Staging Sips

There could not have been any better expert to answer your questions on how to do social media marketing right, make your DM a money hotspot, and have fun while at it. A one time interior designer turned SM Guru, Emma Tesler of Ninety Five Media joins me today to share tried and true strategies for letting people know you are right here ! Both offline to deliver exceptional staging services, and o...

What are your goals for 2025? Whether you are clear or still unsure about those big next steps, ICYMI, this conversation is exactly what you need.  You've probably heard me say it before: setting goals is one thing, but making them happen? That's where the magic lies. And it's not just about motivation or discipline; which of course they matter. More than often, it is about understanding how your...

What if you could handle dicey client interactions with confidence and calm, without the stress or frustration? As a staging business owner, you know that you'll encounter all kinds of personalities. With that comes clients and team members who might unintentionally cross boundaries or push your limits. Most of the time, it's not personal—they may just forget what they agreed to or don't fully und...

Yet another vulnerable episode today! My staging lead once called quits — my fault, because my staging business was all too accommodating. I - and technically her too, would scramble to rearrange weekend plans  or even work beyond and outside office hours to meet last - minute client demands. Yep! That often happened. Until it felt like the business was running us, instead of us it. A situation yo...

Growth is exciting, but it can quickly become overwhelming without the right systems in place. To truly harness growth, sometimes the best thing you can do is pause. Use these moments of non-growth to refine your processes, clarify your pricing, and prepare your business for sustainable growth.  Whether you're already stretching your capacity or planning to soon, remember that successful growth re...

Just as in life, business is not without its challenges. We all experience those moments when we feel depleted, stuck, and unsure of the next step. It could be a really tough time where everything is slow, making you feel like you're pushing a boulder uphill. Although these phases are real, our feelings about them are completely not. These cycles are all actually a natural (and sometimes necessary...

"Wonder what aspect of this staging business isn't my strongest jam? Bookkeeping . Our beloved not-so-comfortable but very-important component that can make even the toughest CEO weak in the knees . Going through the books can often be accompanied by a range of emotions—and let's be real, they're often not the positive ones!"... Especially as a new tax season year approaches. To help us turn those...

If you have to think about where to start to execute your staging or other projects as they come, then it is high time to do away with that limiting act. Limiting I say? Yes it is. I know that from making my first five-figure the month I started to implement a standard operating procedure. Whether you are in the growth or accelerate phase, if you do not have one already, my top recommendation is t...

Google products have been a game changer for my business; Google Calendar especially. Periodic evaluations of whether I have the right tool for delivering the best service at Rethink You leaves me satisfied with all that Google Calendar offers, and much more than my team can do with it. You might think it is all about scheduling. For a staging business owner, it's more than that! It's about seamle...

How do you ensure that every one who represents your business conveys the vision you have for it? Maybe before they even become employees, do you have guiding principles that help to attract and lock in like-minded people? If not, now is the time to create the Core Values that guide your staging business operations. A key foundation to improved and uniform business culture, apart from coming in ha...

I first came across Human Design a few years ago and was instantly intrigued. But then, I was quite skeptical "is this just another trend or something genuinely valuable". Guess what? It is. And Stacey Rowan from Custom Built Life has been a pivotal guide for me in navigating how these concepts can be applied to my business. With my special guest and friend, today, we will be exploring why not all...

Imagine having a personalized "bouncer" for your business, whose only role is to ensure that only the best-fit clients enter and stay in. How dreamy? Yes, that's what a Client Filter does. Whether you are in the growth or accelerate phase, client filters are an important component of establishing and running a dependable clear cut low maintenance business for your team and clients. Just as your re...

On the beats of the soundtrack added by the lawn mower next door, we're tackling a biggie: comparison. Right! A sneaky little monster that can mess with our minds and our business growth. I've seen it come up in my coaching sessions and even experienced it myself—just this morning at the gym! Seeing someone do something different that I perceived as higher than mine made me doubt my own routine. ...

If there's one thing that stuck with me from my undergrad classes, it is the application of FORMULAs. They are the cheat code for solving equations and they also function for simplifying business operations. I know my team is not more magical than anybody else's team, but we have, over the years, done a pretty good job of implementing systems. How?  By making the process as seamless as possible wi...

Whatever level you are in right now, you are filling a job description inside of your staging business. It could be a low level, but I am absolutely sure that as you strategically market and grow your business, you graduate into a high level experienced employee who takes on less technical roles. But the hierarchy is not one to be jumped. To transition into the hands off ownership status and lifes...

The news got to me. That you find the Staging Sips podcast so valuable, eagerly watching out for and consuming all new episodes as soon as they are released. But I also heard that you sometimes feel frustrated at not being able to fully apply all the good stuff that you learn.  Not to worry, because today, I'm here to help. I'm reviewing one of the frameworks I use in my business, the FIX IT proto...

Just like you someday have to have your best friend's back (maybe not hit someone in the face for them cos we are past that age), one day and everyday, you will have to have your business's back no matter what. As our staging services revolve around people, there will be difficult situations. There will be times where you have to make tough decisions, set boundaries, and communicate effectively -...

Dealing with grief is hard enough. But going through it when you have to take responsibility for the running of a business could not be harder.  Today, we have Matt Mittman, a real estate business owner with over 20 years of experience, shares his heart-wrenching story of losing his 20-month-old son, Julian, and how he managed to navigate his grief while keeping his business afloat during the pand...

No! This isn't one of the "be available 24/7 or shelve your child's birthday party hoping that this client finally shows up after missing three appointments in a row" kinda advice. Why? Because they are all a recipe for disaster. Based on my personal experience of this no gain venture, I would not recommend you starting or upholding this kind of unsustainable business practice. Nevertheless, it is...

Melissa San Roman has sold two different businesses - one for over $8 million and another to a public company. Now, as a bookkeeper who has seen everything behind the scene, her goal is to help other entrepreneurs see their numbers as more than tax time burdens but as the key to business growth. Today, we discuss all things related to profitability by mastering your numbers. What things are accept...

We've come quite a long way on our Keeping in Touch series. Remember, we began from how you can promote your staging services without feeling salesy and last talked on how to batch your content creation so that you spend less time and effort being consistent at it. In continuation, we're exploring the power of a dual purpose valuable resource - Lead Magnets, in nurturing relationships with your ho...

I had an investor on my mailing list for 3 years before he ever reached out for business.  That long? Yes, it was. For me, what's intriguing is not the number of years he took him to try out our staging services. What is, is that if there had been radio silence from me through those years, that's a prospective client (or even more) lost. However, since daily creating content for 3 years is somethi...

As we continue our "Keep in Touch" series , today, let's build on the established momentum of the knowledge of how valuable your services and contributions as a home stager are. To lay a concrete foundation of a solid keep in touch plan, I will discuss what to focus on for when you stay in touch, and what vehicles to use. All so that the action does not overwhelm you or become mechanical. I speak...

While talking about the simple marketing essentials for your home staging business , I had mentioned "keeping in touch" as one of the core steps to attracting new clients.  However, if you are a bit like me, the first few steps of this queasy but productive journey can be impeded by limiting beliefs, the fear of judgment, or the desire to not come across as desperate. How then do you stay on top o...

I truly have not found a Staging CEO in either of the 3 phases of business with no challenge. It could be worries about a slow season, the demands of your clients, or even the general volatility of the real estate market.  If you have ever had to forfeit a good night's sleep for any of these, know that you are not alone. At least, Racheal Moore who has struggled with that and overcame it, will sha...