Software Social

Michele Hansen  00:00 The following message is brought to you by Balsamiq . Balsamiq decided to support the Software Social community by donating their sponsored airtime to some of our listeners. This episode is sponsored by Leave Me Alone . Leave Me Alone makes it super easy to unsubscribe from unwanted emails, simply connect your email account, and they'll show you everything you're subscribed t...

Michele Hansen  0:00   The following message is brought to you by Balsamiq . Balsamiq decided to support the Software Social community by donating their sponsored airtime to some of our listeners. This episode is sponsored by Bella Scena . Are you making the best use of time in your meetings?  Do you ever feel like your meetings are groundhog day where you talk about the same things week after wee...

Listen to The Customer Interview: Part 1 https://softwaresocial.dev/episodes/customer-interview-part-1-the-interview Colleen Schnettler  0:00  The following message is brought to you by Balsamiq . Balsamiq decided to support the Software Social community by donating their sponsored airtime to some of our listeners. This episode is sponsored by POW! , usepow.app . POW! is a privacy-first menstrual...

Michele Hansen  0:00 The following message is brought to you by Balsamiq . Balsamiq decided to support the Software Social community by donating their sponsored airtime to some of our listeners. This episode is sponsored by RosieLand . RosieLand is going meta and building a community for community builders through a newsletter community of course and soon to launch podcast. RosieLand brings togeth...

Get Michele's free newsletter on customer research: https://www.getrevue.co/profile/mjwhansen Michele Hansen  0:00  The following message is brought to you by Balsamiq . Balsamiq decided to support the Software Social community by donating their sponsored airtime to some of our listeners. This episode is sponsored by Koody . Koody helps under 35 in the UK make the most of their money. Koody's webs...

Transcript below. Watch the video:  https://youtu.be/cfeXNzWwAEc The hosts of the SaaS Podcast Award nominated Software Social Podcast join Rob to chat about all things SaaS, early stage marketing strategies, and more. https://microconfonair.com MicroConf Connect ➡️  http://microconfconnect.com Twitter ➡️  https://twitter.com/MicroConf E-mail ➡️  support@microconf.com MicroConf 2021 Headline Partn...

Colleen Schnettler  0:00  The following message is brought to you by Balsamiq . Balsamiq decided to support the Software Social community by donating their sponsored airtime to some of our listeners. This episode is sponsored by Intro CRM . There's a new simple sales tool built just for freelancers and early stage founders called Intro CRM . Add details in one click and know what you're earning ne...

Michele Hansen  0:00  The following message is brought to you by Balsamiq . Balsamiq decided to support the Software Social community by donating their sponsored airtime to some of our listeners. This episode is sponsored by Domain Mapper . Domain Mapper gives you a single place to see all of your domains from multiple registrars and their DNS settings. Automated tracking for domains includes a MX...

Colleen Schnettler  0:00  The following message is brought to you by Balsamiq . Balsamiq decided to support the Software Social community by donating their sponsored airtime to some of our listeners. This episode is sponsored by Diversify Tech . Diversify Tech helps companies reach candidates from underrepresented communities in tech. Their job board reaches 7,300 members. They have a free talent...

Link to the marketing to developers article Colleen mentioned Michele Hansen  0:01  The following message is brought to you by Balsamiq . Balsamiq decided to support the Software Social community by donating their sponsored airtime to some of our listeners. This episode is sponsored by SnapShooter . SnapShooter helps you keep your server safe with backups for all major VPS hosting providers like D...

Colleen Schnettler  0:00  The following message is brought to you by Balsamiq . Balsamiq decided to support the Software Social community by donating their sponsored airtime to some of our listeners. This episode is sponsored by Teleprompt.me . Teleprompt.me is a voice activated teleprompter service. You can write and save scripts and read them in multiple languages. Check it out at teleprompt.me...

Michele Hansen  0:00  This episode of Software Social is brought to you by Balsamiq . Balsamiq decided to support the Software Social community by donating their sponsored airtime to some of our listeners. This episode is sponsored by GetTheAudience . Every entrepreneur has the same problem. Find out who their audience of their product or service is, what they talk about a need, and when to engage...

Colleen Schnettler  0:00  This episode of Software Social is sponsored by Balsamiq , makers of Balsamiq Wireframes, everyone's favorite low-fidelity wireframing tool.    Balsamiq is designed for founders who have great ideas for their apps, but can't afford to hire a full-time UX designer.   Balsamiq is as easy as using Keynote. Drag and drop elements on the page and you'll have the screens for yo...

Michele Hansen  0:00  So Colleen, you launched your new SaaS -- actually your first SaaS -- about a month ago, Simple File Upload . And you launched it first on the Heroku marketplace . But you also launched it off of the Heroku marketplace so that people who are not on Heroku can use it as well. And I was thinking about this. And I'm really curious if anyone has signed up off of Heroku, and how t...

Colleen Schnettler  0:00  Hey listeners, Colleen here. This week I lead off discussing the positive uptick in my signup numbers, tempered by the fact that none of those new signups responded to my welcome email, Michele and I discussed what I'm doing wrong. And we also talked about how I should be prioritizing my time, every bootstrapper's most challenging problem, at least in the beginning. Miche...

Michele Hansen  0:02   So you remember a couple weeks ago how we were talking about competitors nipping at our heels? Colleen Schnettler  0:07   Yes. Michele Hansen  0:09   So, recently, we had a new competitor, enter the space.  Colleen Schnettler Ooh, interesting.  Michele Hansen Amazon. Colleen Schnettler  0:18   Oh, no. That's fair.  Michele Hansen  0:22   I mean, it's inevitable. Um, and we a...

Colleen Schnettler  0:00  Welcome to Software Social. I'm Colleen. This week, Michele and I discuss my progress getting my first product, a file uploading widget to 100 users. Why 100 because I'm going to sell it in the Heroku add on store, and I need 100 users before I can start charging. We also do a deep dive into what makes a good customer interview. And Michelle gets really excited about some...

Michele Hansen  0:00   So we had kind of a wake up call this week. Colleen Schnettler  0:04   Oh, what happened? Michele Hansen  0:07   So we're looking at some of our competitors websites, and we realize either their employees don't have kids, or they don't care that their employees have kids or what, but they have gotten a lot more done this year than we have. Colleen Schnettler  0:24   Oh, okay...

VOTE FOR US! SaaSPodcastAwards.com Colleen's Heroku landing page: https://elements.heroku.com/addons/simple-file-upload Michele Hansen  0:00  So I got a pretty exciting email yesterday. We were nominated for the MicroConf SaaS Podcast Awards ! Colleen Schnettler  0:09  That's amazing. Michele Hansen  0:10  In three categories. Colleen Schnettler  0:13  Wow, that's so funny, Michele, because when w...

Colleen Schnettler  0:00  So Michelle, I saw that you recently published a blog post a little bit about the founding of your company . And I haven't read it, because I want to hear the story fresh from you. And I, this is something I've actually wanted to talk to you about, frequently, and you've always kind of just been like, Oh, yeah, you know, we just started it. And then it just, you know, hap...

Colleen Schnettler  0:00  So one of the things I kind of wanted to talk about was a few weeks ago on the podcast, I sat here and I told you that what I really want is a job where I only have to work nine to five. And I bring that up. Michele Hansen Yeah? Colleen Schnettler I seems great. But my husband totally called me out on this, he pointed out that I have had jobs where I've only had to work n...

Colleen Schnettler Hey Software Social listeners! Colleen here. For their first time ever, MicroConf is putting on a SaaS podcast awards. Michele and I would be so honored if you would nominate us at saaspodcastawards.com! And here's today's show. Michele Hansen  0:02  So I think I already know what the title of this week's episode is going to be. Colleen Schnettler  0:08  Oh, that's funny, becaus...

Michele Hansen  0:01  Can I ask you an honest question? Colleen Schnettler  0:03  Of course, I love honest questions. Michele Hansen  0:05  Did you actually get any work done this week? Colleen Schnettler  0:09  Oh, my goodness. So it has been very challenging. For me to focus this week, I've really struggled with it. How about you? Michele Hansen  0:19  Between, you know, all of the checking Twit...

Michele Hansen  0:00  So last week, Colleen, you said something to me that really seemed to resonate and jump out at a lot of our listeners. And that was that you aspire to have a business that is in the position that our business is in, but that you don't want our lifestyle. Colleen Schnettler  0:23  Yeah, so I felt a little bit like a jerk when I was editing the podcast. And I heard myself say t...

Colleen Schnettler  0:00  So for those who are just joining us, I am in the process of building my first software business. It is a small software widget that I am trying to sell. And so right now it's invitation only in the Heroku marketplace. So I was sharing this idea I have, and it's a product, with a friend of mine. And he brought up an interesting point. And I don't think of what I'm buildin...