Netconomy
The Boardroom Memo
The Boardroom Memo is a podcast by NETCONOMY about the future of commerce, customer relationships, and digital business. In each episode, leaders, innovators, and industry experts discuss the shifts that are changing the market right now: from AI and agentic commerce to loyalty, personalization, retail transformation, and evolving customer expectations. The focus is not on empty hype, but on what is actually changing, why it matters, and what companies need to do next. Boardroom Memo offers sharp conversations, practical perspectives, and real strategic insight for decision-makers who want to...
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Agentic AI Use Cases with Real ROI 08.06.2026 58:45
Welcome back to The Boardroom Memo, the NETCONOMY podcast where we cut through the noise on enterprise technology and focus on what actually moves the needle. In this episode, we step out of the proof-of-concept hype of previous years and firmly into the Agentic Era of 2026. What does it take to turn agentic AI technology into actual corporate value? Our host Leon Haider (Marketing Manager) is joi...
Agentic Commerce: Buying Without Buyers 11.05.2026 50:29
What happens when your best customer isn't a human, but an algorithm? In this episode, Manuela Fritzl (Head of Consulting) and Daniel Reicher (Customer Director) explore the monumental shift from human-centric web design to machine-to-machine commerce. As Gartner predicts $15 trillion in B2B spend will be agent-mediated by 2028, the stakes for businesses have never been higher. We move beyond the...
Entering the Agentic Age – Leading Across the Great Divide 11.03.2026 50:59
By 2030, there will be two types of companies: those who successfully adopt AI and those who no longer exist. In this debut episode of The Boardroom Memo, NETCONOMY CEO Martin Barzauner and COO Martin Bachler move beyond the "GenAI" hype to discuss the reality of the Agentic Age. They unpack why the gap between AI leaders and laggards is widening, a phenomenon known as the "Great Divide", and what...
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