Sold Out

In this episode, Taylor shares how Dallas Pickleball Club grew from 60 players to more than 2,000 across DFW without paid advertising by focusing on organic community growth, a unique six-player team format, relationship building, and player experiences that keep people coming back season after season.

How EVP Canada grew from a single discounted adult volleyball league into one of Ontario’s largest volleyball communities by prioritizing atmosphere, competitive balance, and long term player relationships.

In this episode, Kyle shares how 6 Pack Indoor Beach in Vancouver evolved from a volleyball-only facility into a multi-revenue business, adding events, food, and experiences like archery tag to offset seasonality, rising costs, and shifting player demand.

In this episode of the Sold Out Podcast, we sit down with Jean-François, founder of LFA Hockey in Montreal, a year-round adult hockey league with over 2,500 players and 40 teams. He breaks down how the league grew organically from pickup games into a structured, multi-division operation by focusing on player experience, balanced team formation, and operational control. We also dive into the econom...

In this episode, we talk with Chris Keem, Manager of League Operations for the Ontario Premier League, a semi professional soccer league supporting 130 teams across four divisions and serving as a pathway beneath the Canadian Premier League. Chris breaks down the economics of running semi pro clubs, why community engagement drives attendance and sponsorship, and how the league has already helped 3...

In this episode, Rick shares how the Downtown Men’s Hockey League (DMHL) has grown from six teams in 1986 to nearly 90 teams today in Toronto’s competitive downtown rink market. He explains how strong arena relationships, strict non contact standards, tiered divisions, and modern stat tracking have helped DMHL recover from COVID setbacks and continue expanding toward 100 teams while keeping player...

In this episode, Robert shares how the Ottawa Fun Sports League, a volunteer run nonprofit adult sports league, grew from pickup volleyball into one of Ottawa’s largest community based recreational sports organizations, serving hundreds of teams across volleyball, badminton, and pickleball. Robert breaks down how OFSL scaled through word of mouth growth, tiered competition, and a two hour match fo...

In this episode, Josh shares how the Northern Premier Hockey League (NPHL) grew from a struggling 14 team regional league into one of Canada’s largest adult hockey organizations with more than 25 teams across two Ontario branches. He breaks down how rebuilding trust with owners came before expansion, why structured rosters and league standards separate elite adult hockey from rec play, and how com...

In this episode, Jacquie shares how the C algary Women’s Soccer Association, founded in 1972, has grown into one of Canada’s leading women’s soccer organizations serving adult players across all levels of competition. She explains how operating within a sanctioned league structure creates safety and clear pathways for players, how governance and board diversity support long term stability, and why...

In this episode, Tonya breaks down how the Winnipeg Women’s Soccer League (WWSL) has grown into one of the largest women’s soccer organizations in Canada, with nearly 2,000 registered players and more than 40 years of history. She explains how the league balances indoor and outdoor seasons in a city with limited turf availability, how player surveys and committees guide decision making, and why tr...

In this episode, Fabio shares how Coverall Soccer League grew into one of Winnipeg’s largest adult soccer programs with more than 100 teams across multiple formats. He explains how supporting captains, empowering passionate part time staff, and building multiple ways to play created a strong community foundation that keeps players engaged year after year. Fabio also breaks down how focusing on exp...

In this episode, Tony shares how Brampton Adult Soccer (BAS) grew from a few pickup games in the late 1990s into one of Canada’s largest recreational soccer leagues, peaking at more than 120 teams across multiple divisions. He explains how consistency and professionalism kept the league strong through COVID 19, why new programs like the Indie Leagues are attracting younger players, and how communi...

In this episode, Robbie shares how 902 Hoops grew from 16 teams to more than 40, transforming a struggling basketball league in Nova Scotia into one of Canada’s most innovative community sports organizations. He explains how paying off debt, rebuilding trust, and investing in technology like AI cameras and stat tracking reignited the basketball community. Robbie also breaks down how focusing on st...

In this episode, Ben shares how Mid State Sports grew from an 8-team softball league in 2011 to one of Nashville’s largest youth and adult sports organizations with 30,000 annual participants. He explains how public-private partnerships and strategic facility management fueled their expansion, why renting and maintaining parks became a key revenue stream, and how professionalism and community enga...

In this episode, Yair shares how Jewnity grew from eight basketball teams in 2023 to a 1,000+ player multi-sport league in Toronto. He breaks down the lessons learned from early pricing strategies, why first impressions and player experience drive retention, and how sponsorships have kept the league sustainable while staying mission-driven.

In this episode, Brandon shares how Game On! Sports has grown from a single coed football league in 2008 to a multi-sport organization with thousands of players across kickball, softball, pickleball, and more in Buffalo, NY. He explains how the league has scaled while being run entirely by part-time staff, why securing top-tier indoor facilities has been the key to growth in Buffalo’s climate, and...

In this episode, Jeremiah shares how he grew Peake Social into one of Maryland’s largest community sports platforms, now serving thousands of players across multiple sports and events. He breaks down how bar sponsorships generate significant revenue at little cost, why owning an email list of over 10,000 players fuels consistent sellouts, and how acting like the “mayor of town” creates a loyal, en...

In this episode, Joey shares how he built Absolute Athletics into one of the largest coed flag football leagues in the country, with over 50 adult teams and a growing youth division in South Chicago. Since launching the league in 2017, Joey has expanded into multiple formats including 7-on-7, 5-on-5, and all-women’s leagues. He breaks down how stat tracking, structured playoffs, and championship e...

In this episode, Ryan shares how he built three NFL Flag Football leagues serving hundreds of kids each season in East DFW over five years. Using the Neighborhood Sports franchise model, strong school partnerships, and a culture focused on fun, Ryan balances running multiple leagues with a full-time job and family while finding the right pace for sustainable growth.

In this episode, we talk with Tyler, Head of Growth of FXA Sports. Since launching in 2007, FXA has grown into one of Virginia’s largest adult sports organizations, operating in three major markets and offering 18 different sports to tens of thousands of players each year. Tyler shares how FXA maintains a 98% gameplay rate by investing in quality facilities, experienced referees, and communication...

In this episode, we talk with Steve, founder of Soccer Management Company (SMC). Since launching in 2013, Steve has grown SMC into a nationwide youth soccer tournament organization, hosting over 50 events and 10,000 teams each year. He shares how consistency, detailed planning, and relationship building have fueled that growth while navigating challenges like referee shortages, rising costs, and d...

In this episode, we talk with Isaiah, franchise owner of I9 Sports in Frisco, Texas. Since taking over in 2016, Isaiah has grown the program to serve thousands of kids annually across six sports in Frisco, McKinney, Little Elm, and Prosper. He shares how I9’s one-day-a-week model, franchise support, and values-driven approach have helped create a scalable, family-friendly sports experience focused...

In this episode, we talk with Jeff Clarkson from Prestonwood Sports Organization (PSO) in North Dallas. PSO has grown from a church ministry into a major youth and adult sports program, serving 8,000 participants annually with a strong focus on sportsmanship, character building, and community impact.

Since 2020, XP League has grown into a premier youth esports franchise, operating in over 60 locations across North America. Serving more than 1,500 players on hundreds of teams, XP League provides a structured, team-based gaming experience with professional coaching and seasonal competition. Gregory shares how XP League’s franchise model, structured coaching, and emphasis on sportsmanship drive i...

Since June 2023, AmeriSports has become a top indoor sports complex in Rockwall, Texas, hosting 500+ basketball players and four volleyball seasons annually. The 70,000-square-foot facility features six NBA-sized courts and a cheer room, earning a reputation for top coaching and competitive programming. Bradley and Elishua share how community engagement and diverse programs drive its growth.