast episode of ours, we have a good old chinwag about the pearls of wisdom Siobhan Fisher dropped on us about of what sets apart building a gaggle of followers from nurturing a proper community for those plucky small businesses. We're having a chat about how a community is all about getting stuck in and having a proper back-and-forth, while an audience is more about...
Building an "audience" vs. "building a community" and why it matters [Part 1] 05.03.2024 44:20
In this episode we welcome the wonderful Siobhan Fisher to the pod to talk with Pippa about your audience and your community, the pros and cons of each and how to go about building them! Siobhan is a marketing magician and brings her wealth of knowledge from years working with the 'big dogs' in the corporate world to support the 'little fish' in the small business pond. Don&a...
How to do affiliate marketing in your business without being a 💩 [Part 2] 27.02.2024 35:12
Bet you didn't wake up this morning thinking "I need to hear Lucy attempt to sing Chicago the musical on a podcast" but alas, that's what we're giving you! This animated episode is brought to you by Pippa and Lucy talking about their thoughts on all things affiliate marketing, capitalism, restaurant-running and tech. There's ✨opinions✨, singing, laughing and knowled...
How to do affiliate marketing in your business without being a 💩 [Part 1] 20.02.2024 41:21
Wow wow wow, we are so excited to be bringing this episode with Alex Okell into the world! Alex and Pippa talk about affiliate marketing, a lil' bit about why you might want to have an affiliate scheme in your biz but mostly all about doing some affiliate marketing to incorporate another revenue stream to you biz and doing so without being a knob and compromising your integrity. Don't fo...
Disobedient Podcast Guesting with Natalie Koussa 13.02.2024 40:22
If visibility has always felt performative, and "growing your audience" makes you want to take a shower... this episode is for you! Join Pippa and Natalie for this episode to discover how you can lead with integrity, grow your impact by speaking on podcasts. We dive into... 🎙️ who podcast guesting is an amazing fit for, and what growing your business through podcast guesting can look lik...
WTF is it with this marketing obsession with niching? [Part 2] 06.02.2024 29:33
Welcome to part two of our episodes about niching. In this episode Pippa and Lucy talk niching from a The Disobedient Business® Co. perspective following on from the great episode with Pippa and Liz Goodchild from last week. In this ep we talk about; Lucy's experience with niching Niching as a protective behaviour ADHD and niching When niching might actually be helpful And if you haven&...
WTF is it with this marketing obsession with niching? [Part 1] 30.01.2024 37:38
In the first of our two episodes about niching we welcome Liz Goodchild to the podcast for a fun conversation unpacking the major preoccupation service-based business owners seem to have about niching! Spoiler; if everyone's saying that we 'should' be doing something we're probably going to have some...opinions on the matter 😈 Join us in the next episode where Lucy and Pippa...
We're baaaaaaaaack 🥳🥳 23.01.2024 4:29
Woohoo baby, we're back 😎 Season 3 of The Disobedient Business Podcast will be hitting your feeds next week, on Tuesday of course because, duh. We are buzzing to be bringing the pod back after a long hiatus and we've shaken some things up and revamped the format a lil' bit to keep things fresh. Have a listen to the fun changes coming your way and let us know what you think! Our gr...
Revamping the Disobedient Business Podcast: What You Need to Know 04.05.2023 16:32
So this is a bit of an odd lil' episode... We are excited to share with you the latest scoop from the Disobedient Business Podcast and how we're making some changes to the show's format. Brace yourselves, folks, because the show will now be serialised with eight episodes released weekly, followed by a break of four to six weeks. But wait, there's more! Each series will focus o...
So you decided to start a podcast - what next? 04.04.2023 28:59
This week Lucy flies solo (we know 😬 deep breath folks) and discusses some of the things that folks wished they knew when they started their podcasts. We asked our community for help with this one so a big thank you to everyone who contributed their stories and lessons they'd learned journeying into this weird and wonderful world. Lucy references a lot of things in this episode so be sure to...
The benefits of a podcast content marketing pyramid 28.03.2023 27:21
On this week's episode we talk hero content, content pyramids, AI, Indiana Jones, robot uprisings and raindrops - it wouldn't be a Disobedient Business Podcast episode without a few segues in there now would it? Furthering our conversation last week about alllllll the reasons why you might want to start a podcast, we look at how that podcast can help your content strategy and potentially...
Does your business need a podcast? 21.03.2023 27:01
In this episode Lucy and Pippa pontificate on podcasts; do you want one, "should" you want one, why might you want one? It nicely brings together in a warm and embracing hug a lot of the topics we've discussed recently including; being yourself to attract your 'ideal client', thought leadership, politics, having a voice and how you like to show up in your business and enga...
The Instagram "fixed 9 grid" as your strategy - yay or nay? with Deanna Seymour 14.03.2023 44:32
Pippa talks to Deanna Seymour about fixed grids, 9 grids, 12 grids, grid magazines... we're still not sure exactly what to call them. This year, we at The Disobedient Business® Co. finally got our fixed grid up and running as well as reorganising our Highlights on Instagram and we are loving it! WTF is a fixed grid? It's where you generally archive all your old IG grid posts and in their...
Is LinkedIn somewhere we actually want to hang out now? with Katie Skelton 07.03.2023 38:59
In this episode Pippa talks to Katie Skelton about the weird and wonderful world of LinkedIn. Pippa ditched LinkedIn years ago and the idea of returning gives her the tingles and not in a good way. Can what was an icky corporate bro-y platform now be used to foster connection and sales in the small biz/ 'solopreneur' space? Well, apparently so! Katie informs us there are, in fact, actu...
Do Politics and Business Mix with Peta O'Brien 28.02.2023 43:33
In this episode Pippa and Peta ponder on politics (that's a lot of P's). Peta shares her story with us and how she has come to weave politics back into her business in a big way having started out life wanting to be Prime Minister (there's still time #VoteForPeta). We talk about why keeping politics firmly on the table in our businesses is a good thing and how it doesn't need t...
Business but make it Feminist with Keri Jarvis 21.02.2023 44:10
In this episode Pippa talks with the wonderful Keri Jarvis about running a feminist business and flying in the face of capitalist structures. Keri and Pippa discuss their journeys into feminism and how that developed with their businesses as well as the continuing journey of learning and unlearning and how to navigate that alongside cancel culture, self-doubt and the fear of rejection and judgemen...
When having strong opinions finally pays off 14.02.2023 20:06
In this episode Pippa talks all about thought leadership; what is it, why do it, who's doing it, why we like it. Often we are told to hide our voices, especially as women and people assigned female at birth and Pippa says no more! Be loud, be proud and be you because you is awesome 😍 [disclaimer; being a thought leader doesn't mean you have to be loud, just 'out loud' but more...
13 things we want you to know and believe to your core 07.02.2023 19:29
In this episode of the Disobedient Business® Podcast, we have a little segue or detour if you will. Pippa is flying solo and sharing the 13 things that she really wants you, listeners of this podcast, to believe (and actively practice believing) to your very core. Why 13? Why not? We could have shared 50 or 100 but that would have been a super long episode, so these are the 13 that are front of mi...
WTAF even IS "professionalism" in business 30.01.2023 40:55
In this week's episode we explore WTAF it means to be professional in your business. Many of us business owners have hailed from some sort of big business, public sector or corporate background and have brought with us all sorts of pretty ingrained ideas of what it means to Be Professional when running our own businesses. The trouble is, these ideas originate from a patriarchal, capitalist sy...
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